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subject:"Consumer behaviour"
~person:"Huber, Frank"
~person:"Laroche, Michel"
~subject:"Acculturation"
~subject:"National culture"
~subject:"Online retailing"
~subject:"Soziale Integration"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Acculturation
National culture
Online retailing
Soziale Integration
Konsumentenverhalten
134
Germany
47
Deutschland
46
Beziehungsmarketing
25
Theorie
25
Theory
25
Relationship marketing
24
Markenimage
21
Estimation
19
Schätzung
19
Verbraucherverhalten
19
Brand image
17
Cultural identity
16
Kulturelle Identität
16
Brand
15
Brand management
15
Markenartikel
15
Markenführung
15
Online-Handel
14
Advertising effects
13
Globalization
13
Werbewirkung
13
Globalisierung
12
Customer satisfaction
11
Kundenzufriedenheit
11
Welt
10
World
10
Emotion
9
Automotive market
8
Ethnic group
8
Ethnische Gruppe
8
International marketing
8
Internationales Marketing
8
Kfz-Markt
8
Markenpolitik
8
Preismanagement
8
Pricing strategy
8
Advertising
7
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Online availability
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Undetermined
44
Free
3
Type of publication
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Article
91
Book / Working Paper
54
Type of publication (narrower categories)
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Article in journal
71
Aufsatz in Zeitschrift
71
Graue Literatur
28
Non-commercial literature
28
Arbeitspapier
11
Working Paper
11
Aufsatz im Buch
10
Book section
10
research-article
9
Collection of articles of several authors
5
Sammelwerk
5
Case study
3
Fallstudie
3
conceptual-paper
2
Aufsatzsammlung
1
Company information
1
Firmeninformation
1
Hochschulschrift
1
Reprint
1
Thesis
1
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Language
All
English
80
German
65
Author
All
Huber, Frank
Laroche, Michel
Han, Heesup
119
Belk, Russell W.
111
Mattila, Anna S.
105
Phau, Ian
100
Grunert, Klaus G.
95
Lusk, Jayson L.
83
Herrmann, Andreas
80
Gierl, Heribert
79
Bauer, Hans H.
78
Khare, Arpita
78
Sheth, Jagdish N.
76
Usman, Osly
76
Foxall, Gordon R.
73
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
70
Nayga, Rodolfo M.
70
Dwivedi, Yogesh Kumar
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
65
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
59
Jang, Soocheong
57
Verhoef, Peter C.
56
Janssen, Maarten C. W.
55
Ko, Eunju
55
Walsh, Gianfranco
55
Pelsmacker, Patrick de
54
Thøgersen, John
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
52
Rajagopal
51
Rock, Bram de
51
Krishna, Aradhna
50
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Institution
All
Center of Market Oriented Product and Production Management
6
Josef Eul Verlag GmbH
3
Johannes Gutenberg-Universität Mainz
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of business research : JBR
28
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
15
Reihe: Marketing : MAR
9
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
8
Journal of Consumer Marketing
6
Gabler Edition Wissenschaft
4
Journal of retailing and consumer services
4
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
Marketing : ZFP ; journal of research and management
3
Psychology & marketing
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
SpringerLink / Bücher
3
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
3
Die Betriebswirtschaft : DBW
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
European Journal of Marketing
2
International marketing review
2
Journal of Services Marketing
2
Journal of business ethics : JOBE
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of marketing communications
2
Marketing and multicultural diversity
2
Springer eBook Collection / Business and Economics
2
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Cross-cultural and critical perspectives on brands
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
Gabler Edition Wissenschaft / Spektrum wirtschaftswissenschaftliche Forschung
1
Handbook of strategic e-business management
1
International Marketing Review
1
International journal of consumer studies
1
International journal of retail & distribution management
1
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
1
Journal of international consumer marketing
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of revenue and pricing management
1
Journal of the Academy of Marketing Science
1
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Source
All
ECONIS (ZBW)
134
Other ZBW resources
11
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145
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1
You paid what!? : understanding price-related word-of-mouth and price perception among opinion leaders and innovators
Schneider, Sebastian
;
Huber, Frank
- In:
Journal of revenue and pricing management
21
(
2022
)
1
,
pp. 64-80
Persistent link: https://www.econbiz.de/10013163740
Saved in:
2
More than a mere cup of coffee : when perceived luxuriousness triggers Chinese customers' perceptions of quality and self-congruity
Li, Rong
;
Laroche, Michel
;
Richard, Marie-Odile
;
Cui, Xinyu
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209484
Saved in:
3
An investigation into online atmospherics : the effect of animated images on emotions, cognition, and purchase intentions
Laroche, Michel
;
Li, Rong
;
Richard, Marie-Odile
;
Zhou, Mi
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013209595
Saved in:
4
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
5
Communicating quality while evoking loss : how consumers assess extra charges in the Airbnb marketplace
Dogru, Tarik
;
Majid, Kashef
;
Laroche, Michel
;
Mody, …
- In:
Tourism management : research, policies, practice
87
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012648419
Saved in:
6
Connecting with consumers using ubiquitous technology : a new model to forecast consumer reaction
Margulis, Anna
;
Boeck, Harold
;
Laroche, Michel
- In:
Journal of business research : JBR
121
(
2020
),
pp. 448-460
Persistent link: https://www.econbiz.de/10012417367
Saved in:
7
Determinanten konstruktiver und destruktiver Beschwerde : eine Analyse von Treibern verschiedener Beschwerdearten unter besonderer Berücksichtigung der Markenidentifikation
Huber, Frank
;
Meyer, Frederik
;
Wagner, Maximilian
; …
-
2019
-
1. Auflage
Persistent link: https://www.econbiz.de/10012805245
Saved in:
8
Shame on you : when materialism leads to purchase intentions toward counterfeit products
Davidson, Alexander
;
Nepomuceno, Marcelo Vinhal
; …
- In:
Journal of business ethics : JOBE
155
(
2019
)
2
,
pp. 479-494
Persistent link: https://www.econbiz.de/10011998595
Saved in:
9
Understanding the global consumer culture : views from eastern and western scholars, an introduction to the special issue
Laroche, Michel
;
Teng, Lefa
- In:
Journal of business research : JBR
103
(
2019
),
pp. 219-221
Persistent link: https://www.econbiz.de/10012104187
Saved in:
10
Is beauty a premium? : a study of the physical attractiveness effect in service encounters
Li, Yaoqi
;
Zhang, Chun
;
Laroche, Michel
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 215-225
Persistent link: https://www.econbiz.de/10012114155
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