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person:"Naudé, Peter"
~person:"Agariya, Arun Kumar"
~person:"LaPlaca, Peter J."
~subject:"Bibliometrics"
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Bibliometrics
B-to-B-Marketing
32
Business-to-business marketing
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Lieferantenmanagement
14
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14
Bibliometrie
9
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Naudé, Peter
Agariya, Arun Kumar
LaPlaca, Peter J.
Lindgreen, Adam
6
Katrichis, Jerome M.
5
Di Benedetto, C. Anthony
4
Tzempelikos, Nektarios
4
Lichtenthal, J. David
3
Ellegaard, Chris
2
Halinen, Aino
2
Johnston, Wesley J.
2
Kittur, Prathamesh
2
LaPlaca, Peter
2
Lügger, Kai
2
Malhotra, Naresh K.
2
Mummalaneni, Venkatapparao
2
Möller, K. E. Kristian
2
Nyadzayo, Munyaradzi
2
Paul, Justin
2
Thaichon, Park
2
Uslay, Can
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Acar, Oguz Ali
1
Agarwal, Anuja
1
Agarwal, Shailja
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Bozkurt, Sıddık
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Journal of business-to-business marketing
5
Psychology & marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
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ECONIS (ZBW)
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1
Relationships and networks as examined in Industrial Marketing Management
Naudé, Peter
;
Sutton-Brady, Catherine
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 27-35
Persistent link: https://www.econbiz.de/10012064159
Saved in:
2
What really leads to partner relationship management? : a review of literature
Agarwal, Anuja
;
Singh, Deepali
;
Agariya, Arun Kumar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 245-285
Persistent link: https://www.econbiz.de/10011820608
Saved in:
3
B2B : a paradigm shift from economic exchange to behavioral theory : a quest for better explanations and predictions
LaPlaca, Peter J.
;
Silva, Rui Vinhas da
- In:
Psychology & marketing
33
(
2016
)
4
,
pp. 232-249
Persistent link: https://www.econbiz.de/10011458429
Saved in:
4
Relationship quality in business to business relationships : reviewing the current literatures and proposing a new measurement model
Jiang, Zhizhong
;
Shiu, Eric
;
Henneberg, Stephan
; …
- In:
Psychology & marketing
33
(
2016
)
4
,
pp. 297-313
Persistent link: https://www.econbiz.de/10011458441
Saved in:
5
Commentary: relative presence of business-to-business research in the marketing literature : the demand-oriented path forward
Malhotra, Naresh K.
;
Uslay, Can
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 23-30
Persistent link: https://www.econbiz.de/10003851180
Saved in:
6
Commentary: relative presence of business-to-business research in retailing literature
Dant, Rajiv P.
;
Brown, James R.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 31-39
Persistent link: https://www.econbiz.de/10003851187
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7
Commentary: Relative presence of business-to-business research in the marketing literature : review and future directions
Lichtenthal, J. David
;
Mummalaneni, Venkatapparao
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003851190
Saved in:
8
Reply: Assessing B2B research in the marketing literature : focus versus relevance
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 55-61
Persistent link: https://www.econbiz.de/10003851198
Saved in:
9
Relative presence of business-to-business research in the marketing literature
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10003850672
Saved in:
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