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type_genre:"Magazin"
~language:"eng"
~person:"Gundlach, Gregory T."
~person:"Malshe, Avinash"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
~type_genre:"Hochschulschrift"
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Search: subject_exact:"Konsumgütermarketing"
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Marketing
10
USA
10
United States
10
Selling
5
Verkauf
5
Antitrust law
4
Competition
4
Consumer goods marketing
4
Kartellrecht
4
Konsumgütermarketing
4
Perception
4
Preisbindung
4
Resale price maintenance
4
Salespeople
4
Verkaufspersonal
4
Wahrnehmung
4
Wettbewerb
4
Einzelhandelspreis
3
Interface management
3
Preismanagement
3
Pricing strategy
3
Retail price
3
Sales promotion
3
Schnittstellenmanagement
3
Verkaufsförderung
3
Definition
2
Sales-marketing interface
2
B-to-B-Marketing
1
Berufsverband
1
Bibliometrics
1
Bibliometrie
1
Business-to-business marketing
1
Conceptual
1
Cross-functional interaction
1
Customer value
1
Distribution channel
1
Dysfunction experience
1
Free rider problem
1
Grounded Theory
1
Grounded theory
1
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Article
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Magazin
Aufsatz in Zeitschrift
Bibliografie
Hochschulschrift
Article in journal
14
Collection of articles of several authors
3
Sammelwerk
3
Aufsatz im Buch
2
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English
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Gundlach, Gregory T.
Malshe, Avinash
Leeflang, Peter
14
Laczniak, Gene R.
13
Kumar, V.
12
Layton, Roger A.
12
Shultz, Clifford J.
11
Hanssens, Dominique M.
10
Hunt, Shelby D.
10
Morgan, Neil A.
10
Vrontis, Demetris
10
Tadajewski, Mark
9
Ferrell, Odies C.
8
Jones, Rosalind
8
Lim, Weng Marc
8
Stremersch, Stefan
8
Crittenden, Victoria Lynn
7
Di Benedetto, C. Anthony
7
Gilmore, Audrey
7
Grewal, Rajdeep
7
Hills, Gerald E.
7
Jaworski, Bernard J.
7
Kumar, Satish
7
Lusch, Robert F.
7
O'Malley, Lisa
7
Piercy, Nigel
7
Sandıkçı, Özlem
7
Sheth, Jagdish N.
7
Uslay, Can
7
Wagner, Udo
7
Brown, Stephen
6
Carson, David
6
El-Bassiouny, Noha
6
Gaski, John F.
6
Hultman, Claes M.
6
Julian, Craig C.
6
Kitchen, Philip J.
6
Kjellberg, Hans
6
Ko, Eunju
6
Le Meunier-FitzHugh, Kenneth
6
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Industrial marketing management : the international journal for industrial and high-tech firms
3
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
The journal of personal selling & sales management : JPSSM
2
Journal of business research : JBR
1
Journal of strategic marketing
1
The antitrust bulletin
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
14
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1
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10
of
14
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date (oldest first)
1
The sales-marketing interface : a systematic literature review and directions for future research
Biemans, Wim G.
;
Malshe, Avinash
;
Johnson, Jeff S.
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 324-337
Persistent link: https://www.econbiz.de/10013259090
Saved in:
2
Understanding the sales-marketing interface dysfunction experience in business-to-business firms : a matter of perspective
Malshe, Avinash
;
Johnson, Jeff S.
;
Viio, Paul
- In:
Industrial marketing management : the international …
63
(
2017
),
pp. 145-157
Persistent link: https://www.econbiz.de/10011730144
Saved in:
3
The marketing-sales interface at the interface : creating market-based capabilities through organizational synergy
Hughes, Douglas E.
;
Le Bon, Joël
;
Malshe, Avinash
- In:
The journal of personal selling & sales management : JPSSM
32
(
2012
)
1
,
pp. 57-72
Persistent link: https://www.econbiz.de/10009505535
Saved in:
4
Sales-marketing interface in Saudi Arabia : a commentary
Rouziès, Dominique
;
Segalla, Michael
- In:
Journal of business research : JBR
65
(
2012
)
9
,
pp. 1298-1300
Persistent link: https://www.econbiz.de/10009562029
Saved in:
5
An exploration of key connections within sales-marketing interface
Malshe, Avinash
- In:
The journal of business & industrial marketing
26
(
2011
)
1
,
pp. 45-57
Persistent link: https://www.econbiz.de/10009007646
Saved in:
6
Free riding and resale price maintenance research and practice
Gundlach, Gregory T.
;
Cannon, Joseph P.
;
Manning, Kenneth C.
- In:
The antitrust bulletin : the journal of American and …
55
(
2010
)
2
,
pp. 381-422
Persistent link: https://www.econbiz.de/10008667656
Saved in:
7
Special issue: antitrust analysis of resale price maintenance after Leegin ; Vol. II
Gundlach, Gregory T.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008667658
Saved in:
8
Special issue: antitrust analysis of resale price maintenance after Leegin ; Vol. I
Gundlach, Gregory T.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008667659
Saved in:
9
Marketing-sales interface configurations in B2B firms
Biemans, Wim G.
;
Brenčič, Maja Makovec
;
Malshe, Avinash
- In:
Industrial marketing management : the international …
39
(
2010
)
2
,
pp. 183-194
Persistent link: https://www.econbiz.de/10003956044
Saved in:
10
Antitrust analysis of resale price maintenance after Leegin
Gundlach, Gregory T.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008663542
Saved in:
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