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subject:"Service industry"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of service research"
~subject:"Customer service"
~subject:"Relationship marketing"
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Search: subject_exact:"Services marketing"
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Service industry
Customer service
Relationship marketing
Services marketing
23
Dienstleistungsmarketing
22
Dienstleistungsqualität
16
Service quality
16
Beziehungsmarketing
14
Consumer behaviour
12
Customer satisfaction
12
Konsumentenverhalten
12
Kundenzufriedenheit
12
Dienstleistungssektor
9
Dienstleistung
8
Services
8
Brand image
6
Brand management
6
Markenführung
6
Markenimage
6
Brand
5
Markenartikel
5
Lieferantenmanagement
3
Supplier relationship management
3
Brand loyalty
2
Business process management
2
Kundenservice
2
Markentreue
2
Prozessmanagement
2
Service branding
2
Service-Dominant Logic
2
Service-dominant logic
2
Viral marketing
2
Virales Marketing
2
service quality
2
Air transport
1
Airline
1
Airline service
1
Artificial intelligence
1
B-to-B-Marketing
1
B2B services
1
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12
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2
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Article
19
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19
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19
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English
19
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Ackermann, Claire-Lise
1
Agrawal, Shiv Ratan
1
Ahn, Jinwoo
1
Al-alak, Basheer A.
1
Beck, Jonathan M.
1
Belboula, Imène
1
Bodet, Guillaume
1
Bone, Sterling A.
1
Chen, Tom
1
Chrysochou, Polymeros
1
Cioppi, Marco
1
Curina, Ilaria
1
DeTienne, Kristen Bell
1
Duffy, Sarah
1
Edvardsson, Bo
1
Field, Joy M.
1
Finsterwalder, Jörg
1
Fließ, Sabine
1
Fotheringham, Darima
1
Francioni, Barbara
1
Grohmann, Marcella Maria
1
Grönroos, Christian
1
Gustafsson, Anders
1
Hegner, Sabrina
1
Hoang Thi Phuong Thao
1
Huang, Ming-Hui
1
Kamarulzaman, Yusniza
1
Kim, Renee B.
1
Kleinaltenkamp, Michael
1
Koskela-Huotari, Kaisa
1
Krystallis, Athanasios
1
Kuppelwieser, Volker
1
Kushwaha, G. S.
1
Lassar, Walfried M.
1
Le Thi Hong Tam
1
Lemon, Katherine N.
1
McColl-Kennedy, Janet R.
1
Mohd-Any, Amrul Asraf
1
Mustak, Mekhail
1
Ngo, Liem Viet
1
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Published in...
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing and consumer services
Journal of service research
The journal of services marketing
27
Services marketing quarterly
14
Journal of service management
11
Journal of service research : JSR
11
European journal of marketing : EJM
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of business research : JBR
7
Journal of the Academy of Marketing Science
7
Kundenbeziehungen im Dienstleistungsbereich
7
SpringerLink / Bücher
7
The service industries journal
7
International journal of contemporary hospitality management
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Basler Schriften zum Marketing
5
Fokus Dienstleistungsmarketing
5
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Advances in services marketing
4
Dienstleistungsmarken : Forum Dienstleistungsmanagement
4
European journal of marketing
4
International journal of quality and service sciences
4
Managing consumer services : factory or theater?
4
Marketing theory
4
The international journal of bank marketing : IJBM
4
The journal of business & industrial marketing
4
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Edward Elgar E-Book Archive
3
Europäische Hochschulschriften / 5
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of strategic marketing
3
Journal of travel and tourism marketing
3
Management im Gesundheitswesen : das Lehrbuch für Studium und Praxis
3
Managing service quality : MSQ ; an international journal
3
Neue Herausforderungen an das Dienstleistungsmarketing
3
Reihe Dienstleistungsmanagement, Dienstleistungsmarketing
3
South Asian journal of management : SAJM
3
Tourism management : research, policies, practice
3
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ECONIS (ZBW)
19
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1
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19
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1
Free-to-fee transformation of industrial services
Mustak, Mekhail
;
Ulaga, Wolfgang
;
Grohmann, Marcella Maria
- In:
Journal of service research
26
(
2023
)
1
,
pp. 21-43
Persistent link: https://www.econbiz.de/10014246191
Saved in:
2
Service ecosystem design : propositions, process model, and future research agenda
Vink, Josina
;
Koskela-Huotari, Kaisa
;
Tronvoll, Bård
; …
- In:
Journal of service research
24
(
2021
)
2
,
pp. 168-186
Persistent link: https://www.econbiz.de/10012522519
Saved in:
3
Assessing the effects of service variability on consumer confidence and behavior
Voorhees, Clay M.
;
Beck, Jonathan M.
;
Randhawa, Praneet
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 405-420
Persistent link: https://www.econbiz.de/10012592947
Saved in:
4
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
5
Consumer response to service brand physical elements : using a semantic priming task to explore implicit understanding of service brand meaning
Belboula, Imène
;
Ackermann, Claire-Lise
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012581856
Saved in:
6
Validating a consumer-based service brand equity (CBSBE) model in the airline industry
Sarker, Moniruzzaman
;
Mohd-Any, Amrul Asraf
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433421
Saved in:
7
The effect of customer participation in service industry on encounter satisfaction by the development of relationship
Ahn, Jinwoo
;
Rho, Taeseok
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
1
,
pp. 94-120
Persistent link: https://www.econbiz.de/10012423203
Saved in:
8
Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.
;
Field, Joy M.
;
Fotheringham, Darima
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
Saved in:
9
Brand hate and non-repurchase intention : a service context perspective in a cross-channel setting
Curina, Ilaria
;
Francioni, Barbara
;
Hegner, Sabrina
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238345
Saved in:
10
Commentary essay on "blueprinting the service company - managing service processes efficiently"
Fließ, Sabine
;
Kleinaltenkamp, Michael
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
3
,
pp. 281-292
Persistent link: https://www.econbiz.de/10012257899
Saved in:
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