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isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The Cornell hospitality quarterly"
~subject:"Einzelhandel"
~subject:"Preismanagement"
~subject:"Pricing strategy"
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Search: subject_exact:"Kundenbindungsinstrument"
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Einzelhandel
Preismanagement
Pricing strategy
Kundenbindungsprogramm
46
Loyalty program
46
Consumer behaviour
36
Konsumentenverhalten
36
Beziehungsmarketing
26
Relationship marketing
26
Retail trade
11
Loyalty programs
8
Food retailing
7
Lebensmitteleinzelhandel
7
Rabatt
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Rebate
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Mobile Business
5
Mobile business
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Online-Handel
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Verkaufsförderung
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Electronic Commerce
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Marketingmanagement
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loyalty program
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Brand
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Mobilkommunikation
3
Pricing
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Theorie
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2
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Jin, Hyun Seung
2
Li, Zonghuo
2
Wang, Di
2
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2
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1
Bijmolt, Tammo H. A.
1
Bowman, Douglas
1
Bravo-Olavarria, Renzo
1
Chao, Chih-Wei
1
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1
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1
Ewing, Michael
1
Filipe, Sandra
1
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1
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1
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1
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1
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1
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1
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1
Meyer-Waarden, Lars
1
Montazeri, Samaneh
1
Pandit, Ameet
1
Pei, Jinxiang
1
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1
Salgueiro, Maria de Fátima
1
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1
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1
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Journal of retailing and consumer services
The Cornell hospitality quarterly
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Marketing letters : a journal of research in marketing
4
European journal of marketing : EJM
3
European journal of operational research : EJOR
3
Journal of business research : JBR
3
Journal of revenue and pricing management
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing science
3
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Handelsforschung
2
Information systems research : ISR
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of production research
2
Journal of retailing
2
Journal of travel and tourism marketing
2
MSI reports : working paper series
2
Marketing intelligence & planning
2
NBER Working Paper
2
NBER working paper series
2
Predicting trends and building strategies for consumer engagement in retail environments
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
The journal of industrial economics
2
Administrative Sciences : open access journal
1
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Advances in information systems and management science
1
Asia Pacific journal of marketing and logistics
1
Asian Academy of Management journal : AAMJ
1
BTE-Fachdokumentation
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Business analyst : a refereed journal of Shri Ram College of Commerce
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Business intelligence and analytics in small and medium enterprises
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Business strategy and the environment
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CARESS working paper
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Central European business review : CEBR
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Critical perspectives on accounting : an international journal for social and organizational accountability
1
Delovni zvezki / RCEF
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ECONIS (ZBW)
13
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1
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons
Zhang, Yue
;
Hu, Xiaojian
;
Yao, Gang
;
Xu, Liangcheng
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462174
Saved in:
2
Proactive walking and overbooking with class dependent walk-out costs
Liang, Shuwen
;
Anderson, Chris K.
- In:
The Cornell hospitality quarterly
64
(
2023
)
4
,
pp. 454-459
Persistent link: https://www.econbiz.de/10014381533
Saved in:
3
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
4
The impact of introducing a customer loyalty program on category sales and profitability
Chen, Lin
;
Bowman, Douglas
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209486
Saved in:
5
Price, online coupon, and store service effort decisions under different omnichannel retailing models
Li, Zonghuo
;
Wang, Di
;
Yang, Wensheng
;
Jin, Hyun Seung
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209510
Saved in:
6
The provenance of loyalty card data for urban and retail analytics
Rains, Tim
;
Longley, Paul A.
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665828
Saved in:
7
Omnichannel retailing operations with coupon promotions
Li, Zonghuo
;
Yang, Wensheng
;
Jin, Hyun Seung
;
Wang, Di
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
Saved in:
8
Empirical decomposition of customer responses to discount coupons in online FMCG retailing
Montazeri, Samaneh
;
Tamaddoni, Ali
;
Stakhovych, Stanislav
; …
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012431682
Saved in:
9
What loyal women (and men) want : the role of gender and loyalty program characteristics in driving store loyalty
Vilches-Montero, Sonia
;
Pandit, Ameet
;
Bravo-Olavarria, …
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 64-70
Persistent link: https://www.econbiz.de/10011904321
Saved in:
10
Customers' relationship with their grocery store : direct and moderating effects from store format and loyalty programs
Filipe, Sandra
;
Marques, Susana Henriques
;
Salgueiro, …
- In:
Journal of retailing and consumer services
37
(
2017
),
pp. 78-88
Persistent link: https://www.econbiz.de/10011729723
Saved in:
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