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~isPartOf:"Applied economics"
~isPartOf:"Health marketing quarterly"
~type_genre:"Article in journal"
~type_genre:"Statistics"
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| 4 applied filters
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Direct marketing
35
Direktmarketing
35
Arzneimittel
32
Pharmaceuticals
32
Advertising
27
Werbung
27
Advertising effects
20
Werbewirkung
20
Consumer behaviour
17
Konsumentenverhalten
17
Pharmaceutical industry
15
Pharmaindustrie
15
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9
United States
9
Internet marketing
7
Online-Marketing
7
Electronic Banking
6
Electronic banking
6
prescription drugs
6
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5
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5
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5
Ärzte
5
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4
Bundling strategy
4
DTC advertising
4
Leerverkauf
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Leistungsbündel
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Patienten
4
Patients
4
Short selling
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direct-to-consumer advertising
4
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3
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Article in journal
Statistics
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57
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1
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English
57
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All
Aikin, Kathryn J.
4
Fogel, Joshua
3
Park, Jin Seong
3
Sullivan, Helen W.
3
Betts, Kevin R.
2
O'Donoghue, Amie C.
2
Perri, Matthew
2
Ahn, Ho-Young Anthony
1
Ahn, Ho-young
1
Alperstein, Neil M.
1
An, Soontae
1
Anwar, Mohd
1
Azhar Mohamad
1
Bai, Min
1
Berktold, Jennifer
1
Bhutada, Nilesh S.
1
Blose, Julia E.
1
Borges, Maria Rosa
1
Braakmann, Nils
1
Bradford, W. David
1
Braouezec, Yann
1
Broekemier, Gregory M.
1
Brown, Jane D.
1
Burke, Panne
1
Burkink, Tim J.
1
Caiado, Jorge
1
Cardon, James H.
1
Chen, Rong
1
Cook, Christopher L.
1
Crawley, Lavera M.
1
Damar, H. Evren
1
Delbaere, Marjorie
1
Delorme, Denise E.
1
Deng, Yuping
1
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1
Fogel, Joshua A.
1
Foreman, Jeffrey R.
1
Franses, Philip Hans
1
Goddard, John A.
1
Goodall, Stephen
1
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Applied economics
Health marketing quarterly
Industrial marketing management : the international journal for industrial and high-tech firms
117
Journal of business research : JBR
82
The international journal of bank marketing : IJBM
64
International journal of production economics
62
Journal of retailing and consumer services
62
International journal of electronic finance : IJEF
61
Management science : journal of the Institute for Operations Research and the Management Sciences
51
Journal of payments strategy & systems
50
International journal of production research
46
European journal of operational research : EJOR
44
Journal of banking & finance
43
Journal of digital banking
42
Finance research letters
40
International journal of business information systems : IJBIS
39
Journal of financial services marketing : JFSM
38
Journal of financial economics
37
Pacific-Basin finance journal
33
Die Bank
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
The journal of business & industrial marketing
31
International journal of industrial organization
28
International journal of bank marketing
27
The journal of industrial economics
27
Journal of service management
26
International review of economics & finance : IREF
25
Technological forecasting & social change : an international journal
25
The journal of corporate finance : contracting, governance and organization
25
The service industries journal
25
Journal of financial markets
24
Economics letters
23
International journal of forecasting
23
International review of financial analysis
23
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
22
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
21
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
21
Journal of financial and quantitative analysis : JFQA
21
Journal of international economic law
21
The review of financial studies
21
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ECONIS (ZBW)
57
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1
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57
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1
Digital finance and corporate innovation : evidence from China
Zhang, Ping
;
Wang, Yiru
;
Wang, Ruyan
;
Wang, Tewei
- In:
Applied economics
56
(
2024
)
5
,
pp. 615-638
Persistent link: https://www.econbiz.de/10014440111
Saved in:
2
Does manufacturing servitization reduce emissions intensity? : evidence from China
Deng, Yuping
;
Rong, Chunmei
;
Chen, Rong
- In:
Applied economics
56
(
2024
)
32
,
pp. 3904-3919
Persistent link: https://www.econbiz.de/10014529092
Saved in:
3
Direct-to-consumer prescription medication advertisements on social media : the role of social factors
Fogel, Joshua
;
Shraybman-Buynova, Jennifer
- In:
Health marketing quarterly
40
(
2023
)
2
,
pp. 190-205
Persistent link: https://www.econbiz.de/10014295145
Saved in:
4
Can the agglomeration of producer services boost China's 'going out'?
Huang, Senhua
;
Han, Feng
- In:
Applied economics
55
(
2023
)
23
,
pp. 2709-2724
Persistent link: https://www.econbiz.de/10014295233
Saved in:
5
Digital bank transactions and performance of the Indian banking sector
Shaikh, Imlak
;
Anwar, Mohd
- In:
Applied economics
55
(
2023
)
8
,
pp. 839-852
Persistent link: https://www.econbiz.de/10013498900
Saved in:
6
A first-
sale
price index of seafood products : evidence from France 1994-2020
Wolff, François-Charles
;
Salladarré, Frédéric
- In:
Applied economics
54
(
2022
)
27
,
pp. 3103-3120
Persistent link: https://www.econbiz.de/10013171191
Saved in:
7
Responses to direct-to-consumer advertising in Australia : comparing experience
Goodall, Stephen
;
Viney, Rosalie
;
Street, Deborah
; …
- In:
Health marketing quarterly
39
(
2022
)
4
,
pp. 398-409
Persistent link: https://www.econbiz.de/10013483456
Saved in:
8
Estimating switching costs for telecommunications services and bundles
Kim, Gene Hyungjin
;
Kim, Hyunchul
- In:
Applied economics
54
(
2022
)
37
,
pp. 4356-4373
Persistent link: https://www.econbiz.de/10013410906
Saved in:
9
Utilization of adequate provision in prescription drug broadcast ads among low- and non-Internet users
Betts, Kevin R.
;
Aikin, Kathryn J.
;
Burke, Panne
; …
- In:
Health marketing quarterly
39
(
2022
)
1
,
pp. 4-22
Persistent link: https://www.econbiz.de/10013336367
Saved in:
10
The contribution of digital financial services to financial inclusion in Mozambique : an ARDL model approach
Fernandes, Carla
;
Borges, Maria Rosa
;
Caiado, Jorge
- In:
Applied economics
53
(
2021
)
3
,
pp. 400-409
Persistent link: https://www.econbiz.de/10012416052
Saved in:
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