The Internet buyer
Year of publication: |
2001
|
---|---|
Authors: | Reibstein, David J. |
Published in: |
Digital marketing : global strategies from the world's leading experts. - New York : Wiley, ISBN 0-471-36122-4. - 2001, p. 201-225
|
Subject: | Konsumentenverhalten | Consumer behaviour | Internet | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
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