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subject:"Deutschland"
~language:"eng"
~type_genre:"Amtsdruckschrift"
~type_genre:"Book section"
~type_genre:"Government document"
~type_genre:"Gutachten"
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Search: subject_exact:"Virtual community"
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Deutschland
Social Web
2,062
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371
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220
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Handbook of social media management : value chain and business models in changing media markets
5
Bridging the gap between advertising academia and practice
1
Competence management for open innovation : tools and IT support to unlock the innovation potential beyond company boundaries
1
Computer-mediated marketing strategies : social media and online brand communities
1
Conference proceedings trends in business communication 2016
1
Customer-centric marketing strategies : tools for building organizational performance
1
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Discontinuous innovation : learning to manage the unexpected
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
How strategic communication shapes value and innovation in society
1
Information: Droge, Ware oder Commons? : Wertschöpfungs- und Transformationsprozesse auf den Informationsmärkten ; Proceedings des 11. Internationalen Symposiums für Informationswissenschaft (ISI 2009), Konstanz, 1. - 3. April 2009
1
Innovation through knowledge transfer 2012
1
Knowledge management 2.0 : organizational models and enterprise strategies
1
Marketing theory and applications ; 2012=Vol. 23
1
Neue Gemeinwohlherausforderungen - Konsequenzen für Wettbewerbsrecht und Regulierung : Tagung der Wissenschaftlichen Vereinigung für das gesamte Regulierungsrecht in Regensburg am 11./12. September 2018
1
Organizing innovation : new approaches to cultural change and intervention in public sector organizations
1
Successful social media and ecommerce strategies in the wine industry
1
Synthetic worlds : emerging technologies in education and economics
1
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
1
Wettbewerb und Regulierung in Medien, Politik und Märkten : Festschrift für Jörn Kruse zum 65. Geburtstag
1
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ECONIS (ZBW)
24
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1
Internet-Kommunikationsdienste wie Facebook, Google & Co. : Regulierungs- und/oder Kartellrecht?
Müller-Terpitz, Ralf
- In:
Neue Gemeinwohlherausforderungen - Konsequenzen für …
,
(pp. 177-195)
.
2020
Persistent link: https://www.econbiz.de/10012252142
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2
Integration of consumers into new product development by social media-based crowdsourcing : findings from the consumer goods industry in Germany
Geise, Fabian A.
- In:
Bridging the gap between advertising academia and practice
,
(pp. 15-27)
.
2017
Persistent link: https://www.econbiz.de/10011539951
Saved in:
3
The Moving Network - a new platform for refugees and their communicational and educational issues
Wolfram, Gernot
;
Sandrini, Mafalda
;
Prado, Maria Fernanda
- In:
Conference proceedings trends in business communication 2016
,
(pp. 91-97)
.
2017
Persistent link: https://www.econbiz.de/10011620134
Saved in:
4
Towards a societal discourse with the government? : a comparative content analysis on the development of social media communication by the British, French and German national gover...
Sievert, Holger
;
Lessmann, Carolin
;
Henneboehl, Jonas
- In:
How strategic communication shapes value and innovation …
,
(pp. 69-89)
.
2017
Persistent link: https://www.econbiz.de/10011867664
Saved in:
5
Cross-cultural comparison of social media usage in the wine industry : differences between the United States and Germany
Hoffmann, Carsten
;
Szolnoki, Gergely
;
Thach, Liz
- In:
Successful social media and ecommerce strategies in the …
,
(pp. 154-166)
.
2016
Persistent link: https://www.econbiz.de/10011558855
Saved in:
6
Digital governance and social media engagement
Endress, Tobias
- In:
Computer-mediated marketing strategies : social media …
,
(pp. 28-57)
.
2015
Persistent link: https://www.econbiz.de/10010481711
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7
The social side of consumerism : human need satisfaction as antecedents of economic need satisfaction in an online environment ; empirical evidence from the airport industry
Tenge, Marion
- In:
Handbook of research on consumerism in business and …
,
(pp. 473-499)
.
2014
Persistent link: https://www.econbiz.de/10010354605
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8
TÜV NORD IN 3D: avatars at work : from second life to the web 3D
Boerger, Frank
;
Tietgens, Hanno
- In:
Synthetic worlds : emerging technologies in education …
,
(pp. 3-62)
.
2014
Persistent link: https://www.econbiz.de/10011556713
Saved in:
9
Social software platforms as motor of Relationship Marketing in services : a conceptual framework with focus on the airport industry
Tenge, Marion
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 280-296)
.
2013
Persistent link: https://www.econbiz.de/10009668197
Saved in:
10
How to measure employer brands? : the development of a comprehensive measurement scale
Hillebrandt, Isabelle
;
Ivens, Björn Sven
-
2013
Persistent link: https://www.econbiz.de/10009791553
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