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Search: subject_exact:"Marketing channel"
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Distribution channel
1,374
Vertriebsweg
1,374
Einzelhandel
416
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Consumer behaviour
363
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363
Lieferkette
340
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Game theory
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Beziehungsmarketing
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198
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182
Supplier relationship management
182
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161
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161
Marketingmanagement
108
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107
Online-Marketing
102
Internet marketing
101
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88
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Supply chain management
66
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63
Brand management
56
Customer satisfaction
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Kundenzufriedenheit
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Markenführung
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Multichannel strategy
56
Multikanalvertrieb
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game theory
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Journal of retailing and consumer services
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International journal of production economics
68
European journal of operational research : EJOR
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Transportation research / E : an international journal
44
International journal of production research
42
Journal of business research : JBR
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Journal of retailing
38
Industrial marketing management : the international journal for industrial and high-tech firms
34
Management science : journal of the Institute for Operations Research and the Management Sciences
29
SpringerLink / Bücher
28
Omega : the international journal of management science
24
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
22
Journal of marketing channels : ... distribution systems, strategy, and management
19
Production and operations management : the flagship research journal of the Production and Operations Management Society
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Journal of the Operational Research Society
16
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
16
International journal of retail and distribution management
14
The international review of retail, distribution and consumer research
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Manufacturing & service operations management : M & SOM
13
International journal of logistics : research and applications
11
International journal of retail & distribution management
11
Electronic commerce research
10
Information systems research : ISR
10
Springer eBook Collection / Business and Economics
10
The journal of business & industrial marketing
10
Asia Pacific journal of marketing and logistics
8
Journal of marketing
8
Journal of marketing research
8
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
8
IEEE transactions on engineering management : EM
7
IMA journal of management mathematics
7
International journal of hospitality management
7
Journal of business-to-business marketing
7
Journal of marketing research : JMR
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Journal of revenue and pricing management
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International marketing review
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International transactions in operational research : a journal of the International Federation of Operational Research Societies
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ECONIS (ZBW)
1,375
RePEc
7
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1
Marketing channel transformation in Italian SMEs
Cantù, Chiara
;
Martinelli, Elisa Martina
;
Tunisini, …
- In:
International journal of globalisation and small …
13
(
2022
)
2
,
pp. 147-163
Persistent link: https://www.econbiz.de/10014311955
Saved in:
2
Specialty crop consumer preferences for product characteristics and marketing channels
Su, Ye
;
Grashuis, Jasper
;
Roach, Alice
;
Moreland, Jill
- In:
Journal of international food & agribusiness marketing
34
(
2022
)
2
,
pp. 195-213
Persistent link: https://www.econbiz.de/10013357368
Saved in:
3
A study on the impact mechanism of internet embedding on rural e-commerce entrepreneurship
Ying, Song
;
Yang, Lu
;
Li, Lu
- In:
Research in international business and finance
68
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014451867
Saved in:
4
Understanding citizens' perception of channels for participating in administration based on their motivation in an authoritarian regime : the case of Gaza Province, Mozambique
Sitoe, Artur José
;
Lim, Seunghoo
- In:
Journal of international development : the journal of …
36
(
2024
)
1
,
pp. 606-625
Persistent link: https://www.econbiz.de/10014472669
Saved in:
5
B2C multi- to single-channel : the effect of removing a consumer channel preference on consumer retailer and channel choice
Ngoh, Cheryl-lyn
;
Mellema, Hillary N.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10014472710
Saved in:
6
How e-commerce platforms build channel power : the role of AI resources and market-based assets
Deng, Guangkuan
;
Zhang, Jianyu
;
Xu, Ying
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 173-188
Persistent link: https://www.econbiz.de/10014473008
Saved in:
7
Examining B2B channel decision-making within differential quality-level zone : a supply chain design using a non-cooperative strategic game theoretic approach (“Stackelberg Supply...
Cao, Bin
;
Dubey, Rameshwar
;
Luo, Zongwei
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 336-349
Persistent link: https://www.econbiz.de/10014473051
Saved in:
8
Subject matter complexity and disclosure channel richness
Skinner, A. Nicole
- In:
The accounting review : a publication of the American …
99
(
2024
)
1
,
pp. 393-425
Persistent link: https://www.econbiz.de/10014475581
Saved in:
9
Manufacturers' incentive to establish direct-to-consumer channels
Lee, DongJoon
;
Ono, Yuji
- In:
Managerial and decision economics : MDE ; the …
45
(
2024
)
1
,
pp. 469-476
Persistent link: https://www.econbiz.de/10014443287
Saved in:
10
Promoting end-of-season low-carbon product through online retailing channel under different cooperation strategies
Wu, Qunli
;
Xu, Xinxin
- In:
Managerial and decision economics : MDE ; the …
45
(
2024
)
1
,
pp. 492-511
Persistent link: https://www.econbiz.de/10014443289
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