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language:"eng"
~language:"ang"
~language:"fra"
~language:"srp"
~person:"Jobber, David"
~subject:"Marketing"
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Marketing
Marketing management
6
Marketingmanagement
6
Lehrbuch
5
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4
Brand management
2
Großbritannien
2
Markenführung
2
Marketing theory
2
Marketingtheorie
2
Selling
2
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2
Theory
2
USA
2
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2
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2
Verkauf
2
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1
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1
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1
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English
Old English (ca. 450-1100)
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Serbian
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Jobber, David
Kotler, Philip
170
Sheth, Jagdish N.
47
McDonald, Malcolm
39
Armstrong, Gary
38
Brown, Stephen
38
Kerin, Roger A.
35
Tadajewski, Mark
34
Piercy, Nigel
31
Svensson, Göran
30
Ferrell, Odies C.
29
Baker, Michael John
28
Hair, Joseph F.
28
Leeflang, Peter
26
Peter, Jerome Paul
26
Fill, Chris
25
Homburg, Christian
25
Irwin, Scott H.
25
Kitchen, Philip J.
25
Brennan, Ross
24
Koschnick, Wolfgang J.
24
Hartley, Steven W.
23
Moutinho, Luiz
23
Malhotra, Naresh K.
22
Grönroos, Christian
21
Kaynak, Erdener
21
Keller, Kevin Lane
21
Lovelock, Christopher H.
21
Palmer, Adrian
21
Blythe, Jim
20
Franses, Philip Hans
20
Grewal, Dhruv
20
Lindgreen, Adam
20
Hanssens, Dominique M.
19
Vrontis, Demetris
19
Zaltman, Gerald
19
Kurtz, David L.
18
Rudelius, William
18
Dibb, Sally
17
Donnelly, James H.
17
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European Journal of Marketing
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Marketing Intelligence & Planning
1
Working paper series / Bradford University School of Management
1
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ECONIS (ZBW)
11
USB Cologne (EcoSocSci)
10
Other ZBW resources
2
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1
Foundations of marketing
Fahy, John
;
Jobber, David
-
2022
-
Seventh edition
Persistent link: https://www.econbiz.de/10012821661
Saved in:
2
Principles and practice of marketing
Jobber, David
;
Ellis-Chadwick, Fiona
-
2016
-
Eighth edition
Persistent link: https://www.econbiz.de/10013468868
Saved in:
3
Foundations of marketing
Fahy, John
;
Jobber, David
-
2012
-
4. ed.
Persistent link: https://www.econbiz.de/10009499152
Saved in:
4
What factors affect collaboration between sales and marketing departments?
Dewsnap, Belinda
(
contributor
);
Jobber, David
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002590247
Saved in:
5
Principles and practice of marketing
Jobber, David
-
2010
-
6. ed.
Persistent link: https://www.econbiz.de/10008811375
Saved in:
6
Principles and practice of marketing
Jobber, David
-
2010
-
6. ed.
Persistent link: https://www.econbiz.de/10004906778
Saved in:
7
Foundations of marketing
Jobber, David
;
Fahy, John
-
2009
-
3rd ed.
Persistent link: https://www.econbiz.de/10003777492
Saved in:
8
An exploratory study of sales-marketing integrative devices
Dewsnap, Belinda
;
Jobber, David
- In:
European journal of marketing : EJM
43
(
2009
)
7/8
,
pp. 985-1007
Persistent link: https://www.econbiz.de/10009525814
Saved in:
9
Foundations of marketing
Jobber, David
;
Fahy, John
-
2009
-
3. ed.
Persistent link: https://www.econbiz.de/10004935367
Saved in:
10
Principles and practice of marketing
Jobber, David
-
2007
-
5. ed.
Persistent link: https://www.econbiz.de/10003356868
Saved in:
1
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