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isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Service quality"
~subject:"Social Web"
~subject:"Verkaufspersonal"
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Service quality
Social Web
Verkaufspersonal
Beziehungsmarketing
406
Relationship marketing
406
Lieferantenmanagement
213
Supplier relationship management
213
B-to-B-Marketing
157
Business-to-business marketing
157
Consumer behaviour
58
Konsumentenverhalten
58
Customer value
51
Kundenwert
51
Marketing management
50
Marketingmanagement
50
Salespeople
50
Selling
40
Verkauf
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Betriebliche Wertschöpfung
36
Customer integration
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Customer satisfaction
36
Kundenintegration
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Kundenzufriedenheit
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Social web
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Value creation
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Firm performance
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Unternehmenserfolg
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Unternehmensnetzwerk
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Brand management
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Confidence
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Markenführung
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Vertrauen
29
Dienstleistungsqualität
25
Internet marketing
24
Online-Marketing
24
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Agnihotri, Raj
6
Terho, Harri
5
Itani, Omar S.
4
Bush, Alan J.
3
Chaker, Nawar N.
3
Lussier, Bruno
3
Moncrief, William C.
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Balaji, M. S.
2
Beeler, Lisa L.
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Cadeaux, Jack
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Dwivedi, Yogesh Kumar
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Guenzi, Paolo
2
Koponen, Jonna
2
Krush, Michael T.
2
La Rocca, Antonella
2
Lacoste, Sylvie
2
Mero, Joel
2
Nowlin, Edward L.
2
Peng, Norman
2
Shannahan, Kirby L. J.
2
Shannahan, Rachelle J.
2
Sharma, Arun
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Song, Hua
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Trainor, Kevin J.
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Yu, Kangkang
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1
Akter, Shahriar
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AlSaleh, Dhoha A.
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Arli, Denni
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Arslanagic-Kalajdzic, Maja
1
Baabdullah, Abdullah Mohammed
1
Babakus, Emin
1
Bala, Pradip Kumar
1
Balboni, Bernardo
1
Baldauf, Artur
1
Banin, Abena Yeboah
1
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
253
Journal of business research : JBR
218
International journal of hospitality management
128
The journal of services marketing
109
The service industries journal
87
Journal of hospitality marketing & management
66
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
57
Journal of service research : JSR
56
Services marketing quarterly
54
Journal of service management
53
International journal of contemporary hospitality management
52
Journal of strategic marketing
52
Journal of the Academy of Marketing Science
51
Service business
51
Journal of travel and tourism marketing
47
The journal of business & industrial marketing
46
Cogent business & management
43
The journal of personal selling & sales management : JPSSM
43
Marketing intelligence & planning
41
International journal of internet marketing and advertising : IJIMA
39
Journal of marketing
39
Tourism management : research, policies, practice
37
Asia Pacific journal of marketing and logistics
36
Journal of service research
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
35
The journal of product & brand management
35
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
32
Psychology & marketing
32
The TQM journal : the international review of organizational improvement
32
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
31
International journal of electronic customer relationship management : IJECRM
30
International journal of electronic marketing and retailing : IJEMR
29
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
The international journal of bank marketing : IJBM
28
Business horizons
27
Technological forecasting & social change : an international journal
27
Journal of internet commerce
26
The journal of brand management : an international journal
26
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
25
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ECONIS (ZBW)
99
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1
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
Social media marketing assimilation in B2B firms : an integrative framework of antecedents and consequences
Maduku, Daniel K.
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 27-42
Persistent link: https://www.econbiz.de/10014555706
Saved in:
3
Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna
;
Metsola, Jaakko
;
Salin, Lotta
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
Saved in:
4
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
5
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
Saved in:
6
You've lost that learning feeling : drivers and drawbacks of channel partner disengagement with sales training
Satornino, Cinthia B.
;
Pelser, Jan
;
Wetzels, Martin
; …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 258-276
Persistent link: https://www.econbiz.de/10014433589
Saved in:
7
Do salesforce management systems actually drive salesperson intentions?
Epler, Rhett T.
;
Schmitt, Laurianne
;
Mathis, David
; …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 42-57
Persistent link: https://www.econbiz.de/10014433598
Saved in:
8
Effectiveness of B2B social media marketing : the effect of message source and message content on social media engagement
Balaji, M. S.
;
Behl, Abhishek
;
Jain, Kokil
;
Baabdullah, …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 243-257
Persistent link: https://www.econbiz.de/10014433601
Saved in:
9
We are not on the same page : the effects of salesperson trust overestimation on customer satisfaction and relationship performance
Mangus, Stephanie M.
;
Jones, Eli
;
Folse, Judith Anne …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 58-70
Persistent link: https://www.econbiz.de/10014282226
Saved in:
10
Unethical use of information access and analytics in B2B service organisations : the dark side of behavioural loyalty
Behera, Rajat Kumar
;
Bala, Pradip Kumar
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 14-31
Persistent link: https://www.econbiz.de/10014282238
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