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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of retailing"
~subject:"Pricing strategy"
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Pricing strategy
Brand
33
Markenartikel
33
Brand management
29
Markenführung
29
Einzelhandel
22
Retail trade
22
Consumer behaviour
21
Konsumentenverhalten
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13
Store brand
13
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11
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10
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Marketingmanagement
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Competition
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Retail price
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Retailing
5
Spieltheorie
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Theorie
5
Theory
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Distribution channel
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Lieferkette
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Pricing
4
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Vertriebsweg
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Advertising
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Beziehungsmarketing
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11
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Chung, Hwan
2
Lee, Eunkyu
2
Bauner, Christoph
1
Bolton, Lisa E.
1
Chen, Haipeng
1
Chen, Jing
1
Chen, Xu
1
Cheng, Rong
1
Choi, Tsan-Ming
1
Dai, Ying
1
Duan, Yongrui
1
Elshiewy, Ossama
1
Hu, Qiying
1
Jaenicke, Edward
1
Jin, Yannan
1
Karray, Salma
1
Ke, Hua
1
Liu, Zhixin
1
Lu, Zhi
1
Luo, Zheng
1
Ma, Zujun
1
Martín Herrán, Guiomar
1
Ng, Sharon
1
Peschel, Anne Odile
1
Tang, Fei
1
Wang, Emily
1
Wang, Shumei
1
Wang, Xiaojun
1
Wu, Ping-Chao
1
Wu, Xiaole
1
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1
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European journal of operational research : EJOR
Journal of retailing
Journal of retailing and consumer services
15
Journal of business research : JBR
6
Journal of revenue and pricing management
4
International journal of production economics
3
Review of marketing science
3
The journal of brand management : an international journal
3
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
2
Discussion papers / CEPR
2
International journal of industrial organization
2
Journal of food products marketing
2
Journal of marketing
2
Total quality management & business excellence
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Applied economics
1
Applied economics letters
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation : APJMRI
1
Australasian marketing journal
1
Discussion paper / Centre for Economic Policy Research
1
Electronic commerce research
1
Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
European journal of marketing : EJM
1
Frontiers of economics in China : selected publications from Chinese universities
1
Information & management : the international journal of information systems applications
1
Information systems research : ISR
1
International journal of business
1
International journal of business innovation and research : IJBIR
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of market research
1
International journal of production research
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of fashion marketing and management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international consumer marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
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ECONIS (ZBW)
11
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date (oldest first)
1
Trade-in operations under retail competition : effects of brand loyalty
Tang, Fei
;
Dai, Ying
;
Ma, Zujun
;
Choi, Tsan-Ming
- In:
European journal of operational research : EJOR
310
(
2023
)
1
,
pp. 397-414
Persistent link: https://www.econbiz.de/10014340185
Saved in:
2
Managing brand competition with consumer fairness concern via manufacturer incentive
Yu, Niu
;
Wang, Shumei
;
Liu, Zhixin
- In:
European journal of operational research : EJOR
300
(
2022
)
2
,
pp. 661-675
Persistent link: https://www.econbiz.de/10013207290
Saved in:
3
Internal reference price response across store formats
Elshiewy, Ossama
;
Peschel, Anne Odile
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 496-509
Persistent link: https://www.econbiz.de/10013426742
Saved in:
4
Impacts of store-brand introduction on a multiple-echelon supply chain
Cheng, Rong
;
Duan, Yongrui
;
Zhang, Jianguang
;
Ke, Hua
- In:
European journal of operational research : EJOR
292
(
2021
)
2
,
pp. 652-662
Persistent link: https://www.econbiz.de/10012502387
Saved in:
5
The price of power : how firm's market power affects perceived fairness of price increases
Lu, Zhi
;
Bolton, Lisa E.
;
Ng, Sharon
;
Chen, Haipeng
- In:
Journal of retailing
96
(
2020
)
2
,
pp. 220-234
Persistent link: https://www.econbiz.de/10012295827
Saved in:
6
Fighting store brands through the strategic timing of pricing and advertising decisions
Karray, Salma
;
Martín Herrán, Guiomar
- In:
European journal of operational research : EJOR
275
(
2019
)
2
,
pp. 635-647
Persistent link: https://www.econbiz.de/10011993549
Saved in:
7
Couponing strategies in competition between a national brand and a private label product
Bauner, Christoph
;
Jaenicke, Edward
;
Wang, Emily
;
Wu, …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 57-66
Persistent link: https://www.econbiz.de/10012102919
Saved in:
8
Effect of store brand introduction on channel price leadership : an empirical investigation
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10011833431
Saved in:
9
Interaction between channel strategy and store brand decisions
Jin, Yannan
;
Wu, Xiaole
;
Hu, Qiying
- In:
European journal of operational research : EJOR
256
(
2017
)
3
,
pp. 911-923
Persistent link: https://www.econbiz.de/10011639261
Saved in:
10
Optimal pricing policies for differentiated brands under different supply chain power structures
Luo, Zheng
;
Chen, Xu
;
Chen, Jing
;
Wang, Xiaojun
- In:
European journal of operational research : EJOR
259
(
2017
)
2
,
pp. 437-451
Persistent link: https://www.econbiz.de/10011661534
Saved in:
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