//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of strategic marketing"
~subject:"Emerging economies"
~subject:"Unternehmenserfolg"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingkonzeption"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Emerging economies
Unternehmenserfolg
Marketing management
193
Marketingmanagement
193
Firm performance
31
Beziehungsmarketing
28
Relationship marketing
28
market orientation
27
Brand management
23
Markenführung
23
Strategic management
23
Strategisches Management
23
KMU
22
SME
22
Marketing
20
Competitive advantage
18
Consumer behaviour
18
Konsumentenverhalten
18
Wettbewerbsvorteil
18
Innovation
17
Internet marketing
13
Online-Marketing
13
Schwellenländer
13
Innovation management
12
Innovationsmanagement
12
marketing strategy
11
New product development
10
Produktentwicklung
10
Brand image
9
Lieferantenmanagement
9
Markenimage
9
Supplier relationship management
9
International marketing
8
Internationales Marketing
8
B-to-B-Marketing
7
Business-to-business marketing
7
Customer satisfaction
7
Erfolgsfaktor
7
Führungskräfte
7
India
7
more ...
less ...
Online availability
All
Undetermined
22
Type of publication
All
Article
38
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
40
Collection of articles of several authors
2
Sammelwerk
2
Language
All
English
40
Author
All
Coffie, Stanley
2
Joshi, Sharad L.
2
Merrilees, Bill
2
Ngo, Liem Viet
2
O'Cass, Aron
2
Alexandre, Maria T.
1
Ali, Sadaqat
1
Armenakyan, Anahit
1
Ashill, Nicholas
1
Ashwin, Marie
1
Attia, Samaa Taher M.
1
Bang, Vasant V.
1
Bang, Vasant Vijay
1
Bao, Yeqing
1
Bisson, Christophe
1
Blankson, Charles
1
Bridson, Kerrie Christine
1
Buccieri, Dominic
1
Budhathoki, Tribikram
1
Canhoto, Ana Isabel Domingos
1
Carlson, Jamie L.
1
Chao, Chih-Wei
1
Crick, Dave
1
Crick, James M.
1
Dadzie, Samuel Ato
1
Doyle, James D.
1
Duffy, Alistair P.
1
Evans, Jody
1
Fong, Eric
1
Furrer, Olivier
1
Gilmore, Audrey
1
Greenley, Gordon E.
1
Gross, Andrew C.
1
Guo, Chiquan
1
Gupta, Mahesh Chander
1
Harrison, Tina
1
He, Hong-wei
1
Heirati, Nima
1
Hirst, Alan
1
Hulland, John
1
more ...
less ...
Published in...
All
Journal of strategic marketing
Journal of business research : JBR
63
Industrial marketing management : the international journal for industrial and high-tech firms
48
International marketing review
22
The journal of business & industrial marketing
20
Cogent business & management
16
Journal of the Academy of Marketing Science
14
International business review : the official journal of the European International Business Academy
13
Journal of international marketing
12
European journal of marketing : EJM
11
International entrepreneurship and management journal
11
Journal of global marketing
11
Marketing intelligence & planning
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
International journal of economic perspectives : IJEP
8
International journal of hospitality management
8
Journal of retailing and consumer services
8
International journal of emerging markets
7
Journal of marketing management : MM
7
Journal of research in marketing and entrepreneurship
7
AMS review : official publication of the Academy of Marketing Science
6
Australasian marketing journal
6
International journal of business and globalisation : IJBG
6
International journal of business performance management
6
Journal of business ethics : JOBE
6
Journal of marketing
6
Journal of marketing communications
6
Management decision : MD
6
The marketing review
6
International journal of innovation management
5
International journal of trade and global markets
5
Journal of enterprising culture
5
Journal of entrepreneurship in emerging economies
5
Management research review
5
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
4
Asia Pacific journal of marketing and logistics
4
Baltic journal of management
4
International business and economics research journal
4
International journal of business and emerging markets : IJBEM
4
International journal of business competition and growth : IJBCG
4
more ...
less ...
Source
All
ECONIS (ZBW)
40
Showing
1
-
10
of
40
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The interplay of marketing performance measurement and market orientation leading to high business performance in manufacturing SMEs
Mařík, Jiří
;
Karlíček, Miroslav
;
Mochtak, Michal
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 34-48
Persistent link: https://www.econbiz.de/10014553115
Saved in:
2
Brand transitions in emerging markets : an exploratory perspective and research framework
Narayanan, Priya
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 333-357
Persistent link: https://www.econbiz.de/10014553256
Saved in:
3
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
4
Non-predictive decision-making, market-oriented behaviours, and smaller-sized firms’ performance
Karami, Masoud
;
Crick, Dave
;
Crick, James M.
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1107-1131
Persistent link: https://www.econbiz.de/10014305083
Saved in:
5
Strategic recommendations for new product adoption in the Chinese market
Chao, Chih-Wei
;
Reid, Mike
;
Lai, Po-Hsin
;
Reimers, Vaughan
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 176-188
Persistent link: https://www.econbiz.de/10012202803
Saved in:
6
The moderating effect of brand orientation on inter-firm market orientation and performance
Tajeddini, Kayhan
;
Ratten, Vanessa
- In:
Journal of strategic marketing
28
(
2020
)
3
,
pp. 194-224
Persistent link: https://www.econbiz.de/10012202805
Saved in:
7
Positioning strategies for branding services in an emerging economy
Coffie, Stanley
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 321-335
Persistent link: https://www.econbiz.de/10012313904
Saved in:
8
A review and evaluation of market orientation research in an emerging African economy
Coffie, Stanley
;
Blankson, Charles
;
Dadzie, Samuel Ato
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 565-582
Persistent link: https://www.econbiz.de/10012313924
Saved in:
9
The impact of internal, external, and competitor factors on marketing strategy performance
Ibrahim, Essam B.
;
Harrison, Tina
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 639-658
Persistent link: https://www.econbiz.de/10012313929
Saved in:
10
How do alternative strategic orientations influence social media performance?
Valos, Michael J.
;
Mavondo, Felix T.
;
Nyadzayo, …
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012202440
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->