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source:"econis"
~accessRights:"restricted"
~isPartOf:"Journal of strategic marketing"
~subject:"Lieferantenmanagement"
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Search: subject_exact:"Kundenorientierung"
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Lieferantenmanagement
Beziehungsmarketing
92
Relationship marketing
92
Consumer behaviour
45
Konsumentenverhalten
45
Customer satisfaction
27
Kundenzufriedenheit
27
Brand management
17
Markenführung
17
Marketing management
16
Marketingmanagement
16
Social Web
16
Social web
16
Brand image
15
Dienstleistungsqualität
15
Markenimage
15
Service quality
15
Betriebliche Wertschöpfung
14
Supplier relationship management
14
Value creation
14
Customer integration
13
Kundenintegration
13
Internet marketing
11
Online-Marketing
11
Einzelhandel
9
Retail trade
9
Brand
8
Customer value
8
Kundenwert
8
Markenartikel
8
relationship marketing
8
Confidence
7
Online retailing
7
Online-Handel
7
Vertrauen
7
Bank
5
Dienstleistungssektor
5
E-commerce
5
Electronic Commerce
5
Service industry
5
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English
14
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Frazer, Lorelle
2
Thaichon, Park
2
Ahmad, Bilal
1
Akbar, Muhammad Imad Ud Din
1
Anees-ur-Rehman, Muhammad
1
Bang, Nguyen
1
Bilgihan, Anil
1
Carlson, Jamie L.
1
Chai, Joe Choon Yean
1
Chen, Cheng-Hao Steve
1
Chen, Junsong
1
Daukseviciute, Irena
1
Dibb, Sally
1
Foroudi, Pantea
1
Gupta, Samir
1
Helmersson, Helge
1
Johnston, Wesley James
1
Kremez, Zhanna
1
Kwan, Rebecca
1
Lancaster, Geoffrey
1
Lazaravic, Violet
1
MacIntyre, Faye S.
1
Mattsson, Jan
1
Menidjel, Choukri
1
Ozuem, Wilson
1
Polonsky, Michael J.
1
Quach, Sara
1
Simkin, Lyndon
1
Soparnot, Richard
1
Standing, Craig
1
Thomas, Tara
1
Weaven, Scott
1
Wei, Yujie
1
Yen, Dorothy A.
1
Yu, Xiaoyu
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Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
139
Journal of business research : JBR
64
The journal of business & industrial marketing
60
Journal of business-to-business marketing
29
SpringerLink / Bücher
21
The journal of services marketing
17
Journal of the Academy of Marketing Science
14
Springer eBook Collection / Business and Economics
14
Journal of personal selling & sales management
11
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
11
Service business
11
Journal of marketing
9
Journal of retailing and consumer services
9
International journal of production economics
8
Journal of purchasing and supply management
8
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
8
Journal of customer behaviour
6
Marketing theory
6
Services marketing quarterly
6
The international journal of logistics management
6
International journal of project management : the journal of The International Project Management Association
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Total quality management & business excellence
5
Asia Pacific journal of marketing and logistics
4
European journal of marketing
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
International journal of hospitality management
4
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
4
International journal of procurement management
4
International journal of production research
4
Journal of Inter-Organizational Relationships
4
Journal of service research : JSR
4
Marketing intelligence & planning
4
The international journal of bank marketing : IJBM
4
The journal of personal selling & sales management : JPSSM
4
Business horizons
3
Developing digital marketing : relationship perspectives
3
Die Betriebswirtschaft : DBW
3
International journal of business innovation and research : IJBIR
3
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ECONIS (ZBW)
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14
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date (oldest first)
1
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
2
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
3
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
4
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
5
Relationship marketing in franchising and retailing
2022
Persistent link: https://www.econbiz.de/10013170068
Saved in:
6
Impact of CRM strategy on relationship commitment and new product development : mediating effects of learning from failure
Bang, Nguyen
;
Chen, Junsong
;
Foroudi, Pantea
;
Yu, Xiaoyu
; …
- In:
Journal of strategic marketing
30
(
2022
)
5
,
pp. 443-480
Persistent link: https://www.econbiz.de/10013370891
Saved in:
7
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
8
The role of relationships in start-up development
Mattsson, Jan
;
Helmersson, Helge
;
Standing, Craig
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 559-582
Persistent link: https://www.econbiz.de/10012202780
Saved in:
9
How multiple strategic orientations impact brand equity of B2B SMEs
Anees-ur-Rehman, Muhammad
;
Johnston, Wesley James
- In:
Journal of strategic marketing
27
(
2019
)
8
,
pp. 730-750
Persistent link: https://www.econbiz.de/10012202790
Saved in:
10
Chinese relationship management : a qualitative study of banking in New Zealand
Chai, Joe Choon Yean
;
Dibb, Sally
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 205-222
Persistent link: https://www.econbiz.de/10011894530
Saved in:
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