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~isPartOf:"Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018"
~type_genre:"Bibliography included"
~type_genre:"Fallstudie"
~type_genre:"Konferenzbeitrag"
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
Europäische Hochschulschriften / 5
49
Journal of business research : JBR
21
Konsum und Verhalten
17
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
16
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
The international review of retail, distribution and consumer research
14
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
11
Gabler Edition Wissenschaft
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International journal of advertising : the quarterly review of marketing communications
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
10
Schriften zum Marketing
10
Journal of marketing management : MM
9
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
8
International journal of economics and financial issues : IJEFI
8
Marketing letters : a journal of research in marketing
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DUV : Wirtschaftswissenschaft
7
Journal of retailing and consumer services
7
Neue betriebswirtschaftliche Forschung : Nbf
7
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
7
The 21st century consumer: vulnerable, responsible, transparent? : proceedings of the International Conference on Consumer Research (ICCR) 2016
7
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
7
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
6
DUV / Wirtschaftswissenschaft
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Ethics, social responsibility and sustainability in marketing
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Premier reference source
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Reinventing management strategies : the design for future ; issues in marketing and finance
6
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
6
Beiträge zur Verhaltensforschung
5
Consumer culture theory
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First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
5
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
5
Research in consumer behavior
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The usage, costs and benefits of cash - revisited : International Cash Conference 2014
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
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Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
4
Harvard business review : HBR
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ECONIS (ZBW)
14
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1
Status consumption: both an antecedent and a moderator of private label brand proneness
Gendel-Guterman, Hanna
;
Levy, Shalom
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 3-10)
.
2018
Persistent link: https://www.econbiz.de/10013276090
Saved in:
2
Differences in the effect of ethical labels on national brand and private label brand products on store and brand perception : a preliminary work
Steppuhn, Vanessa
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 11-16)
.
2018
Persistent link: https://www.econbiz.de/10013276091
Saved in:
3
Consumer attitudes during periods of economic downturn : embodying responsible behaviors
Sarmento, Maria
;
Galan-Ladero, M. Mercedes
;
Marques, Susana
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 17-22)
.
2018
Persistent link: https://www.econbiz.de/10013276092
Saved in:
4
Usage of private label brands among street vendors in Thailand
Jiaranai Chaiyakarn Zheng
;
Shannon, Randall
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 23-26)
.
2018
Persistent link: https://www.econbiz.de/10013276245
Saved in:
5
Private label consumers and national brand new products : an empirical investigation
Sinapuelas, Ian Clark
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 27-35)
.
2018
Persistent link: https://www.econbiz.de/10013276246
Saved in:
6
Does PDO/PGI labels contribute to consumers' intention to buy premium private labels products? : an empirical survey
Martinelli, Elisa
;
De Canio, Francesca
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 37-45)
.
2018
Persistent link: https://www.econbiz.de/10013276247
Saved in:
7
Trajectories to making Botswana a destination of choice : an evaluation of the current awareness and perception levels
Maswabi, Tshepo
;
Forcheh, Ntonghanwah
;
Taolo, Resego
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 47-62)
.
2018
Persistent link: https://www.econbiz.de/10013276401
Saved in:
8
Flow and consumer behavior in an online supermarket
Morales-Solana, Doris
;
Esteban-Millat, Irene
;
Alegret …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 65-73)
.
2018
Persistent link: https://www.econbiz.de/10013277398
Saved in:
9
Managing online anti-branding consumer behaviours : a multiple case study analysis in the Italian landscape
D’Arco, Mario
;
Marino, Vittoria
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 85-94)
.
2018
Persistent link: https://www.econbiz.de/10013277449
Saved in:
10
Does culture affect consumer behaviour, when shopping on-line?
Alaoui, Adnane
;
Vianelli, Donata
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 105-113)
.
2018
Persistent link: https://www.econbiz.de/10013277463
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