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subject:"Konsumentenverhalten"
~person:"Carlson, Jamie"
~person:"Klaus, Philipp"
~person:"Le Dung"
~subject:"Tourism marketing"
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Konsumentenverhalten
Tourism marketing
Consumer behaviour
7
Event marketing
7
Event-Marketing
7
Customer satisfaction
4
Kundenzufriedenheit
4
Tourism
4
Tourismus
4
Holiday behaviour
3
Tourismusmarketing
3
Urlaubsverhalten
3
Beziehungsmarketing
2
Customer experience
2
Emotion
2
Emotions
2
Relationship marketing
2
Tourism industry
2
Tourismuswirtschaft
2
customer experience
2
event tourism
2
Affect-driven behavior
1
Age
1
Big event
1
Cognition
1
Cognitive appraisal theory
1
Customer experience dynamics
1
Customer experience management
1
Decision
1
Decision-making
1
Dienstleistungsmarketing
1
Entscheidung
1
Event
1
Experiential marketing
1
Großveranstaltung
1
Imagery processing
1
Kognition
1
Marketing management
1
Marketingmanagement
1
Measurement
1
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Article
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7
Conference paper
1
Konferenzbeitrag
1
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English
7
Author
All
Carlson, Jamie
Klaus, Philipp
Le Dung
Schmitt, Bernd
6
Taheri, Babak
6
Bauer, Hans H.
4
Gursoy, Dogan
4
Jahn, Steffen
4
Scheinbaum, Angeline Close
4
Steinecke, Albrecht
4
Brakus, J. Joško
3
Dias, Álvaro Lopes
3
Drengner, Jan
3
Ermer, Beatrice
3
Fairley, Sheranne
3
Kirchgeorg, Manfred
3
Krishen, Anjala S.
3
Schliewe, Jana
3
Scott, Noel
3
Sotiriadis, Marios
3
Van Niekerk, Mathilda
3
Wong, IpKin Anthony
3
Zarantonello, Lia
3
Ai, Chi-Han
2
Aitken, Rob
2
Altschwager, Teagan
2
Bekmeier-Feuerhahn, Sigrid
2
Benkenstein, Martin
2
Bourgeon-Renault, Dominique
2
Breyer-Mayländer, Thomas
2
Bruhn, Manfred
2
Cai, Liping A.
2
Carneiro, Maria João
2
Conduit, Jodie
2
Connell, Joanne
2
Farrington, Thomas
2
Franke, Marie-Kristin
2
Gilmore, James H.
2
Goodman, Steve
2
Gori, Keith
2
Hassan, Azizul
2
Heinrich, Daniel
2
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Journal of marketing management : MM
2
International journal of hospitality management
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
7
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1
Measuring tourist festival experience : development and validation of the PHF-TX model
Olivier, Lizette
;
Carlson, Jamie
;
Rahman, Syed Mahmudur
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
7
,
pp. 1530-1549
Persistent link: https://www.econbiz.de/10014368598
Saved in:
2
Editorial: guiding directions and propositions : placing dynamics at the heart of customer experience (CX) research
Klaus, Philipp
;
Kuppelwieser, Volker
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-3
Persistent link: https://www.econbiz.de/10012434360
Saved in:
3
How to win the consumer's heart? : exploring appraisal determinants of consumer pre-consumption emotions
Le Dung
;
Pratt, Marlene
;
Wang, Ying
;
Scott, Noel
; …
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293951
Saved in:
4
Applying experiential marketing in selling tourism dreams
Le Dung
;
Scott, Noel
;
Lohmann, Guilherme
- In:
Journal of travel and tourism marketing
36
(
2019
)
2
,
pp. 220-235
Persistent link: https://www.econbiz.de/10012179393
Saved in:
5
Understanding communal and individual customer experiences in group-oriented event tourism : an activity theory perspective
Carlson, Jamie
;
Rahman, Mohammad Mafizur
;
Rosenberger, …
- In:
Journal of marketing management : MM
32
(
2016
)
9/10
,
pp. 900-925
Persistent link: https://www.econbiz.de/10011612533
Saved in:
6
Cultivating group-oriented travel behaviour to major events : assessing the importance of customer-perceived value, enduring event involvement and attitude towards the host destina...
Carlson, Jamie
;
Rosenberger, Philip J.
;
Rahman, Mohammad M.
- In:
Journal of marketing management : MM
31
(
2015
)
9/10
,
pp. 1065-1089
Persistent link: https://www.econbiz.de/10011405195
Saved in:
7
EXQ : a multiple-item scale for assessing service experience
Klaus, Philipp
;
Maklan, Stan
- In:
Journal of service management
23
(
2012
)
1
,
pp. 5-33
Persistent link: https://www.econbiz.de/10009534370
Saved in:
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