The Matrix Composition of Banking Customer Value
Year of publication: |
2010
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Authors: | Chang, Hong-sheng ; Tseng, Chien-ming |
Published in: |
Journal of international consumer marketing. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 0896-1530, ZDB-ID 1080285x. - Vol. 22.2010, 4, p. 347-363
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