When imitation doesn’t flatter : the role of consumer distinctiveness in responses to mimicry
Year of publication: |
2011
|
---|---|
Authors: | White, Katherine ; Argo, Jennifer J. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 38.2011/12, 4, p. 667-680
|
Subject: | Konsumentenverhalten | Consumer behaviour | Individualismus | Individualism | Sozialpsychologie | Social psychology | Kanada | Canada |
-
Consumer profiles in e-commerce : how companies form identities
Greis, Andreas, (2011)
-
To seek variety or uniformity : the role of culture in consumers’ choice in a group setting
Yoon, Song-oh, (2011)
-
Consumer profiles in e-commerce: how companies form identities
Greis, Andreas, (2004)
- More ...
-
Social identity threat and consumer preferences
White, Katherine, (2009)
-
When imitation doesn't flatter : the role of consumer distinctiveness in responses to mimicry
White, Katherine, (2014)
-
The motivating role of dissociative out-groups in encouraging positive consumer behaviors
White, Katherine, (2014)
- More ...