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isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~isPartOf:"Tourism management perspectives : TMP"
~subject:"Event marketing"
~subject:"Sportmarketing"
~subject:"Sportveranstaltung"
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Event marketing
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Journal of travel and tourism marketing
International journal of sport management and marketing : IJSMM
Tourism management perspectives : TMP
SpringerLink / Bücher
36
Tourism management : research, policies, practice
30
International journal of event and festival management
29
Customer Experience : Forum Dienstleistungsmanagement
22
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of hospitality management
18
Food and wine events in Europe : a stakeholder approach
15
International journal of contemporary hospitality management
15
Journal of business research : JBR
15
Markenkommunikation und Beziehungsmarketing
14
Journal of hospitality marketing & management
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Springer eBook Collection
11
essentials
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of sport management : the official journal of the North American Society of Sport Management
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
9
Memorable customer experiences : a research anthology
8
Wirtschaftswissenschaft
8
European Sport management quarterly : ESMQ
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Stand und Perspektiven der Eventforschung
7
The business of events management
7
The journal of brand management : an international journal
7
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
6
Events und Sport : Stand und Perspektiven der Eventforschung
6
Journal of advertising research
6
Essentials
5
Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
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ECONIS (ZBW)
48
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1
Collaboration and meta-organisation in event tourism : effects of the Olympic Agenda 2020 on planning the 2026 Winter Olympics
Bazzanella, Filippo
;
Bichler, Bernhard Fabian
; …
- In:
Tourism management perspectives : TMP
41
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209430
Saved in:
2
What makes integrated resort attractive? : exploring the role of experience encounter elements
Ji, Chunli
;
Yang, Ping
- In:
Journal of travel and tourism marketing
39
(
2022
)
3
,
pp. 305-319
Persistent link: https://www.econbiz.de/10013352885
Saved in:
3
What drives pilgrims' experiential supportive intentions and desires towards religious destinations?
Nisar, Qasim Ali
;
Waqas, Ali
;
Ali, Faizan
;
Kashif Hussain
; …
- In:
Tourism management perspectives : TMP
43
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013471864
Saved in:
4
Cultivating and disseminating a festival image : the case of the Qingdao International Beer Festival
Chi, Xiaoting
;
Meng, Bo
;
Zhou, Heng
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
4
,
pp. 373-393
Persistent link: https://www.econbiz.de/10013417039
Saved in:
5
Does home location put young athletes under pressure?
Kristiansen, Elsa
;
Schnitzer, Martin
;
Houlihan, Barrie
- In:
International journal of sport management and marketing …
21
(
2021
)
3/4
,
pp. 226-244
Persistent link: https://www.econbiz.de/10012697144
Saved in:
6
Sport event and destination co-branding : analysis of social media sentiment in an international, professional sport event crisis
Morgan, Ashlee
;
Wilk, Violetta
;
Sibson, Ruth
;
Willson, …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012631593
Saved in:
7
Introduction to the special issue: consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
;
Prayag, Girish
;
Muskat, Birgit
- In:
Tourism management perspectives : TMP
40
(
2021
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209312
Saved in:
8
Consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
(
ed.
);
Prayag, Girish
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10013209424
Saved in:
9
Examining the influence of the social dimension of customer experience on trust towards travel agencies : the role of experiential predisposition in a multichannel context
Brun, Isabelle
;
Rajaobelina, Lova
;
Ricard, Line
;
Amiot, …
- In:
Tourism management perspectives : TMP
34
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238252
Saved in:
10
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
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