The role of packaging and labelling in determining "halalness" : an exploratory study of Muslims in two countries
Ghazala Khan, Faiza Khan
| Year of publication: |
2017
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|---|---|
| Authors: | Khan, Ghazala ; Khan, Faiza |
| Published in: |
International journal of islamic marketing and branding. - [Olney, Bucks.] : Inderscience Enterprises Ltd, ISSN 2055-0944, ZDB-ID 2848397-2. - Vol. 2.2017, 2, p. 85-99
|
| Subject: | packaging | labelling | Muslims | Malaysia | UK | Islam | Konsumentenverhalten | Consumer behaviour | Warenkennzeichnung | Product labelling | Muslime | Japan | Verpackung | Packaging |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011803238