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subject:"Strategic management"
~person:"Cummins, Shannon"
~person:"Reece, Barry L."
~subject:"Career development"
~subject:"Consumer behaviour"
~subject:"Marketing management"
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Strategic management
Career development
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Marketing management
Selling
10
Salespeople
9
Verkauf
9
Verkaufspersonal
9
Marketingmanagement
6
Beziehungsmarketing
5
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5
Betriebliche Wertschöpfung
3
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3
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3
Marketing
3
Physical distribution
3
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3
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2
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2
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2
Studierende
2
Verkaufstechnik
2
intent to pursue sales
2
sales education
2
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1
Entscheidung
1
Erwerbsverlauf
1
Information technology
1
Interactivity
1
International marketing communication
1
Learning organization
1
Lernende Organisation
1
Multi-channel measurement
1
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1
Personalbeschaffung
1
Recruitment
1
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1
Sales and distribution
1
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1
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English
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Cummins, Shannon
Reece, Barry L.
Lane, Nikala
10
Peltier, James
6
Cravens, David W.
5
Madhani, Pankaj M.
5
Piercy, Nigel
5
Terho, Harri
5
Ahearne, Michael
4
Belz, Christian
4
Bush, Alan J.
4
Cespedes, Frank V.
4
Cron, William L.
4
Gopalakrishna, Srinath
4
Paesbrugghe, Bert
4
Parvinen, Petri
4
Ross, Aaron
4
Alavi, Sascha
3
Corey, E. Raymond
3
Dannenberg, Holger
3
DeCarlo, Thomas E.
3
Grewal, Rajdeep
3
Haas, Alexander
3
Habel, Johannes
3
Homburg, Christian
3
Johnson, Jeff S.
3
Kotler, Philip
3
Lemkin, Jason
3
Lorimer, Sally E.
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Manning, Gerald L.
3
Moncrief, William C.
3
Nosko, Chris
3
Rangarajan, Deva
3
Sharma, Arun
3
Sinha, Prabhakant
3
Sridhar, Shrihari
3
Zoltners, Andris A.
3
Acito, Frank
2
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Amenuvor, Fortune Edem
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of Research in Interactive Marketing
1
Journal of marketing education : JME
1
Journal of personal selling & sales management
1
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ECONIS (ZBW)
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1
Understanding students' decision-making process when considering a sales career : a comparison of models pre- and post-exposure to sales professionals in the classroom
Cummins, Shannon
;
Peltier, James
- In:
Journal of personal selling & sales management
41
(
2021
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012483625
Saved in:
2
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2018
-
Fourteenth edition
Persistent link: https://www.econbiz.de/10011569873
Saved in:
3
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
4
Omni-channel research framework in the context of personal selling and sales management : a review and research extensions
Cummins, Shannon
;
Peltier, James
;
Dixon, Andrea
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10011555492
Saved in:
5
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10013041733
Saved in:
6
A parsimonious instrument for predicting students' intent to pursue a sales career : scale development and validation
Peltier, James
;
Cummins, Shannon
;
Pomirleanu, Nadia
; …
- In:
Journal of marketing education : JME
36
(
2014
)
1
,
pp. 62-74
Persistent link: https://www.econbiz.de/10010345560
Saved in:
7
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2012
-
12th ed., international ed.
Persistent link: https://www.econbiz.de/10009008485
Saved in:
8
Selling today : creating customer value
Manning, Gerald L.
;
Reece, Barry L.
;
Ahearne, Michael
-
2010
-
11th ed., internat. ed.
Persistent link: https://www.econbiz.de/10003777497
Saved in:
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