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language:"eng"
~isPartOf:"Journal of business-to-business marketing"
~language:"hrv"
~subject:"Business-to-business marketing"
~subject:"Market research"
~subject:"USA"
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Business-to-business marketing
Market research
USA
Marketing
43
Lieferantenmanagement
29
Supplier relationship management
29
B-to-B-Marketing
26
industrial marketing
22
business marketing
19
Marketing management
17
Marketingmanagement
17
Beziehungsmarketing
8
Relationship marketing
8
United States
8
Graduate economics education
5
Innovation
5
Selling
5
Verkauf
5
Wirtschaftsstudium
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Bibliometrics
3
Bibliometrie
3
Firm performance
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Graduate business education
3
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Hochtechnologie
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Marketing theory
3
Marketingtheorie
3
Occupational qualification
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Qualifikation
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Salespeople
3
Unternehmenserfolg
3
Verkaufspersonal
3
relationship marketing
3
Betriebliche Wertschöpfung
2
Business ethics
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2
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Hutt, Michael D.
4
Lichtenthal, J. David
3
Speh, Thomas W.
3
Helm, Roland
2
Honeycutt, Earl D.
2
Kim, Namwoon
2
Krinner, Stephanie
2
Lim, Weng Marc
2
Mummalaneni, Venkatapparao
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Tzempelikos, Nektarios
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Chan, Ricky Y. K.
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Dant, Rajiv P.
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Dubinsky, Alan J.
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Journal of business-to-business marketing
Industrial marketing management : the international journal for industrial and high-tech firms
36
European Journal of Marketing
28
Journal of business research : JBR
22
Journal of marketing management : MM
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
20
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
The journal of business & industrial marketing
14
International Journal of Bank Marketing
13
Journal of marketing
13
Political marketing in the United States
13
Journal of marketing education : JME
12
Journal of the Academy of Marketing Science
12
Marketing intelligence & planning
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of marketing research : JMR
11
SpringerLink / Bücher
11
Journal of historical research in marketing
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Series / American Marketing Association
8
AMS review : official publication of the Academy of Marketing Science
7
Journal of Consumer Marketing
7
Journal of business ethics : JOBE
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Australasian marketing journal
6
European journal of marketing : EJM
6
International journal of forecasting
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing Intelligence & Planning
6
Marketing theory
6
Psychology & marketing
6
The marketing review
6
AMA educators' proceedings
5
Business horizons
5
Electronic markets : the international journal on networked business
5
Enterprise & society : the international journal of business history
5
History of marketing thought ; Volume 3
5
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ECONIS (ZBW)
33
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1
Manufacturers' acquiescence to buyers' sourcing requests in industrial markets
Teng, Wenbo
;
Chan, Ricky Y. K.
;
Kim, Namwoon
;
Zhang, Xubing
- In:
Journal of business-to-business marketing
30
(
2023
)
3
,
pp. 277-295
Persistent link: https://www.econbiz.de/10014454759
Saved in:
2
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
3
What will business-to-business marketers learn from neuro-marketing? : insights for business marketing practice
Lim, Weng Marc
- In:
Journal of business-to-business marketing
25
(
2018
)
3
,
pp. 251-259
Persistent link: https://www.econbiz.de/10011917211
Saved in:
4
In defense of challenger marketing
Lim, Weng Marc
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 397-406
Persistent link: https://www.econbiz.de/10012392048
Saved in:
5
Distribution of marketing research material to universities : the case of Archive of Market and Social Research (AMSR)
Tzempelikos, Nektarios
;
Kooli, Kaouther
;
Stone, Merlin
; …
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10012259329
Saved in:
6
Exploring the role of product development capability for transforming marketing intelligence into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
7
Business marketing in France : can the case be made for "French exceptionalism" or is it just a slight variation?
Akrout, Houcine
;
Kaswengi, Joseph
;
Valette-Florence, Pierre
- In:
Journal of business-to-business marketing
25
(
2018
)
3
,
pp. 187-211
Persistent link: https://www.econbiz.de/10011917203
Saved in:
8
An investigation on incentive strategies in community building in business-to-business electronic markets
Li, Xiaoling
;
Li, Xinjian
;
Wang, Rui
- In:
Journal of business-to-business marketing
25
(
2018
)
4
,
pp. 261-272
Persistent link: https://www.econbiz.de/10011956310
Saved in:
9
Service business markets : relationship development in the maritime industry
Besson, Ekaterina
- In:
Journal of business-to-business marketing
25
(
2018
)
4
,
pp. 273-297
Persistent link: https://www.econbiz.de/10011956311
Saved in:
10
The impact of client-professional relationships in ex ante value creation : a service-dominant logic perspective
Skjølsvik, Tale
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011763039
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