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subject:"Trend"
~isPartOf:"Journal of business research : JBR"
~subject:"Konsumentenverhalten"
~subject:"Luxusgüter"
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Subject
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Trend
Konsumentenverhalten
Luxusgüter
Fashion
67
Mode
67
Consumer behaviour
42
Luxury goods
21
Textile distribution
17
Textilhandel
17
Bekleidungsindustrie
15
Brand management
15
Clothing industry
15
Markenführung
15
Brand image
13
Markenimage
13
Marketing management
11
Marketingmanagement
11
Nachhaltigkeit
11
Sustainability
11
Beziehungsmarketing
9
Relationship marketing
9
Social Web
9
Social web
9
Einzelhandel
7
Retail trade
7
Corporate Social Responsibility
6
Corporate social responsibility
6
Internet marketing
6
Online-Marketing
6
Customer value
5
Fashion industry
5
Kundenwert
5
Cultural identity
4
Customer equity
4
Customer satisfaction
4
Kulturelle Identität
4
Kundenzufriedenheit
4
Luxury brands
4
Nachhaltige Entwicklung
4
Sustainable development
4
Bekleidung
3
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Online availability
All
Undetermined
40
Type of publication
All
Article
47
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
48
Aufsatz in Zeitschrift
48
Collection of articles of several authors
1
Conference paper
1
Konferenzbeitrag
1
Sammelwerk
1
Language
All
English
48
Author
All
Ko, Eunju
10
Kim, Kyung Hoon
3
Seo, Yuri
3
Chae, Heeju
2
Han, Jinghe
2
Jung, Jaesuk
2
Megehee, Carol M.
2
Moon, Hakil
2
Perry, Patsy
2
Yoo, Boonghee
2
Aiello, Gaetano
1
Apaolaza, Vanessa
1
Audrezet, Alice
1
Baek, Eunsoo
1
Baek, Minjung
1
Balabanis, George
1
Behl, Abhishek
1
Brengman, Malaika
1
Brun, Alessandro
1
Casaló, Luis V.
1
Cauberghe, Verolien
1
Chang, Hua
1
Choi, Hanah
1
Choi, Hyeonyoung
1
Choi, Sunmee
1
Choi, Tsan-Ming
1
Chow, Pui-Sze
1
Conroy, Denise
1
D'Souza, Clare M.
1
Dahana, Wirawan Dony
1
Damay, Coralie
1
Del Giudice, Manlio
1
Ekinci, Yuksel
1
Fifita, Ilaisaane M. E.
1
Flavián Blanco, Carlos
1
Gambetti, Rossella
1
Gentina, Elodie
1
González, Eva M.
1
Guaita Martínez, José Manuel
1
Hartmann, Patrick
1
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Published in...
All
Journal of business research : JBR
Journal of fashion marketing and management
147
Journal of retailing and consumer services
66
Journal of global fashion marketing : JGfM
47
International journal of consumer studies
24
International journal of retail & distribution management
19
Asia Pacific journal of marketing and logistics
15
Cogent business & management
15
International journal of retail and distribution management
14
The international review of retail, distribution and consumer research
14
Young consumers : insight and ideas for responsible marketers
14
The journal of brand management : an international journal
11
The journal of product & brand management
10
International journal of business and globalisation : IJBG
9
Journal of Islamic marketing
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Psychology & marketing
9
Springer eBook Collection
8
International journal of advertising : the review of marketing communications
7
Journal of promotion management : innovations in planning and applied research
7
SpringerLink / Bücher
7
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
7
Cleaner and responsible consumption
6
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of international consumer marketing
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of marketing management : MM
6
Qualitative market research : an international journal
6
Springer Series in Fashion Business
6
Sustainability in fashion : a cradle to upcycle approach
6
Sustainable Luxury : An International Perspective
6
Transportation research / E : an international journal
6
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
5
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
5
Fast fashion systems : theories and applications
5
History of retailing and consumption
5
International journal of islamic marketing and branding
5
Journal of global marketing
5
Australasian marketing journal
4
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Source
All
ECONIS (ZBW)
48
Showing
1
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10
of
48
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articles prioritized
date (newest first)
date (oldest first)
1
The thousand faces of beauty : how credible storytelling unlocks disability representation in inclusive luxury fashion branding
Lee, Zoe
;
Sharifah Faridah Syed Alwi
;
Gambetti, Rossella
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014556551
Saved in:
2
Does beauty encourage sharing? : exploring the role of physical attractiveness and racial similarity in collaborative fashion consumption
Kim, Naeun
;
Jin, Byoungho
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014333348
Saved in:
3
Business models based on sharing fashion and accessories : qualitative-empirical insights into a new type of sharing economy business models
Laudien, Sven M.
;
Guaita Martínez, José Manuel
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014229574
Saved in:
4
What motivates consumers to buy fashion pet clothing? : the role of attachment, pet anthropomorphism, and self-expansion
Apaolaza, Vanessa
;
Hartmann, Patrick
;
Paredes, Mario R.
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 367-379
Persistent link: https://www.econbiz.de/10013167980
Saved in:
5
Mainstreaming fashion rental consumption : a systematic and thematic review of literature
Jain, Ritu
;
Jain, Kokil
;
Behl, Abhishek
;
Pereira, Vijay
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1525-1539
Persistent link: https://www.econbiz.de/10013194485
Saved in:
6
Alleviating demand uncertainty for seasonal goods : an analysis of attribute-based markdown policy for fashion retailers
Namin, Aidin
;
Soysal, Gonca P.
;
Ratchford, Brian Thomas
- In:
Journal of business research : JBR
145
(
2022
),
pp. 671-681
Persistent link: https://www.econbiz.de/10013197941
Saved in:
7
"Sustainable" marketing mixes and the paradoxical consequences of good intentions
Olson, Erik L.
- In:
Journal of business research : JBR
150
(
2022
),
pp. 389-398
Persistent link: https://www.econbiz.de/10013365726
Saved in:
8
How counterfeit dominance affects luxury fashion brand owners' perceptions : a cross-cultural examination
Song, Lei
;
Meng, Yan
;
Chang, Hua
;
Li, Wenjing
;
Tan, Kang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012544757
Saved in:
9
Storyscaping in fashion brand using commitment and nostalgia based on ASMR marketing
Chae, Heeju
;
Baek, Minjung
;
Jang, Hyeonju
;
Sung, Sijun
- In:
Journal of business research : JBR
130
(
2021
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012544857
Saved in:
10
Consumer experiences of virtual reality : insights from VR luxury brand fashion shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
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