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~accessRights:"restricted"
~source:"econis"
~source:"repec"
~subject:"Beziehungsmarketing"
~subject:"Reputation"
~subject:"Social web"
~subject:"United States"
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Search: subject_exact:"Corporate image"
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Beziehungsmarketing
Reputation
Social web
United States
Corporate reputation
1,452
Firmenimage
1,451
Corporate social responsibility
342
Corporate Social Responsibility
334
Consumer behaviour
252
Konsumentenverhalten
252
Öffentlichkeitsarbeit
246
Public relations
243
Brand image
216
Markenimage
216
Brand management
212
Markenführung
212
Corporate culture
151
Unternehmenskultur
151
Stakeholder
138
Relationship marketing
127
Social Web
121
Confidence
103
Vertrauen
103
Customer satisfaction
97
Kundenzufriedenheit
96
Personalmarketing
95
HR marketing
91
corporate reputation
91
Corporate image
87
Brand architecture
84
Markenarchitektur
84
Service quality
79
Dienstleistungsqualität
78
Firm performance
74
Unternehmenserfolg
74
Theory
73
Theorie
72
USA
70
Internet marketing
65
Online-Marketing
65
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760
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717
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42
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42
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12
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788
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Foroudi, Pantea
13
Schaarschmidt, Mario
12
Melewar, T. C.
11
Harvey, William S.
7
Ivens, Stefan
6
Gupta, Suraksha
5
Hirsch, Peter B.
5
Walsh, Gianfranco
5
Bang, Nguyen
4
Foroudi, Mohammad Mahdi
4
Gatzert, Nadine
4
Kokkodis, Marios
4
Korflesch, Harald F. O. von
4
Teubner, Timm
4
Adam, Marc Thomas Philipp
3
Castellano, Sylvaine
3
Coelho, Arnaldo
3
Cuomo, Maria Teresa
3
Dahle, Dag Yngve
3
Dennis, Charles
3
Di Pei, Harry
3
Han, Heesup
3
Hur, Won-Moo
3
Kaur, Amanpreet
3
Kitchen, Philip J.
3
McCluskey, Jill J.
3
Ruiz, Belén
3
Singh, Balwinder
3
Su, LuJun
3
Swoboda, Bernhard
3
Tourky, Marwa
3
Viglia, Giampaolo
3
Willems, Jurgen
3
Winfree, Jason
3
Zinko, Robert
3
Agarwal, James
2
Ageeva, Elena
2
Ali, Nurmahmud
2
Alvarado-Vargas, Marcelo J.
2
Argandoña, Antonio
2
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Springer Fachmedien Wiesbaden
4
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Corporate reputation review : an international journal
55
Journal of business research : JBR
29
Corporate reputation review
19
Journal of retailing and consumer services
15
Journal of business ethics : JOBE
14
SpringerLink / Bücher
13
Academy of Management journal : AMJ
12
Corporate communications : an international journal
12
Management science : journal of the Institute for Operations Research and the Management Sciences
11
Global aspects of reputation and strategic management
9
International journal of hospitality management
9
International studies of management and organization
9
Business & society
8
Corporate social responsibility and environmental management
6
European management journal
6
Finance research letters
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
6
Journal of business ethics : JBE
6
Journal of business strategy
6
Online reputation management in destination and hospitality : what we know, what we need to know
6
Business horizons
5
Economic research
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of contemporary hospitality management
5
International review on public and non-profit marketing
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing communications
5
The journal of brand management : an international journal
5
Applied economics letters
4
Economics letters
4
European journal of marketing : EJM
4
Global business & economics review
4
International journal of bank marketing
4
Journal of banking & finance
4
Journal of financial economics
4
Journal of travel and tourism marketing
4
Journal of vocational behavior
4
Management decision
4
Marketing intelligence & planning
4
Service business
4
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ECONIS (ZBW)
RePEc
Other ZBW resources
3
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1
Does CSR influence sustained competitive advantage and behavioral outcomes? : an empirical study in the hospitality sector
Islam, Tahir
;
Khan, Muhammad Mumtaz
;
Ghaffar, Abdul
; …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
1
,
pp. 107-132
Persistent link: https://www.econbiz.de/10013541967
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2
The role of cultural differences in customer retention : evidence from the high-contact service industry
Fam, Kim Shyan
;
Boon Liat Cheng
;
Cham Tat Huei
;
Yi, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
1
,
pp. 257-288
Persistent link: https://www.econbiz.de/10014230003
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3
Impact of internal marketing on the customer perceptions in SMEs
Demir, Ahmet
- In:
International journal of services and operations …
42
(
2022
)
3
,
pp. 379-396
Persistent link: https://www.econbiz.de/10013367345
Saved in:
4
How to enhance customer loyalty to retail stores via retail service quality practices? : a moderated mediated mechanism
Sivapalan, Achchuthan
;
Shankar, Amit
;
Das, Manish
; …
- In:
Services marketing quarterly
43
(
2022
)
4
,
pp. 445-465
Persistent link: https://www.econbiz.de/10013416990
Saved in:
5
Corporate social responsibility and brand loyalty in private higher education : mediation assessment of brand reputation and trust
Mostafa Rasoolimanesh, S.
;
Poh Ling Tan
;
Mehran Nejati
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 156-177
Persistent link: https://www.econbiz.de/10014566954
Saved in:
6
Loyalty to higher education institutions and the relationship with reputation : an integrated model with multi-stakeholder approach
García-Rodríguez, Francisco J.
;
Gutiérrez-Taño, …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 223-245
Persistent link: https://www.econbiz.de/10014566958
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7
Reputation analysis of selected European and US brands in the context of the COVID-19 pandemic
Pollák, František
;
Markovič, Peter
;
Konečný, Michal
; …
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 895-915)
.
2024
Persistent link: https://www.econbiz.de/10014575013
Saved in:
8
Reputation of family-owned businesses : parent companies vs. their brands in the context of global pandemic
Markovič, Peter
;
Pollák, František
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 917-937)
.
2024
Persistent link: https://www.econbiz.de/10014575120
Saved in:
9
Country and corporate reputation from an internationalization perspective : a comparative study of industries from an emerging market
Parente-Laverde, Ana-Maria
;
Rojas-DeFrancisco, Laura
; …
- In:
International journal of emerging markets
19
(
2024
)
6
,
pp. 1542-1562
Persistent link: https://www.econbiz.de/10014575546
Saved in:
10
Esports fan identity toward sponsor-sponsee relationship : an understanding of the role-based identity
Calapez, André
;
Ribeiro, Tiago
;
Almeida, Victor
; …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 42-66
Persistent link: https://www.econbiz.de/10014504792
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