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language:"eng"
~institution:"American Marketing Association"
~language:"pol"
~source:"econis"
~type_genre:"Conference proceedings"
~type_genre:"Reprint"
~type_genre:"Wörterbuch"
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Search: subject_exact:"Marketing"
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Marketing
17
Marketing management
14
Marketingmanagement
14
Marketing theory
9
Marketingtheorie
9
Market research
8
Marktforschung
8
Theorie
6
Theory
6
Consumer behaviour
5
Konsumentenverhalten
5
USA
5
United States
5
Beziehungsmarketing
3
Relationship marketing
3
Welt
3
World
3
Absatz
2
Corporate Social Responsibility
2
Corporate social responsibility
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Selling
2
Verkauf
2
Werbung
2
08.02.1981
1
16.06.1986
1
17.02.1985
1
Absatzforschung
1
Absatzplanung
1
Absatzpolitik
1
Advertising
1
Brand management
1
Competitive strategy
1
Dienstleistung
1
Dienstleistungsbetrieb
1
Dienstleistungsmarketing
1
E-commerce
1
Electronic Commerce
1
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Book / Working Paper
17
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Conference proceedings
Reprint
Wörterbuch
Konferenzschrift
49
Collection of articles of several authors
20
Sammelwerk
20
Graue Literatur
7
Non-commercial literature
7
Aufsatzsammlung
1
Elektronischer Datenträger
1
Enzyklopädie
1
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1
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Anderson, Paul F.
1
Arnold, Todd J.
1
Bennett, Peter D.
1
Brady, Michael K.
1
Brown, Tom
1
Cron, William L.
1
Donnelly, James H.
1
Evans, Kenneth R.
1
George, William R.
1
Griffith, David
1
Hamilton, Rebecca W.
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Houston, Michael J.
1
Hunter, Gary K.
1
Krishnan, Ram
1
Lutz, Richard J.
1
Moore, Marian C.
1
Perreault, William D.
1
Scheer, Lisa K.
1
Slotegraaf, Rebecca
1
Spekman, Robert E.
1
Steenburgh, Thomas J.
1
Swaminathan, Vanitha
1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
Wilson, David T.
1
Workman, John P.
1
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American Marketing Association
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
DePaul University / College of Commerce
2
Deutsche Sporthochschule Köln / Institut für Sportökonomie und Sportmanagement
2
European Marketing Academy
2
European Society for Opinion and Marketing Research
2
Harvard Graduate School of Business Administration
2
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Michigan State University
2
School of Management Studies <Allahabad>
2
World Marketing Congress <19., 2016, Paris>
2
ATAG Ernst & Young AG <Zürich>
1
Academic Foundation <Delhi>
1
Academy for Health Services Marketing <Chicago, Ill.>
1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <1980, Dallas, Tex.>
1
Academy of Marketing Science / Annual Conference <2001, San Diego, Calif.>
1
Academy of Marketing Science / Annual Conference <2003, Washington, DC>
1
Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>
1
Academy of Marketing Science / Annual Conference <2005, Tampa, Fla.>
1
Academy of Marketing Science / Annual Conference <2006, San Antonio, Tex.>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Academy of Marketing Science / Annual Conference <2013, Monterey, Calif.>
1
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Agricultural Economics Research Association (India)
1
Akademia Ekonomiczna Imienia Karola Adamieckiego w Katowicach
1
Alena Enterprises of Canada <Cornwall, Ontario>
1
Alfred P. Sloan School of Management
1
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
1
Center for International Research in Consumers Location and Their Environments
1
Confederation of Engineering Industry / Southern Region <Bangalore>
1
Conference on Historical Research in Marketing <3, 1987, East Lansing, Mich.>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <19, 2011, Wien>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <20, 2012, Wien>
1
Conference on Marketing and Research under a New World Order <1992, Tokio>
1
Conference on Marketing in the Food Chain <2, 1986, Sheffield>
1
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Proceedings series / American Marketing Association
5
AMA educators proceedings
1
AMA proceedings series
1
Source
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ECONIS (ZBW)
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1
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
2
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
3
Marketing in a global, digital and connected world : 2015 AMA Winter Educators' Conference, San Antonio, Texas, February 13 - 15 2015 ; AMA educators' proceedings volume 26
Brown, Tom
(
contributor
);
Swaminathan, Vanitha
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10013548503
Saved in:
4
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
5
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
6
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
7
Marketing theory and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
8
"Marketing theory and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
9
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
10
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
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