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~isPartOf:"Asia Pacific business review"
~isPartOf:"Australasian marketing journal"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Services marketing cases in emerging markets : an asian perspective"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Kukar-Kinney, Monika"
~person:"Lunardo, Renaud"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~person:"Thaichon, Park"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~subject:"Mode"
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Consumer behaviour
Indien
Konsumentenverhalten
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Relationship marketing
32
Beziehungsmarketing
31
Brand management
29
Markenführung
29
Emotion
22
Luxury goods
20
Luxusgüter
20
Brand image
18
Dienstleistungsqualität
18
Einzelhandel
18
Markenimage
18
Online retailing
18
Online-Handel
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Retail trade
18
Service quality
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Kulturelle Identität
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Customer satisfaction
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Personality psychology
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Persönlichkeitspsychologie
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Werbung
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Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Kukar-Kinney, Monika
Lunardo, Renaud
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Thaichon, Park
Laroche, Michel
32
Ko, Eunju
24
Prentice, Catherine
21
Dwivedi, Yogesh Kumar
20
Dhir, Amandeep
18
Park, Jungkun
18
Chebat, Jean-Charles
17
Diamantopoulos, Adamantios
16
Jebarajakirthy, Charles
16
Rana, Nripendra P.
16
Pantano, Eleonora
15
Richard, Marie-Odile
14
Valette-Florence, Pierre
14
Dennis, Charles
13
Kaur, Puneet
13
Sands, Sean
13
Sharma, Piyush
13
Talwar, Shalini
13
Balaji, M. S.
12
Bartikowski, Boris
12
Das, Gopal
12
Klaus, Philipp
12
Lombart, Cindy
12
Mortimer, Gary
12
Otterbring, Tobias
12
Bogomolova, Svetlana
11
Hollebeek, Linda D.
11
Japutra, Arnold
11
Pereira, Vijay
11
Phau, Ian
11
Quach, Sara
11
Babin, Barry J.
10
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Asia Pacific business review
Australasian marketing journal
British journal of management
Journal of business research : JBR
Journal of marketing theory and practice
Journal of retailing and consumer services
Services marketing cases in emerging markets : an asian perspective
Asia Pacific journal of marketing and logistics
13
Psychology & marketing
12
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
7
International marketing review
7
International journal of consumer studies
6
European journal of marketing
5
European management journal
5
Journal of strategic marketing
5
Technological forecasting & social change : an international journal
5
International journal of market research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of retailing
4
Journal of the Academy of Marketing Science
4
The journal of consumer marketing
4
Business strategy and the environment
3
International journal of advertising : the review of marketing communications
3
Journal of advertising
3
Journal of consumer behaviour
3
Journal of consumer behaviour : an international research review
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing intelligence & planning
3
Marketing letters : a journal of research in marketing
3
Advances in finance, accounting, and economics (AFAE) book series
2
European journal of marketing : EJM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of retail and distribution management
2
Journal of business ethics : JBE
2
Journal of marketing theory and practice : JMTP
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Qualitative market research : an international journal
2
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ECONIS (ZBW)
138
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138
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date (oldest first)
1
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
2
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
3
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
How believing in brand conspiracies shapes relationships with brands
Lunardo, Renaud
;
Alemany Oliver, Mathieu
;
Shepherd, Steven
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014287641
Saved in:
6
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
7
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
8
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
9
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
10
Unraveling customer repurchase intention in OFDL context : an investigation using a hybrid technique of SEM and fsQCA
Dogra, Nikhil
;
Adil, Mohd
;
Sadiq, Mohd
;
Dash, Ganesh
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253481
Saved in:
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