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Search: subject:"Pay-What-You-Want"
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Pricing strategy
36
Preismanagement
34
Consumer behaviour
28
Konsumentenverhalten
28
Pay-what-you-want
22
Willingness to pay
20
Zahlungsbereitschaftsanalyse
19
Theorie
16
Theory
16
Experiment
9
pay what you want
8
Preis
7
Price
7
Field experiment
6
Participative pricing
6
Pay what you want
6
pricing
6
Feldforschung
5
Field research
5
Fundraising
5
Pay-What-You-Want
5
pay-what-you-want
5
Charity
4
Internal reference price
4
Pay-what-you-want pricing
4
Social norms
4
USA
4
United States
4
Wohltätigkeit
4
External reference price
3
PWYW
3
Pay What You Want
3
Price consciousness
3
Product differentiation
3
Produktdifferenzierung
3
Reference prices
3
Social behaviour
3
Social desirability
3
Social norm
3
Soziale Norm
3
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Article
60
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52
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52
research-article
2
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English
54
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6
Author
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Roy, Rajat
5
Rabbanee, Fazlul K.
4
Sharma, Piyush
4
Spann, Martin
4
Kim, Ju-Young
3
Narwal, Preeti
3
Beck, Joshua T.
2
Chao, Yong
2
Fernandez, Jose M.
2
Groening, Christopher
2
Hong, Yuan
2
Nahata, Babu
2
Natter, Martin
2
Rai, Shivam
2
Regner, Tobias
2
Schmidt, Klaus M.
2
Stich, Lucas
2
Wang, Cindy Xin
2
Weisstein, Fei L.
2
Andersen, Peter
1
Armstrong Soule, Catherine A.
1
Bae, T. J.
1
Barone, Michael J.
1
Barros, César Lapa
1
Blankenberg, Ann-Kathrin
1
Bluvstein, Shirley
1
Charness, Gary
1
Chawan, Vinaysingh
1
Chen, Xingyu
1
Cheung, Tsz
1
Choi, Pilsik
1
Christopher, Ranjit M.
1
Chung, Jin-young
1
Costers, Annelies
1
Cui, Annie Peng
1
D'Mello, Jason
1
Das, Gopal
1
Fan, Shaokun
1
Feldhaus, Christoph
1
Fiagbenu, Michael E.
1
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Journal of business research : JBR
11
Journal of behavioral and experimental economics
9
Journal of revenue and pricing management
3
Applied economics letters
2
Consumer psychology review
2
Journal of economic behavior & organization : JEBO
2
Journal of marketing
2
Journal of retailing and consumer services
2
Marketing Letters
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Review of Marketing Science
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Business horizons
1
Economics Letters
1
Economics letters
1
Information systems research : ISR
1
International journal of services and operations management
1
Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics)
1
Journal of Business Research
1
Journal of marketing research
1
Journal of operations management
1
Journal of service theory and practice
1
Journal of social entrepreneurship
1
Journal of the Academy of Marketing Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing Intelligence & Planning
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
The B.E. journal of theoretical economics
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
52
RePEc
6
Other ZBW resources
2
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1
Before or after? : the effects of payment decision timing in
pay-what-you-want
contexts
Raghabendra Pratap KC
;
Mak, Vincent
;
Ofek, Elie
- In:
Journal of marketing
87
(
2023
)
4
,
pp. 618-635
Persistent link: https://www.econbiz.de/10014325392
Saved in:
2
The influence of self-decided prices on expected quality
Mukherjee, Sudipta
;
Pandelaere, Mario
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014294830
Saved in:
3
Work more, pay more? : the impact of customer participation on customer
pay-what-you-want
payments
Van Vaerenbergh, Yves
;
Costers, Annelies
;
Van den …
- In:
Journal of service theory and practice
33
(
2023
)
6
,
pp. 820-841
Persistent link: https://www.econbiz.de/10014448122
Saved in:
4
Contextual differences in the moderating effects of price consciousness and social desirability in
pay-what-you-want
(PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
5
Pay-what-you-want
versus pick-your price : the interplay between participative pricing strategies and consumer's need for cognition
Rathore, Himanshu
;
Jakhar, Suresh Kumar
;
Kumar, Satish
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 73-84
Persistent link: https://www.econbiz.de/10013168031
Saved in:
6
Do long-life customers pay more in
pay-what-you-want
pricing? : evidence from live streaming
Ma, Xuejing
;
Wang, Zetao
;
Liu, Hongju
- In:
Journal of business research : JBR
142
(
2022
),
pp. 998-1009
Persistent link: https://www.econbiz.de/10013169478
Saved in:
7
The role of contextual factors in increasing
Pay-What-You-Want
payments : evidence from field experiments
Roy, Rajat
;
Das, Gopal
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1540-1552
Persistent link: https://www.econbiz.de/10013194477
Saved in:
8
Paying for open access
Stich, Lucas
;
Spann, Martin
;
Schmidt, Klaus M.
- In:
Journal of economic behavior & organization : JEBO
200
(
2022
),
pp. 273-286
Persistent link: https://www.econbiz.de/10013387353
Saved in:
9
Pay-what-you-want
pricing in the digital product marketplace : a feasible alternative to piracy prevention?
Kim, Byung Cho
;
Park, So Eun
;
Straub, Detmar W.
- In:
Information systems research : ISR
33
(
2022
)
3
,
pp. 784-793
Persistent link: https://www.econbiz.de/10013373563
Saved in:
10
Individual differences and moral disengagement in
Pay-what-you-want
pricing
Narwal, Preeti
;
Rai, Shivam
- In:
Journal of business research : JBR
149
(
2022
),
pp. 528-547
Persistent link: https://www.econbiz.de/10013325641
Saved in:
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