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isPartOf:"Journal of strategic marketing"
~person:"O'Cass, Aron"
~person:"Sahi, Gurjeet Kaur"
~person:"Smith, Brian David"
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Marketing management
12
Marketingmanagement
12
Beziehungsmarketing
4
Relationship marketing
4
Firm performance
3
Unternehmenserfolg
3
market orientation
3
Business start-up
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O'Cass, Aron
Sahi, Gurjeet Kaur
Smith, Brian David
Gilmore, Audrey
7
Gupta, Mahesh Chander
3
Lane, Nikala
3
Mattsson, Jan
3
Modi, Pratik
3
Morgan, Robert
3
Ngo, Liem Viet
3
O'Dwyer, Michele
3
Simmons, Geoff
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Areni, Charles Scott
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Baron, Steve
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Carson, David
2
Coffie, Stanley
2
Crick, James M.
2
Dibb, Sally
2
Gao, Yuhui
2
Hawkins, Matthew A.
2
Joshi, Sharad L.
2
Lamberti, Lucio
2
Leenders, Mark A. A. M.
2
Mavondo, Felix T.
2
Merrilees, Bill
2
Ozuem, Wilson
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Piercy, Niall
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Rahman, Kaleel
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Reid, Mike
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Siahtiri, Vida
2
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Smith, Brian D.
2
Sok, Phyra
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Tollin, Karin
2
Truong, Yann
2
Varadarajan, Rajan
2
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2
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Journal of strategic marketing
European journal of marketing : EJM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
2
Journal of marketing management : MM
2
The journal of business & industrial marketing
2
The journal of services marketing
2
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
European journal of marketing
1
Journal of innovation & knowledge : JIK
1
Journal of nonprofit & public sector marketing
1
The service industries journal
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ECONIS (ZBW)
12
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1
Relating strategic market orientation and market performance : role of customer value types
Sahi, Gurjeet Kaur
;
Gupta, Mahesh Chander
;
Lonial, …
- In:
Journal of strategic marketing
26
(
2018
)
4
,
pp. 318-338
Persistent link: https://www.econbiz.de/10011903313
Saved in:
2
Toward a greater understanding of the market orientation and internal market orientation relationship
Modi, Pratik
;
Sahi, Gurjeet Kaur
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 532-549
Persistent link: https://www.econbiz.de/10011976049
Saved in:
3
Anatomy of entrepreneurial marketing
O'Cass, Aron
;
Morrish, Sussie
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 2-4
Persistent link: https://www.econbiz.de/10011580416
Saved in:
4
The role of entrepreneurial marketing in new technology ventures first product commercialisation
Ahmadi, Hormoz
;
O'Cass, Aron
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 47-60
Persistent link: https://www.econbiz.de/10011580583
Saved in:
5
Application of TOC-based framework to imporve market orientation in a non-profit organization
Gupta, Mahesh Chander
;
Bridgman, Stewart
;
Sahi, Gurjeet Kaur
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 579-599
Persistent link: https://www.econbiz.de/10011479468
Saved in:
6
Capturing an elusive phenomenon : development and testing a multiple perspective model of marketing strategy implementation
Smith, Brian David
- In:
Journal of strategic marketing
22
(
2014
)
1
,
pp. 16-40
Persistent link: https://www.econbiz.de/10010259211
Saved in:
7
Exploring the roles of marketing and selling capabilities in delivering critical customer centric performance and brand performance outcomes for B2B firms
Siahtiri, Vida
;
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Journal of strategic marketing
22
(
2014
)
5
,
pp. 379-395
Persistent link: https://www.econbiz.de/10010417135
Saved in:
8
The contingent value of marketing and social networking capabilities in firm performance
Heirati, Nima
;
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Journal of strategic marketing
21
(
2013
)
1
,
pp. 82-98
Persistent link: https://www.econbiz.de/10009717936
Saved in:
9
Improving market orientation : the theory of constraints-based framework
Gupta, Mahesh Chander
;
Sahi, Gurjeet Kaur
;
Chahal, Hardeep
- In:
Journal of strategic marketing
21
(
2013
)
4
,
pp. 305-322
Persistent link: https://www.econbiz.de/10009776276
Saved in:
10
Examining the role of within functional area resource-capability complementarity in achieving customer and product-based performance outcomes
O'Cass, Aron
;
Sok, Phyra
- In:
Journal of strategic marketing
20
(
2012
)
4
,
pp. 345-363
Persistent link: https://www.econbiz.de/10009577753
Saved in:
1
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