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subject:"USA"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Psychology & marketing"
~subject:"Beziehungsmarketing"
~subject:"Services"
~subject:"Verbraucherzufriedenheit"
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USA
Beziehungsmarketing
Services
Verbraucherzufriedenheit
Customer satisfaction
98
Kundenzufriedenheit
98
Consumer behaviour
56
Konsumentenverhalten
56
Relationship marketing
34
Dienstleistungsqualität
30
Service quality
30
United States
14
Emotion
12
Viral marketing
11
Virales Marketing
11
Brand image
10
Markenimage
10
Beschwerdemanagement
9
Complaint management
9
Customer service
9
Einzelhandel
9
Kundenservice
9
Retail trade
9
Brand
8
Brand management
8
Markenartikel
8
Markenführung
8
Online retailing
8
Online-Handel
8
customer satisfaction
7
Confidence
6
Customer retention
6
Dienstleistungssektor
6
Kundenbindung
6
Service industry
6
Vertrauen
6
E-commerce
5
Electronic Commerce
5
Structural equation model
5
Strukturgleichungsmodell
5
service failure
5
service recovery
5
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Undetermined
18
Free
5
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Article
48
Book / Working Paper
1
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49
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49
Collection of articles of several authors
1
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1
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English
49
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Yi, Youjae
3
Barnes, Donald C.
2
Darley, William K.
2
Krishen, Anjala S.
2
Walsh, Gianfranco
2
Amos, Clinton
1
Anaza, Nwamaka A.
1
Anderson, Rolph E.
1
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1
Arndt, Aaron D.
1
Asante, Isaac Owusu
1
Augusto, Mário Gomes
1
Baker, Thomas L.
1
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1
Berezan, Orie
1
Bernache-Assollant, Iouri
1
Bigné Alcañiz, J. Enrique
1
Bodet, Guillaume
1
Brockhaus, Sebastian
1
Bui, M̃y
1
Burnham, Thomas A.
1
Butori, Raphae͏̈lle
1
Choi, Beom Joon
1
Choi, Sejung Marina
1
Chow, Cheris W. C.
1
Cossío-Silva, Francisco-José
1
Cusin, Julien
1
Di Mascio, Rita
1
Donavan, D. Todd
1
Dugar, Kranti
1
Fam, Kim Shyan
1
Fatima, Johra Kayeser
1
Fawcett, Amydee M.
1
Fawcett, Stanley E.
1
Flacandji, Michaël
1
Goh, Jin X.
1
Gonc̦alves, Helena Martins
1
Gong, Taeshik
1
Gonçalves, Vítor
1
Groth, Markus
1
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Published in...
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Journal of marketing theory and practice
Psychology & marketing
Journal of retailing and consumer services
264
International journal of hospitality management
155
Journal of business research : JBR
155
The journal of services marketing
119
The service industries journal
75
Journal of hospitality marketing & management
66
Journal of travel and tourism marketing
62
International journal of contemporary hospitality management
61
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
55
Services marketing quarterly
54
Journal of service research : JSR
53
Tourism management : research, policies, practice
52
Cogent business & management
47
Service business
46
Journal of service management
45
SpringerLink / Bücher
45
Industrial marketing management : the international journal for industrial and high-tech firms
43
Asia Pacific journal of marketing and logistics
41
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
41
Journal of strategic marketing
40
Journal of the Academy of Marketing Science
39
The TQM journal : the international review of organizational improvement
35
The international journal of bank marketing : IJBM
35
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
33
The journal of business & industrial marketing
33
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
31
International journal of electronic customer relationship management : IJECRM
30
Journal of service research
29
International journal of quality and service sciences
26
Journal of marketing
26
European journal of marketing : EJM
25
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
25
Managing service quality : MSQ ; an international journal
24
The international review of retail, distribution and consumer research
24
Total quality management & business excellence
24
International journal of electronic marketing and retailing : IJEMR
23
Journal of air transport management
22
Journal of retailing
22
Journal of Asian finance, economics and business : JAFEB
21
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ECONIS (ZBW)
49
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49
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1
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
2
When and why signaling frontline employee inexperience can prove to be an asset : effects on consumer forgiveness for service failure
Flacandji, Michaël
;
Cusin, Julien
;
Lunardo, Renaud
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2728-2742
Persistent link: https://www.econbiz.de/10014432547
Saved in:
3
The customer is often wrong : investigating the influence of customer failures and apologies on frontline service employee well-being
Robertson, Nichola
;
Rotman, Jeffrey
;
MacQuilken, Lisa
; …
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 825-844
Persistent link: https://www.econbiz.de/10014290864
Saved in:
4
Authentic omnichannel : providing consumers with a seamless brand experience through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
5
Digital presence in service recovery : the interactive effect of customer salutations and employee photographs in email signatures
Walsh, Gianfranco
;
Shiu, Edward
;
Schaarschmidt, Mario
; …
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2361-2383
Persistent link: https://www.econbiz.de/10013465198
Saved in:
6
Exploring the motivating factors for using live-streaming and their influence on consumers' hedonic well-being : the mediating effect of psychological engagement
Asante, Isaac Owusu
;
Jiang, Yushi
;
Miao, Miao
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10014467463
Saved in:
7
Deriving value from branded mobile apps : exploring the role of brand satisfaction, age, and value-in-use subdimensions
Santos, Susana
;
Gonc̦alves, Helena Martins
;
Mendes, Rita
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 610-627
Persistent link: https://www.econbiz.de/10014467622
Saved in:
8
The decision to customize and its effect on brand experience
Petruzzellis, Luca
;
Winer, Russell S.
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 516-530
Persistent link: https://www.econbiz.de/10014290758
Saved in:
9
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
10
Value dimensions of gamification and their influence on brand loyalty and word-of-mouth : relationships and combinations with satisfaction and brand love
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Neves, Cristiana
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10012796060
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