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subject:"Consumer behaviour"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Burton, Scot"
~person:"Kumar, V."
~person:"Verhoef, Peter C."
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
23
Beziehungsmarketing
10
Relationship marketing
10
Customer satisfaction
6
Einzelhandel
6
Kundenzufriedenheit
6
Retail trade
6
Product information
5
Produktinformation
5
Customer engagement
4
Marketing management
4
Marketingmanagement
4
Product labelling
4
Warenkennzeichnung
4
Brand management
3
Customer integration
3
Dienstleistungsqualität
3
Kundenintegration
3
Markenführung
3
Satisfaction
3
Service quality
3
Attribution theory
2
Brand image
2
Consumer health
2
Eating habit
2
Emerging economies
2
Emerging markets
2
Ernährung
2
Ernährungsverhalten
2
Food
2
Food retailing
2
Food trade
2
Health halos
2
Kundenbindungsprogramm
2
Lebensmittel
2
Lebensmitteleinzelhandel
2
Lebensmittelhandel
2
Loyalty program
2
Markenimage
2
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Article
23
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23
Aufsatz in Zeitschrift
23
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English
23
Author
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Burton, Scot
Kumar, V.
Verhoef, Peter C.
Grewal, Dhruv
22
Blut, Markus
8
Ruyter, Ko de
8
Bagozzi, Richard P.
7
Hoyer, Wayne D.
7
Kukar-Kinney, Monika
7
Monroe, Kent B.
7
Roggeveen, Anne L.
7
Breugelmans, Els
6
Campo, Katia
6
Hagtvedt, Henrik
6
Noble, Stephanie M.
6
Nordfält, Jens
6
Oppewal, Harmen
6
Dekimpe, Marnik G.
5
Howlett, Elizabeth
5
Inman, J. Jeffrey
5
Lehmann, Donald R.
5
Patrick, Vanessa M.
5
Suri, Rajneesh
5
Wetzels, Martin
5
Bearden, William O.
4
Bijmolt, Tammo H. A.
4
Biswas, Dipayan
4
Dellaert, Benedict G. C.
4
Doorn, Jenny van
4
Evanschitzky, Heiner
4
Hennig-Thurau, Thorsten
4
Homburg, Christian
4
Lamey, Lien
4
Ma, Yu
4
Mahr, Dominik
4
Newman, Christopher L.
4
Palmatier, Robert W.
4
Ratchford, Brian Thomas
4
Sesé, F. Javier
4
Shankar, Venkatesh
4
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Published in...
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Journal of retailing
Journal of the Academy of Marketing Science
Journal of marketing
9
Journal of marketing research : JMR
8
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
ERIM report series research in management
6
Journal of business research : JBR
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of consumer affairs : official publication of the American Council on Consumer Interests
3
Journal of Consumer Marketing
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of interactive marketing
2
Journal of international marketing
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
SpringerLink / Bücher
2
Customer engagement marketing
1
Econometric Institute research papers
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of research on customer engagement
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of management reviews : IJMR
1
International marketing ; Vol. V
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of Services Marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of public policy & marketing
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Management information systems : mis quarterly
1
Marketing accountability for marketing and non-marketing outcomes
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
Psychology & marketing
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Research series / Erasmus Universiteit Rotterdam
1
Rutgers business review
1
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ECONIS (ZBW)
23
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23
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1
Synergistic and cannibalization effects in a partnership loyalty program
Dorotic, Matilda
;
Fok, Dennis
;
Verhoef, Peter C.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10012614780
Saved in:
2
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
3
Driving growth of Mwallets in emerging markets : a retailer's perspective
Kumar, V.
;
Nim, Nandini
;
Sharma, Amalesh
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 747-769
Persistent link: https://www.econbiz.de/10012107310
Saved in:
4
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
5
Getting more likes : the impact of narrative person and brand image on customer-brand interactions
Chang, Yaping
;
Li, You
;
Yan, Jun
;
Kumar, V.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 1027-1045
Persistent link: https://www.econbiz.de/10012153432
Saved in:
6
Customer engagement in service
Kumar, V.
;
Rajan, Bharath
;
Gupta, Shaphali
;
Dalla …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 138-160
Persistent link: https://www.econbiz.de/10011996790
Saved in:
7
The effects of voluntary versus mandatory menu calorie labeling on consumers’ retailer-related responses
Berry, Christopher
;
Burton, Scot
;
Howlett, Elizabeth
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 73-88
Persistent link: https://www.econbiz.de/10011833471
Saved in:
8
Unlocking the power of marketing : understanding the links between customer mindset metrics, behavior, and profitability
Petersen, J. Andrew
;
Kumar, V.
;
Polo-Redondo, Yolanda
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 813-836
Persistent link: https://www.econbiz.de/10011924769
Saved in:
9
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
Saved in:
10
Marketers' use of alternative front-of-package nutrition symbols : an examination of effects on product evaluations
Newman, Christopher L.
;
Burton, Scot
;
Andrews, J. Craig
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 453-476
Persistent link: https://www.econbiz.de/10011879700
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