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subject:"KMU"
~subject:"International market entry"
~subject:"Statistical method"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie enthalten"
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KMU
International market entry
Statistical method
Internationale Marktforschung
74
International marketing research
72
International marketing
16
Internationales Marketing
16
Theorie
16
Theory
16
Internationaler Markteintritt
14
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Petry, Ursula
2
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2
Alessandri, Todd M.
1
Baronchelli, Gianpaolo
1
Cavusgil, S. Tamer
1
Chintakananda, Asda
1
Chironga, Mutsa
1
Cortesi, Elena
1
Descotes, Raluca Mogos
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1
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1
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1
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Walliser, Björn
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Wamelen, Arend van
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Europäische Hochschulschriften / 5
4
Measurement and research methods in international marketing
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Asia Pacific journal of marketing and logistics
1
Die Betriebswirtschaft : DBW
1
Harvard business review : HBR
1
Industrial and corporate change
1
International journal of entrepreneurship and small business
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ECONIS (ZBW)
20
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1
Discriminant analysis in export research : an imperative for methodological rigor
Kahiya, Eldrede Tinashe
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 145-170
Persistent link: https://www.econbiz.de/10011613326
Saved in:
2
Financial constraints and firm behavior in international markets : an introduction to the special section
Schiavo, Stefano
- In:
Industrial and corporate change
23
(
2014
)
6
,
pp. 1469-1476
Persistent link: https://www.econbiz.de/10010504199
Saved in:
3
The recognition of international opportunities among Italian SMEs : differences between European and Chinese markets
Piantoni, Mariella
;
Baronchelli, Gianpaolo
;
Cortesi, Elena
- In:
International journal of entrepreneurship and small business
17
(
2012
)
2
,
pp. 199-219
Persistent link: https://www.econbiz.de/10009616318
Saved in:
4
Cracking the next growth market : Africa
Chironga, Mutsa
;
Leke, Acha
;
Lund, Susan
;
Wamelen, Arend van
- In:
Harvard business review : HBR
89
(
2011
)
5
,
pp. 117-122
Persistent link: https://www.econbiz.de/10008991298
Saved in:
5
Multigroup analysis in partial least squares (PLS) path modeling : alternative methods and empirical results
Sarstedt, Marko
;
Henseler, Jörg
;
Ringle, Christian M.
- In:
Measurement and research methods in international marketing
,
(pp. 195-218)
.
2011
Persistent link: https://www.econbiz.de/10009377908
Saved in:
6
Stochastic frontier estimation in international marketing research : exploring untapped opportunities
Sarkees, Matthew E.
;
Luchs, Ryan
- In:
Measurement and research methods in international marketing
,
(pp. 99-114)
.
2011
Persistent link: https://www.econbiz.de/10009377922
Saved in:
7
Difference scores, anaysis levels, and the (mis)interpretation of cultural distance
Franke, George R.
;
Hill, John S.
;
Ramsey, Jase
;
Richey, …
- In:
Measurement and research methods in international marketing
,
(pp. 31-51)
.
2011
Persistent link: https://www.econbiz.de/10009377927
Saved in:
8
Using formative measures in international marketing models : a cautionary tale using consumer animosity as an example
Diamantopoulos, Adamantios
;
Riefler, Petra
- In:
Measurement and research methods in international marketing
,
(pp. 11-30)
.
2011
Persistent link: https://www.econbiz.de/10009377931
Saved in:
9
A hybrid model for export market opportunity analysis
Sheng, Shirley Ye
;
Mullen, Michael R.
- In:
International marketing review
28
(
2011
)
2
,
pp. 163-182
Persistent link: https://www.econbiz.de/10009242897
Saved in:
10
The process of export information exploitation in French and Romanian SMEs
Descotes, Raluca Mogos
;
Walliser, Björn
- In:
Journal of small business and enterprise development
18
(
2011
)
2
,
pp. 311-330
Persistent link: https://www.econbiz.de/10009231705
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