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isPartOf:"Journal of business economics : JBE"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Success factor"
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Beziehungsmarketing
Success factor
Relationship marketing
41
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16
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9
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9
Customer satisfaction
6
Deutschland
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Huber, Frank
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Betz, Jürgen
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Journal of business economics : JBE
Journal of business research : JBR
621
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
257
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
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1
Beyond the beaten paths of forecasting call center arrivals : on the use of dynamic harmonic regression with predictor variables
Rausch, Theresa
;
Albrecht, Tobias
;
Baier, Daniel
- In:
Journal of business economics : JBE
92
(
2022
)
4
,
pp. 675-706
Persistent link: https://www.econbiz.de/10013438855
Saved in:
2
Linking actual self-congruence, ideal self-congruence, and functional congruence to donor loyalty : the moderating role of issue involvement
Zogaj, Adnan
;
Tscheulin, Dieter K.
;
Lindenmeier, Jörg
; …
- In:
Journal of business economics : JBE
91
(
2021
)
3
,
pp. 379-400
Persistent link: https://www.econbiz.de/10012496015
Saved in:
3
Sustainability nudges in the context of customer co-design for consumer electronics
Hankammer, Stephan
;
Kleer, Robin
;
Piller, Frank T.
- In:
Journal of business economics : JBE
91
(
2021
)
6
,
pp. 897-933
Persistent link: https://www.econbiz.de/10012617782
Saved in:
4
New insights in online fashion retail returns from a customers' perspective and their dynamics
Stöcker, Björn
;
Baier, Daniel
;
Brand, Benedikt M.
- In:
Journal of business economics : JBE
91
(
2021
)
8
,
pp. 1149-1187
Persistent link: https://www.econbiz.de/10012653335
Saved in:
5
A service-dominant logic perspective on the roles of technology in service innovation : uncovering four archetypes in the sharing economy
Frey, Alexander
;
Trenz, Manuel
;
Veit, Daniel J.
- In:
Journal of business economics : JBE
89
(
2019
)
8/9
,
pp. 1149-1189
Persistent link: https://www.econbiz.de/10012125838
Saved in:
6
Customer acceptance of tradable service contracts
Geiger, Ingmar
;
Kluckert, Manuel
;
Kleinaltenkamp, Michael
- In:
Journal of business economics : JBE
87
(
2017
)
2
,
pp. 155-183
Persistent link: https://www.econbiz.de/10011707316
Saved in:
7
A data mining framework for targeted category promotions
Reutterer, Thomas
;
Hornik, Kurt
;
March, Nicolas
; …
- In:
Journal of business economics : JBE
87
(
2017
)
3
,
pp. 337-358
Persistent link: https://www.econbiz.de/10011707346
Saved in:
8
Does umbrella branding really work? : investigating cross-category brand loyalty
Silberhorn, Nadja
;
Boztuğ, Yasemin
;
Hildebrandt, Lutz
- In:
Journal of business economics : JBE
87
(
2017
)
3
,
pp. 397-420
Persistent link: https://www.econbiz.de/10011707353
Saved in:
9
Traits grow important with increasing age : customer age, brand personality and loyalty
Bekk, Magdalena
;
Spörrle, Matthias
;
Landes, Miriam
; …
- In:
Journal of business economics : JBE
87
(
2017
)
4
,
pp. 511-531
Persistent link: https://www.econbiz.de/10011707433
Saved in:
10
How customer satisfaction with respect to price and quality affects customer retention : an integrated approach considering nonlinear effects
Steiner, Winfried J.
;
Siems, Florian
;
Weber, Anett
; …
- In:
Journal of business economics : JBE
84
(
2014
)
6
,
pp. 879-912
Persistent link: https://www.econbiz.de/10010390180
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