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subject:"Beziehungsmarketing"
~isPartOf:"Journal of business research : JBR"
~subject:"Germany"
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Search: subject_exact:"Customer loyalty"
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Beziehungsmarketing
Germany
Relationship marketing
21
Consumer behaviour
19
Konsumentenverhalten
19
Customer loyalty
18
Customer retention
17
Kundenbindung
17
Customer satisfaction
10
Kundenzufriedenheit
10
Dienstleistungsqualität
6
Service quality
6
Brand image
5
Lieferantenmanagement
5
Markenimage
5
Supplier relationship management
5
Internet marketing
4
Online-Marketing
4
Brand management
3
Customer value
3
E-commerce
3
Einzelhandel
3
Electronic Commerce
3
Gambling
3
Glücksspiel
3
Kundenwert
3
Markenführung
3
Online retailing
3
Online-Handel
3
Retail trade
3
Social Web
3
Social web
3
Viral marketing
3
Virales Marketing
3
B-to-B-Marketing
2
B2B context
2
Brand loyalty
2
Business-to-business marketing
2
Loyalty
2
Meta-analysis
2
Sharing economy
2
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21
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21
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English
21
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Prentice, Catherine
2
Woisetschläger, David
2
Wong, IpKin Anthony
2
Abdullahi, Hassana
1
Aksoy, Lerzan
1
Al-Nabhani, Khalid
1
Arnold, Todd J.
1
Audhesh, Paswan K.
1
Autry, Chad W.
1
Bader-El-Den, Mohamed
1
Belhadi, Amine
1
Benkhati, Imane
1
Bi, Qingqing
1
Buoye, Alexander
1
Chennamaneni, Pavan Rao
1
Confete, Ilenia
1
Cossío-Silva, Francisco-José
1
Coussement, Kristof
1
De Bock, Koen W.
1
Esmeli, Ramazan
1
Evanschitzky, Heiner
1
Gligor, David M.
1
Gonc̦alves, Helena Martins
1
Gupta, Shivam
1
Hagebölling, Mona
1
Hultman, Magnus
1
Jung, Jaesuk
1
Jung, Jin Ho
1
Kamble, Sachin S.
1
Keiningham, Timothy
1
Kim, Kyung Hoon
1
Kim, Sang Jin
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Krishen, Anjala S.
1
Lages, Carmen
1
Larivière, Bart
1
Lee, Liane W. Y.
1
Lentz, Patrick
1
Lewin, Jeffrey E.
1
Li, Guoxin
1
Mangla, Sachin Kumar
1
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Journal of business research : JBR
Journal of retailing and consumer services
47
Journal of hospitality marketing & management
16
The service industries journal
16
Cogent business & management
13
International journal of contemporary hospitality management
13
International journal of hospitality management
12
The international journal of bank marketing : IJBM
11
Services marketing quarterly
10
The TQM journal : the international review of organizational improvement
10
Asia Pacific journal of marketing and logistics
9
Journal of the Academy of Marketing Science
9
SpringerLink / Bücher
9
The journal of services marketing
9
Journal of strategic marketing
8
Journal of Asian finance, economics and business : JAFEB
7
Service business
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
7
Australasian marketing journal
6
How to succeed in the digital age : strategies from 17 top managers
6
International journal of quality & reliability management
6
International journal of quality and service sciences
6
Journal of Islamic marketing
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Journal of service management
6
Journal of service theory and practice : JSTP
6
Marketing intelligence & planning
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Research
6
Springer eBook Collection
6
Tourism management : research, policies, practice
6
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
5
African journal of business and economic research : AJBER
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of business excellence
5
International journal of electronic customer relationship management : IJECRM
5
Inventi impact: retailing & consumer services
5
Journal for global business advancement : JGBA
5
Journal of African business
5
Journal of financial services marketing
5
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ECONIS (ZBW)
21
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21
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1
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
2
An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain
Esmeli, Ramazan
;
Bader-El-Den, Mohamed
;
Abdullahi, Hassana
- In:
Journal of business research : JBR
147
(
2022
),
pp. 420-434
Persistent link: https://www.econbiz.de/10013271515
Saved in:
3
The impact of brand communities on public and private brand loyalty : a field study in professional sports
Mills, Mark
;
Oghazi, Pejvak
;
Hultman, Magnus
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1077-1086
Persistent link: https://www.econbiz.de/10013185078
Saved in:
4
Tactical termination of contractual services : an analysis of the phenomenon and its determinants
Hagebölling, Mona
;
Seegebarth, Barbara
; …
- In:
Journal of business research : JBR
137
(
2021
),
pp. 170-181
Persistent link: https://www.econbiz.de/10012665754
Saved in:
5
The influence of a retail store manager in developing frontline employee brand relationship, service performance and customer loyalty
Jung, Jin Ho
;
Yoo, Jay Jaewon
;
Arnold, Todd J.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 362-372
Persistent link: https://www.econbiz.de/10012420421
Saved in:
6
Examining consumer attitudes towards retailers' m-commerce mobile applications : an initial adoption vs. continuous use perspective
McLean, Graeme J.
;
Osei-Frimpong, Kofi
;
Al-Nabhani, Khalid
- In:
Journal of business research : JBR
106
(
2020
),
pp. 139-157
Persistent link: https://www.econbiz.de/10012158345
Saved in:
7
Sustainable marketing activities of traditional fashion market and brand loyalty
Jung, Jaesuk
;
Kim, Sang Jin
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 294-301
Persistent link: https://www.econbiz.de/10012417131
Saved in:
8
Cultivating loyal customers through online customer communities : a psychological contract perspective
Bi, Qingqing
- In:
Journal of business research : JBR
103
(
2019
),
pp. 34-44
Persistent link: https://www.econbiz.de/10012104084
Saved in:
9
Managing customer relationships in the emerging markets : guanxi as a driver of Chinese customer loyalty
Lee, Liane W. Y.
;
Tang, Yiming
;
Yip, Leslie S. C.
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 356-365
Persistent link: https://www.econbiz.de/10011855359
Saved in:
10
To be or not to be (loyal) : is there a recipe for customer loyalty in the B2B context?
Russo, Ivan
;
Confete, Ilenia
;
Gligor, David M.
;
Autry, …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 888-896
Persistent link: https://www.econbiz.de/10011436340
Saved in:
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