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language:"eng"
~isPartOf:"Advances in Pacific Basin business, economics, and finance"
~isPartOf:"Journal of financial services marketing : JFSM"
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Bank marketing
37
Bankmarketing
37
Relationship marketing
14
Consumer behaviour
11
Konsumentenverhalten
11
Personal banking
8
Privatkundengeschäft
8
Electronic Banking
6
Electronic banking
6
USA
6
United States
6
Customer satisfaction
5
Kundenzufriedenheit
5
Dienstleistungsqualität
4
Financial services
4
Finanzdienstleistung
4
Service quality
4
Dienstleistungsmarketing
3
Greece
3
Griechenland
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Services marketing
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Advertising effects
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Australia
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Australien
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Bank
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Bankgeschäft
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Banking services
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Computer-assisted marketing
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Corporate Social Responsibility
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Corporate social responsibility
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Genossenschaftsbank
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Großbritannien
2
IT-gestütztes Marketing
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Performance measurement
2
Performance-Messung
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Service marketing
2
Structural equation model
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Heinonen, Kristina
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Ansell, Jake
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Bruton, James
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Coltman, Tim
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Crowe, Joe
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Dalziel, Nurdilek
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Durkin, Mark
1
Eriksson, Kent
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Fernandes, Teresa
1
Harris, Fiona
1
Harrison, Tina
1
Johns, Raechel
1
Laing, Angus
1
Martins Silva, Marta
1
McNally, Regina C.
1
Menon, Kalyani
1
Moosmayer, Dirk C.
1
O'Connor, Aidan
1
O'Donnell, Aodheen
1
Proença, João F.
1
Raitani, Sonika
1
Salazar, Maria Teresa
1
Sarel, Dan
1
Siems, Florian
1
Sönderberg, Inga-Lill
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Vyas, Vishal
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Advances in Pacific Basin business, economics, and finance
Journal of financial services marketing : JFSM
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
The international journal of bank marketing : IJBM
Client centricity : relationship management in banking
8
The journal of services marketing
3
CRM in financial services : a practical guide to making customer relationship management work
2
FDIC quarterly
2
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings
2
Journal of retailing and consumer services
2
Journal of service research : JSR
2
New trends in banking management : with 42 tables
2
Advances in banking technology and management : impacts of ICT and CRM
1
Aktuelle Entwicklungen im Finanzdienstleistungsbereich : 3. Liechtensteinisches Finanzdienstleistungs-Symposium an der Fachhochschule Liechtenstein ; mit 50 Tabellen
1
Amfiteatru economic : an economic and business research periodical
1
Banks and bank systems : international research journal
1
Business and Economic Research : BER
1
Commercial lending review
1
Developing digital marketing : relationship perspectives
1
Economic development : journal of the Institute of Economics, Skopje
1
European research studies
1
Freiberger Arbeitspapiere
1
Globalisation and marketing management
1
Indian banking moving : towards better tomorrow
1
Integrating new technologies in international business : opportunities and challenges
1
International journal of business
1
International journal of business and emerging markets : IJBEM
1
International journal of business competition and growth : IJBCG
1
International journal of business innovation and research
1
International journal of business innovation and research : IJBIR
1
International journal of financial research
1
International journal of information technology and management : IJITM
1
Journal of China marketing
1
Journal of Islamic marketing
1
Journal of international business and economics : JIBE
1
Journal of payments strategy & systems
1
Journal of service management
1
Manthan : journal of commerce and management
1
Marketing intelligence & planning
1
Mudra : journal of finance and accounting
1
Repositioning business : a strategic response to COVID-19 : proceedings of the 3rd International Conference on "Impact of Current Events on the Future of Busines" (3rd ICEFB, 2021), 23 & 24 April, 2021, Hyderabad, India
1
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ECONIS (ZBW)
14
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1
A study of the impact of relationship marketing on cross-buying
Vyas, Vishal
;
Raitani, Sonika
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
2
,
pp. 79-108
Persistent link: https://www.econbiz.de/10011304647
Saved in:
2
Multiple perspectives on customer relationships : editorial
Heinonen, Kristina
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
6
,
pp. 450-456
Persistent link: https://www.econbiz.de/10010415439
Saved in:
3
Relationship marketing in a self-service context : no longer applicable?
Johns, Raechel
- In:
Journal of relationship marketing : innovations & …
11
(
2012
)
2
,
pp. 91-115
Persistent link: https://www.econbiz.de/10009567438
Saved in:
4
A multidimensional typology of customer relationships : from faltering to affective
Dalziel, Nurdilek
;
Harris, Fiona
;
Laing, Angus
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
5
,
pp. 398-432
Persistent link: https://www.econbiz.de/10009295798
Saved in:
5
Integrating core marketing ethical values into relationship marketing
Siems, Florian
;
Bruton, James
;
Moosmayer, Dirk C.
- In:
Journal of relationship marketing : innovations & …
9
(
2010
)
2
,
pp. 68-82
Persistent link: https://www.econbiz.de/10003994876
Saved in:
6
The impact of the internet upon bank marketing
Proença, João F.
;
Martins Silva, Marta
;
Fernandes, Teresa
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
2
,
pp. 160-175
Persistent link: https://www.econbiz.de/10009563153
Saved in:
7
Customers' ways of making sense of a financial service relationship through intersubjective mirroring of others
Eriksson, Kent
;
Sönderberg, Inga-Lill
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
2
,
pp. 99-111
Persistent link: https://www.econbiz.de/10009563157
Saved in:
8
Relationship disconnect in retail banking
Durkin, Mark
;
O'Donnell, Aodheen
;
Crowe, Joe
- In:
Journal of financial services marketing : JFSM
12
(
2007/08
)
4
,
pp. 260-271
Persistent link: https://www.econbiz.de/10003698394
Saved in:
9
Special issue on customer relationship management in banking : reassessing theory and practice
Sarel, Dan
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003697745
Saved in:
10
Can superior CRM capabilities improve performance in banking
Coltman, Tim
- In:
Journal of financial services marketing : JFSM
12
(
2007/08
)
2
,
pp. 102-114
Persistent link: https://www.econbiz.de/10003697751
Saved in:
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