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person:"Günter, Bernd"
~person:"Bush, Alan J."
~person:"Svensson, Göran"
~subject:"B-to-B-Marketing"
~subject:"Service quality"
~type:"article"
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B-to-B-Marketing
Service quality
Beziehungsmarketing
50
Relationship marketing
50
Lieferantenmanagement
30
Supplier relationship management
30
Customer satisfaction
22
Kundenzufriedenheit
22
Confidence
16
Vertrauen
16
Business-to-business marketing
15
Selling
12
Verkauf
12
Salespeople
10
Verkaufspersonal
10
commitment
9
satisfaction
9
Arbeitszufriedenheit
8
Job satisfaction
8
trust
8
Beschwerdemanagement
7
Complaint management
7
Theorie
7
Theory
7
Consumer behaviour
6
Konsumentenverhalten
6
coordination
6
relationship marketing
6
Dienstleistungsqualität
5
KMU
5
Norway
5
Norwegen
5
SME
5
Satisfaction
5
South Africa
5
Südafrika
5
Trust
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continuity
5
cooperation
5
Commitment
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18
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18
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English
18
Author
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Günter, Bernd
Bush, Alan J.
Svensson, Göran
Prentice, Catherine
20
Han, Heesup
18
Mattila, Anna S.
17
Gil Saura, Irene
15
Klaus, Philipp
13
McColl-Kennedy, Janet R.
13
Balaji, M. S.
12
Bruhn, Manfred
12
Gong, Taeshik
12
Hollebeek, Linda D.
12
Gustafsson, Anders
10
Quach, Sara
10
Casidy, Riza
9
Edvardsson, Bo
9
Prybutok, Victor R.
9
Qu, Hailin
9
Sreejesh, S.
9
Evanschitzky, Heiner
8
Grégoire, Yany
8
Izogo, Ernest Emeka
8
Kowalkowski, Christian
8
Kumar, V.
8
Rather, Raouf Ahmad
8
Roberts-Lombard, Mornay
8
Sesé, F. Javier
8
Terho, Harri
8
Georgi, Dominik
7
Grewal, Dhruv
7
Hyun, Sunghyup Sean
7
Itani, Omar S.
7
Keränen, Joona
7
Marimon, Frederic
7
Melero-Polo, Iguácel
7
Naudé, Peter
7
Park, Jungkun
7
Patterson, Paul G.
7
Sharma, Piyush
7
Thaichon, Paramaporn
7
Voorhees, Clay M.
7
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Industrial marketing management : the international journal for industrial and high-tech firms
3
The journal of business & industrial marketing
3
International journal of business excellence : IJBEX
2
International journal of procurement management
2
African journal of economic and management studies : AJEMS
1
European business review
1
International journal of business governance and ethics : IJBGE
1
International journal of contemporary hospitality management
1
Journal of business-to-business marketing
1
Journal of contemporary marketing science
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
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ECONIS (ZBW)
18
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
3
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
4
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
Saved in:
5
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
Saved in:
6
Balancing reactions and actions between service receivers and service providers to resolve service failures
Magaña Carrillo, Irma
;
Svensson, Göran
;
Otero-Neira, …
- In:
International journal of business excellence : IJBEX
26
(
2022
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10013198109
Saved in:
7
Virtue ethics in buyer-supplier relationships : a South African study
Mpinganjira, Mercy
;
Roberts-Lombard, Mornay
;
Svensson, …
- In:
International journal of business governance and ethics …
15
(
2021
)
3
,
pp. 285-302
Persistent link: https://www.econbiz.de/10012596413
Saved in:
8
The role of customer entertainment in B2B sales strategy : comparative insights from professional buyers and salespeople
Oakley, Jared
;
Bush, Alan J.
;
Moncrief, William C.
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 190-201
Persistent link: https://www.econbiz.de/10012491015
Saved in:
9
META-RELQUAL in business relationships : a sales perspective
Høgevold, Nils M.
;
Svensson, Göran
;
Mostert, Pierre
; …
- In:
International journal of business excellence : IJBEX
23
(
2021
)
4
,
pp. 472-497
Persistent link: https://www.econbiz.de/10012514080
Saved in:
10
Precursors and outcomes of satisfaction in seller-customer business relationships : a sales perspective
Høgevold, Nils M.
;
Svensson, Göran
;
Mpinganjira, Mercy
- In:
International journal of procurement management
13
(
2020
)
4
,
pp. 531-552
Persistent link: https://www.econbiz.de/10012254622
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