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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of marketing"
~source:"econis"
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Search: subject_exact:"Neuproduktentwicklung"
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New product development
107
Produktentwicklung
107
Innovation
48
Innovation management
34
Innovationsmanagement
34
Consumer behaviour
21
Konsumentenverhalten
21
Product design
21
Produktgestaltung
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Arbeitsgruppe
16
Team
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Innovation diffusion
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Innovationsdiffusion
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Social network
11
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Marketingmanagement
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Patent
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Sosa, Manuel
11
Mihm, Jürgen
5
Chattopadhyay, Amitava
4
Dahl, Darren W.
4
Homburg, Christian
4
Kim, Sang Hyun
4
Netessine, Serguei
4
Rowles, Craig
4
Stremersch, Stefan
4
Chan, Tian Heong
3
Chandrasekaran, Deepa
3
Gargiulo, Martin
3
Gorn, Gerald J.
3
Mortensen, Mark
3
Avagyan, Vardan
2
Basuroy, Suman
2
Burroughs, James E.
2
Camacho, Nuno
2
Croux, Christophe
2
Cui, Zhijian
2
Goldenberg, Jacob
2
Griffith, David A.
2
Haenlein, Michael
2
He, Ru
2
Hennig-Thurau, Thorsten
2
Lee, Jongkuk
2
Loch, Christoph H.
2
Moldovan, Sarit
2
Moreau, C. Page
2
Schreier, Martin
2
Slotegraaf, Rebecca J.
2
Soberman, David A.
2
Steenkamp, Jan-Benedict E. M.
2
Tellis, Gerard J.
2
Van Den Bulte, Christophe
2
Adbi, Arzi
1
Ahearne, Michael
1
Alavi, Sascha
1
Allen, B. J.
1
Aribarg, Anocha
1
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INSEAD
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Faculty & research / Insead : working paper series
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
360
Journal of business research : JBR
189
International journal of innovation management
155
Industrial marketing management : the international journal for industrial and high-tech firms
144
International journal of product development : IJPD
142
SpringerLink / Bücher
129
International journal of production research
119
IEEE transactions on engineering management : EM
111
International journal of production economics
104
Technovation : the international journal of technological innovation, entrepreneurship and technology management
91
Technological forecasting & social change : an international journal
80
Research policy : policy, management and economic studies of science, technology and innovation
77
R & D management
72
International journal of innovation and technology management
64
International journal of technology management : IJTM
61
Journal of engineering and technology management : JET-M
61
Management science : journal of the Institute for Operations Research and the Management Sciences
55
The journal of business & industrial marketing
55
Creativity and innovation management
50
International journal of product lifecycle management : IJPLM
50
Research technology management : RTM
50
Technology analysis & strategic management
47
European journal of operational research : EJOR
42
Research
40
European journal of innovation management : EJIM
38
Journal of open innovation : technology, market, and complexity
38
International journal of project management : the journal of The International Project Management Association
36
International journal of technology marketing : IJTMkt
36
Springer eBook Collection
36
European journal of innovation management
35
Journal of the Academy of Marketing Science
35
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
34
International journal of business innovation and research
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Production and operations management : an international journal of the Production and Operations Management Society
32
Harvard-Business-Manager : das Wissen der Besten
29
Harvard business review : HBR
27
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ECONIS (ZBW)
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51
Informal communication networks and the attention to technical interfaces in complex product development
Sosa, Manuel
;
Martin, Garguilo
;
Rowles, Craig
-
2011
-
Rev. vers. of 2010/91/TOM/OB
Persistent link: https://www.econbiz.de/10009567143
Saved in:
52
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
53
The role of network embeddedness in film success
Packard, Grant
;
Aribarg, Anocha
;
Eliashberg, Jehoshua
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
2
,
pp. 328-342
Persistent link: https://www.econbiz.de/10011527100
Saved in:
54
New product creativity : understanding contract specificity in new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
Saved in:
55
Riding successive product diffusion waves. Building a tsunami via upgrade-rebate programs
Avagyan, Vardan
;
Esteban-Bravo, Mercedes
;
Vidal-Sanz, …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 780-796
Persistent link: https://www.econbiz.de/10011634062
Saved in:
56
The role of product newness in activating consumer regulatory goals
Luo, Yong
;
Wong, Veronica
;
Chou, Ting-Jui
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 600-611
Persistent link: https://www.econbiz.de/10011596991
Saved in:
57
"The equalizer" : measurement and explaining the impact of online communities on consumer markets
Hunter, Mark Lee
;
Soberman, David A.
-
2010
-
Rev. vers. of 2008/43/=B/MKT
Persistent link: https://www.econbiz.de/10003938087
Saved in:
58
Collaborative cost reduction and component procurement under information asymmetry
Kim, Sang Hyun
;
Netessine, Serguei
-
2010
Persistent link: https://www.econbiz.de/10008798146
Saved in:
59
How provider selection and management contribute to successful innovation outsourcing : an empirical study at Siemens
Loch, Christoph H.
;
Cui, Zhijian
;
Großmann, Bernd
;
He, Ru
-
2010
-
Rev. vers. of 2010/56/TOM
Persistent link: https://www.econbiz.de/10008798226
Saved in:
60
A structured approach to forming creative teams in new product development
Sosa, Manuel
;
Franck, Marie
-
2010
Persistent link: https://www.econbiz.de/10008807071
Saved in:
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