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~isPartOf:"Asia Pacific business review"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of marketing"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~language:"spa"
~person:"Balabanis, George"
~person:"Beatty, Sharon E."
~person:"Chebat, Jean-Charles"
~person:"Cleveland, Mark"
~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Luxury goods"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference paper"
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Beziehungsmarketing
Consumer behaviour
Indien
Luxury goods
Social web
Konsumentenverhalten
114
Brand management
36
Markenführung
36
Luxusgüter
31
Relationship marketing
29
Cultural identity
20
Kulturelle Identität
20
Brand image
19
Emotion
19
Fashion
19
Markenimage
19
Mode
19
Social Web
16
Brand
15
Globalization
15
Internet marketing
15
Online-Marketing
15
Bibliometrics
14
Bibliometrie
14
Customer satisfaction
14
Globalisierung
14
International marketing
14
Internationales Marketing
14
Kundenzufriedenheit
14
Markenartikel
14
Einzelhandel
13
Retail trade
13
Marketing management
12
Marketingmanagement
12
Personality psychology
10
Persönlichkeitspsychologie
10
Dienstleistungsqualität
9
Digitalisierung
9
Digitization
9
Luxury
9
Service quality
9
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Online availability
All
Undetermined
85
Type of publication
All
Article
125
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
Conference paper
Collection of articles of several authors
2
Konferenzbeitrag
2
Sammelwerk
2
Conference proceedings
1
Konferenzschrift
1
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Language
All
English
Spanish
Author
All
Balabanis, George
Beatty, Sharon E.
Chebat, Jean-Charles
Cleveland, Mark
Ko, Eunju
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Laroche, Michel
30
Diamantopoulos, Adamantios
19
Valette-Florence, Pierre
18
Kim, Kyung Hoon
17
Agnihotri, Raj
16
Christodoulides, George
16
Dwivedi, Yogesh Kumar
16
Bartikowski, Boris
15
Sharma, Piyush
15
Balaji, M. S.
14
Pereira, Vijay
14
Richard, Marie-Odile
14
Naudé, Peter
13
Shukla, Paurav
13
Gupta, Suraksha
12
Thaichon, Park
12
Veloutsou, Cleopatra
12
Behl, Abhishek
11
Itani, Omar S.
11
Kukar-Kinney, Monika
11
Liu, Martin J.
11
Teng, Lefa
11
Terho, Harri
11
Wang, Cheng Lu
11
Arslanagic-Kalajdzic, Maja
10
Casidy, Riza
10
Filieri, Raffaele
10
Guzman, Francisco
10
Krishen, Anjala S.
10
Oghazi, Pejvak
10
Rana, Nripendra P.
10
Chatterjee, Sheshadri
9
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Published in...
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Asia Pacific business review
Asia Pacific journal of marketing and logistics
European journal of marketing
Industrial marketing management : the international journal for industrial and high-tech firms
International marketing review
Journal of business research : JBR
The journal of consumer marketing
Journal of retailing and consumer services
42
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Psychology & marketing
9
International journal of advertising : the review of marketing communications
7
Journal of strategic marketing
7
International journal of consumer studies
6
Journal of marketing theory and practice
6
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
Journal of international marketing
5
Technological forecasting & social change : an international journal
5
The journal of services marketing
5
European management journal
4
International journal of market research
4
Journal of advertising
4
Journal of consumer behaviour : an international research review
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of service research : JSR
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Business strategy and the environment
3
International business review : the official journal of the European International Business Academy
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of business ethics : JBE
3
Journal of retailing
3
Marketing letters : a journal of research in marketing
3
European journal of marketing : EJM
2
International journal of Indian culture and business management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of fashion marketing and management
2
Journal of international consumer marketing
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
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Source
All
ECONIS (ZBW)
127
Showing
1
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127
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date (newest first)
date (oldest first)
1
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
2
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
3
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
4
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
5
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
6
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
7
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
8
How gratitude shapes acceptance of questionable consumer behavior : the mediating role of self-righteousness
Septianto, Felix
;
Garg, Nitika
;
Agrawal, Nidhi
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1298-1326
Persistent link: https://www.econbiz.de/10014252283
Saved in:
9
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
10
Informational vs. emotional B2B firm-generated-content on social media engagement : computerized visual and textual content analysis
Gu, William
;
Chan, Ka Wing
;
Know, Junburn
;
Dhaoui, Chedia
; …
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 98-112
Persistent link: https://www.econbiz.de/10014334351
Saved in:
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