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~accessRights:"restricted"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Dienstleistungsqualität"
~subject:"Mobile communications"
~subject:"Online-Marketing"
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Dienstleistungsqualität
Mobile communications
Online-Marketing
Consumer behaviour
571
Konsumentenverhalten
571
Online retailing
343
Online-Handel
343
Social Web
268
Social web
268
Internet marketing
245
E-commerce
190
Electronic Commerce
189
Beziehungsmarketing
174
Relationship marketing
174
Einzelhandel
144
Retail trade
144
Viral marketing
104
Virales Marketing
104
Customer satisfaction
97
Kundenzufriedenheit
97
Brand management
96
Markenführung
96
Brand image
78
Markenimage
78
Social media
74
Confidence
59
Vertrauen
59
Service quality
55
Distribution channel
52
Vertriebsweg
52
Advertising effects
51
Werbewirkung
51
Mobilkommunikation
42
Emotion
41
Advertising
40
Customer integration
38
Kundenintegration
38
Werbung
38
Brand
37
Innovation adoption
36
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1
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Article
309
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Article in journal
309
Aufsatz in Zeitschrift
309
Language
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English
309
Author
All
Dwivedi, Yogesh Kumar
5
Rana, Nripendra P.
4
Verhoef, Peter C.
4
Belanche, Daniel
3
Eigenraam, Anniek W.
3
Jebarajakirthy, Charles
3
Liébana-Cabanillas, Francisco
3
Pauwels, Koen
3
Perrigot, Rozenn
3
Quach, Sara
3
Shankar, Amit
3
Spann, Martin
3
Thaichon, Park
3
Verlegh, Peeter
3
Abbasi, Amir Zaib
2
Akram, Umair
2
Alnawas, Ibrahim
2
Andrews, Michelle
2
Ashfaq, Muhammad
2
Bala, Pradip Kumar
2
Bart, Yakov
2
Barta, Sergio
2
Bijmolt, Tammo H. A.
2
Casper Ferm, Lars-Erik
2
Cheung, Man Lai
2
Chiadmi, Nour-Eddine
2
Duan, Yongrui
2
Eelen, Jiska
2
Fernandes, Semila Fenelly
2
Flavián Blanco, Carlos
2
Flavián, Marta
2
Goic, Marcel
2
Gottschalk, Sabrina Alexandra
2
Grisaffe, Douglas B.
2
Hayes, Jameson L.
2
Hudders, Liselot
2
Hyun, Hyowon
2
Islam, Tahir
2
Jain, Nikunj Kumar
2
Junaid, Muhammad
2
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
Journal of business research : JBR
299
SpringerLink / Bücher
130
International journal of advertising : the review of marketing communications
112
International journal of internet marketing and advertising : IJIMA
100
Technological forecasting & social change : an international journal
96
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
89
International journal of hospitality management
86
Journal of marketing communications
86
Springer eBook Collection
85
Journal of internet commerce
79
Journal of promotion management : innovations in planning and applied research
77
Information systems research : ISR
73
Industrial marketing management : the international journal for industrial and high-tech firms
69
Tourism management : research, policies, practice
67
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
59
Management science : journal of the Institute for Operations Research and the Management Sciences
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
Journal of management information systems : JMIS
55
Telecommunications policy : the international journal of digital economy, data sciences and new media
54
Electronic commerce research
53
Journal of advertising research
47
The journal of product & brand management
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
International journal of contemporary hospitality management
44
Journal of strategic marketing
42
International journal of electronic marketing and retailing : IJEMR
41
Journal of hospitality marketing & management
41
Asia Pacific journal of marketing and logistics
39
International journal of e-business research : an official publication of the Information Resources Management Association
39
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
39
Journal of marketing
38
Marketing intelligence & planning
37
Psychology & marketing
37
Discussion papers / CEPR
36
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
35
International journal of advertising : the quarterly review of marketing communications
34
Journal of marketing management : JMM ; journal of the Academy of Marketing
34
Business horizons
33
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ECONIS (ZBW)
309
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309
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1
The new wave of AI-powered luxury brands online shopping experience : the role of digital multisensory cues and customers' engagement
Muhammad Sabbir Rahman
;
Bag, Surajit
;
Hossain, Md Afnan
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014253474
Saved in:
2
Do cultural orientations moderate the effect of online review features on review helpfulness? : a case study of online movie reviews
Kong, Juan
;
Lou, Chen
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303382
Saved in:
3
Understanding the impact of online customers' shopping experience on online impulsive buying : a study on two leading e-commerce platforms
Gulfraz, Muhammad Bilal
;
Sufyan, Muhammad
;
Mustak, Mekhail
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013366249
Saved in:
4
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
5
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
Saved in:
6
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
Saved in:
7
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
8
Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh
;
Mollahosseini, Ali
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
Saved in:
9
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
10
Chatbots in e-commerce : the effect of chatbot language style on customers' continuance usage intention and attitude toward brand
Li, Meichan
;
Wang, Rui
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014259217
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