Unperplexing the nexus between physical evidence and guest retention at beach resorts : multiple sequential mediation models
Year of publication: |
2023
|
---|---|
Authors: | Selem, Kareem M. ; Sigala, Marianna ; Shoukat, Muhammad Haroon ; Shehata, Ali Elsayed ; Mkheimer, Ibrahim M. |
Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 32.2023, 6, p. 717-744
|
Subject: | beach resorts | emotional well-being | guest retention | Physical evidence | stimuli-organism-response |
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