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subject:"Innovationsmanagement"
~subject:"Information Retrieval"
~type_genre:"Fallstudie"
~type_genre:"Handbook"
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Innovationsmanagement
Information Retrieval
Beziehungsmarketing
536
Relationship marketing
536
Deutschland
195
Germany
195
Theorie
105
Theory
105
Kundenmanagement
75
Marketingmanagement
64
Marketing management
60
Lieferantenmanagement
51
Supplier relationship management
51
Marketing
49
Kundenorientierung
36
Beziehungsmanagement
35
Consumer behaviour
30
Customer satisfaction
30
Konsumentenverhalten
30
Kundenzufriedenheit
30
Innovation management
29
Kundenbindung
29
Social Web
29
Social web
29
USA
29
United States
29
Unternehmen
29
Strategisches Management
27
Erfolgsfaktor
26
Success factor
26
Electronic Commerce
25
Management
25
Brand management
24
Customer service
24
Kundenservice
24
Markenführung
24
Qualitätsmanagement
24
Dienstleistungsqualität
23
E-commerce
23
Prozessmanagement
23
Service quality
23
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Undetermined
2
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Book / Working Paper
19
Article
11
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Fallstudie
Handbook
Article in journal
362
Aufsatz in Zeitschrift
362
Aufsatz im Buch
112
Book section
112
Hochschulschrift
63
Thesis
57
Case study
26
Collection of articles of several authors
23
Sammelwerk
23
Aufsatzsammlung
20
Graue Literatur
19
Non-commercial literature
19
Bibliografie enthalten
9
Bibliography included
9
Arbeitspapier
5
Guidebook
5
Ratgeber
5
Working Paper
5
Handbuch
4
Konferenzschrift
4
Bibliografie
2
Conference paper
2
Konferenzbeitrag
2
Mikroform
2
Systematic review
2
Übersichtsarbeit
2
Catalog of products and producers
1
Collection of articles written by one author
1
Conference proceedings
1
Einführung
1
Fallstudiensammlung
1
Festschrift
1
Forschungsbericht
1
Produkt- und Herstellerübersicht
1
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1
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Language
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German
20
English
12
Author
All
Ihl, Christoph
2
Piller, Frank T.
2
Reichwald, Ralf
2
Schaller, Christian
2
Seifert, Sascha
2
Steinhoff, Fee
2
Akao, Yōji
1
Andersen, Jørn Bang
1
Biehl, Marjorie Luísa
1
Blaeser-Benfer, Andreas
1
Breuer, Henning
1
Bruhn, Manfred
1
Buchner, Reinhart
1
Burkhart, Tina
1
Carù, Antonella
1
Cebeci, Caner
1
DaSilva, Carlos M.
1
Frank, Klaus
1
Geum, Youngjung
1
Hallikas, Jukka
1
Herrmann, Andreas
1
Hertel, Günter
1
Huber, Frank
1
Jehle, Egon
1
Jewett, William S.
1
Kamenz, Uwe
1
Kang, Daekook
1
Kay, Carl
1
King, John P.
1
Klaffke, Kathrin
1
Lee, Sungjoo
1
Lindič, Jaka
1
Link, Brandon
1
Lüthje, Christian
1
Müller-Kirschbaum, Thomas
1
Ojanen, Ville
1
Park, Yongtae
1
Reinecke, Sven
1
Reinhart, Gunther
1
Reitmeier, Philipp
1
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Institution
All
Universität St. Gallen / Institut für Marketing
1
Published in...
All
Gabler Edition Wissenschaft
3
Strategy and communication for innovation
2
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Betriebswirtschaftslehre für Technologie und Innovation
1
Comparative entrepreneurship initiatives : studies in China, Japan and the USA
1
DUV / Wirtschaftswissenschaft
1
E-business managerial aspects, solutions and case studies
1
Forum Dienstleistungsmanagement
1
Gabler Wissenschaft & Praxis
1
Gabler-Edition Wissenschaft
1
Gabler-Lehrbuch
1
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
International journal of innovation management
1
International journal of technology management : IJTM
1
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
1
Lehrbuch
1
Management decision : MD
1
Schriftenreihe Management - Forschung und Praxis
1
Service business
1
TCW Wissenschaft und Praxis
1
Werkstattreihe / Öko-Institut Freiburg, Institut für Angewandte Ökologie
1
Wissenschaft & Praxis
1
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Source
All
ECONIS (ZBW)
30
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1
User-centered radical innovation at Telekom Innovation Laboratories : tools and methods to generate new propositions for mobile payment
Steinhoff, Fee
;
Breuer, Henning
- In:
Strategy and communication for innovation
,
(pp. 381-395)
.
2013
Persistent link: https://www.econbiz.de/10010246315
Saved in:
2
There is something forgotten about the customer in the state of Denmark's finance : the tale of Danske Bank's misaligned innovation and communication strategy
Andersen, Jørn Bang
- In:
Strategy and communication for innovation
,
(pp. 347-365)
.
2013
Persistent link: https://www.econbiz.de/10010246321
Saved in:
3
The customisation framework for roadmapping product-service integration
Geum, Youngjung
;
Lee, Sungjoo
;
Kang, Daekook
;
Park, Yongtae
- In:
Service business
5
(
2011
)
3
,
pp. 213-236
Persistent link: https://www.econbiz.de/10009535238
Saved in:
4
Information and technology management (ITM) : competitive advantage through customer relationship ; the case of an automobile dealership
Biehl, Marjorie Luísa
;
Link, Brandon
;
Vanti, Adolfo Alberto
- In:
E-business managerial aspects, solutions and case studies
,
(pp. 222-234)
.
2011
Persistent link: https://www.econbiz.de/10009158245
Saved in:
5
Success factors in applying co-creation of the voice of the customer as a strategy of social innovation by Japanese services entrepreneurs : the case of Takayuki Nakagawa ( Take &...
Kay, Carl
- In:
Comparative entrepreneurship initiatives : studies in …
,
(pp. 247-275)
.
2011
Persistent link: https://www.econbiz.de/10009298487
Saved in:
6
Value proposition as a catalyst for a customer focused innovation
Lindič, Jaka
;
DaSilva, Carlos M.
- In:
Management decision : MD
49
(
2011
)
10
,
pp. 1694-1708
Persistent link: https://www.econbiz.de/10009613026
Saved in:
7
Customer roles in innovation
Öberg, Christina
- In:
International journal of innovation management
14
(
2010
)
6
,
pp. 989-1011
Persistent link: https://www.econbiz.de/10008826998
Saved in:
8
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
Reinecke, Sven
(
ed.
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008992338
Saved in:
9
Henkel : Beziehungsmanagement und Open Innovation
Burkhart, Tina
;
Wuhrmann, Juan Carlos
; …
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 80-90)
.
2010
Persistent link: https://www.econbiz.de/10009011570
Saved in:
10
Robustness development and reliability growth : value-adding strategies for new products and processes
King, John P.
;
Jewett, William S.
-
2010
Persistent link: https://www.econbiz.de/10003937526
Saved in:
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