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subject:"Consumer behaviour"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The journal of consumer marketing"
~isPartOf:"The journal of services marketing"
~person:"Grunert, Klaus G."
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Brand"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Brand
Social web
Konsumentenverhalten
26
Beziehungsmarketing
7
Brand management
7
Markenführung
7
Relationship marketing
7
Brand image
6
Markenartikel
6
Markenimage
6
Luxury goods
4
Luxusgüter
4
Customer loyalty
3
Gambling
3
Glücksspiel
3
Hotel industry
3
Hotellerie
3
Advertising
2
China
2
Comparison
2
Customer engagement
2
Customer equity
2
Customer retention
2
Customer satisfaction
2
Designation of origin
2
Einzelhandel
2
Emotion
2
Food
2
Herkunftsbezeichnung
2
Hospital
2
Ingredient branding
2
Krankenhaus
2
Kundenbindung
2
Kundenzufriedenheit
2
Lebensmittel
2
Macau
2
Perceived risk
2
Product counterfeiting
2
Product quality
2
Produktpiraterie
2
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Online availability
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Undetermined
15
Type of publication
All
Article
26
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
26
Language
All
English
26
Author
All
Grunert, Klaus G.
Phau, Ian
Wong, IpKin Anthony
Laroche, Michel
33
Septianto, Felix
28
Ko, Eunju
22
Prentice, Catherine
21
Dwivedi, Yogesh Kumar
20
Paul, Justin
20
Park, Jungkun
18
Dhir, Amandeep
17
Klaus, Philipp
17
Mattila, Anna S.
17
Sharma, Piyush
17
Chebat, Jean-Charles
16
Cleveland, Mark
16
Richard, Marie-Odile
16
Thaichon, Park
16
Hollebeek, Linda D.
15
Jebarajakirthy, Charles
15
Pantano, Eleonora
15
Rana, Nripendra P.
15
Valette-Florence, Pierre
15
Das, Gopal
14
Diamantopoulos, Adamantios
14
Kaur, Puneet
13
Mortimer, Gary
13
Talwar, Shalini
13
Balaji, M. S.
12
Bartikowski, Boris
12
Gustafsson, Anders
12
Lombart, Cindy
12
Lunardo, Renaud
12
Otterbring, Tobias
12
Sands, Sean
12
Teng, Lefa
12
Dennis, Charles
11
Filieri, Raffaele
11
Japutra, Arnold
11
Kukar-Kinney, Monika
11
Loureiro, Sandra Maria Correia
11
Seo, Yuri
11
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Published in...
All
Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
Journal of retailing and consumer services
The journal of consumer marketing
The journal of services marketing
Journal of travel and tourism marketing
8
Marketing intelligence & planning
8
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of international consumer marketing
6
Journal of promotion management : JPM
6
The journal of brand management : an international journal
4
Australasian marketing journal
3
European journal of marketing : EJM
3
Food policy : economics planning and politics of food and agriculture
3
International journal of consumer studies
3
International journal of contemporary hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism management : research, policies, practice
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Direct marketing : an international journal
2
Journal of food products marketing
2
Journal of marketing management : MM
2
Journal of vacation marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
Tourism management perspectives : TMP
2
Young consumers : insight and ideas for responsible marketers
2
Agribusiness : an internat. journal
1
Applied economic perspectives and policy
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Hauswirtschaft und Wissenschaft : europäische Zeitschrift für Haushaltsökonomie, Haushaltstechnik und Sozialmanagement : Jahrbuch des ... Jahrgangs ...
1
International journal of wine business research : IJWBR
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of global marketing
1
Journal of hospitality and tourism insights
1
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Source
All
ECONIS (ZBW)
26
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26
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1
Driving marketing outcomes through social media-based customer engagement
Kulikovskaja, Viktorija
;
Hubert, Marco
;
Grunert, Klaus G.
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014365051
Saved in:
2
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
3
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
4
The visual ecology of product packaging and its effects on consumer attention
Orquin, Jacob L.
;
Bagger, Martin P.
;
Lahm, Erik Stoltenberg
- In:
Journal of business research : JBR
111
(
2020
),
pp. 187-195
Persistent link: https://www.econbiz.de/10012237799
Saved in:
5
The role of consumption orientation in consumer food preferences in emerging markets
Salnikova, Ekaterina
;
Grunert, Klaus G.
- In:
Journal of business research : JBR
112
(
2020
),
pp. 147-159
Persistent link: https://www.econbiz.de/10012230572
Saved in:
6
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
7
Applying consumer-based brand equity in luxury hotel branding
Liu, Matthew Tingchi
;
Wong, IpKin Anthony
;
Tseng, …
- In:
Journal of business research : JBR
81
(
2017
),
pp. 192-202
Persistent link: https://www.econbiz.de/10011771690
Saved in:
8
How can the word "NEW" evoke consumers' experiences of novelty and interest?
Sung, Billy
;
Hartley, Nicole
;
Vanman, Eric
;
Phau, Ian
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 166-173
Persistent link: https://www.econbiz.de/10011528611
Saved in:
9
Factors influencing generation Y's purchase intentions of prototypical versus me-too brands
Quintal, Vanessa
;
Phau, Ian
;
Sims, Daniel
;
Cheah, Isaac
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 175-183
Persistent link: https://www.econbiz.de/10011473186
Saved in:
10
Modelling effects of consumer animosity : consumers' willingness to buy foreign and hybrid products
Cheah, Isaac
;
Phau, Ian
;
Kea, Garick
;
Huang, Yu-An
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 184-192
Persistent link: https://www.econbiz.de/10011473189
Saved in:
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