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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of marketing"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"eng"
~person:"Beatty, Sharon E."
~person:"Chebat, Jean-Charles"
~person:"McLean, Graeme J."
~person:"Merchant, Altaf"
~person:"Paul, Justin"
~person:"Quach, Sara"
~person:"Roy, Sanjit"
~person:"Septianto, Felix"
~person:"Veloutsou, Cleopatra"
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Fundraising"
~subject:"Indien"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Brand management
Consumer behaviour
Fundraising
Indien
Systematic literature review
Konsumentenverhalten
122
Relationship marketing
40
Beziehungsmarketing
39
Markenführung
35
Emotion
33
Customer satisfaction
26
Kundenzufriedenheit
26
Brand image
22
Markenimage
22
Dienstleistungsqualität
21
Service quality
21
Einzelhandel
20
Retail trade
20
Advertising effects
18
Werbewirkung
18
Advertising
17
Brand
17
Markenartikel
16
Internet marketing
14
Online-Marketing
14
Werbung
14
Bibliometrics
13
Bibliometrie
13
Social Web
13
Social web
13
Einkaufszentrum
12
Online retailing
12
Online-Handel
12
Shopping center
12
Luxury goods
11
Luxusgüter
11
Personality psychology
10
Persönlichkeitspsychologie
10
Beschwerdemanagement
8
Complaint management
8
Motivation
8
Satisfaction
8
Viral marketing
8
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Undetermined
110
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136
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2
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Article in journal
Aufsatz in Zeitschrift
138
Aufsatzsammlung
1
Collection of articles of several authors
1
Conference proceedings
1
Konferenzschrift
1
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Language
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English
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Beatty, Sharon E.
Chebat, Jean-Charles
McLean, Graeme J.
Merchant, Altaf
Paul, Justin
Quach, Sara
Roy, Sanjit
Septianto, Felix
Veloutsou, Cleopatra
Laroche, Michel
32
Ko, Eunju
27
Thaichon, Park
23
Dhir, Amandeep
21
Dwivedi, Yogesh Kumar
21
Park, Jungkun
21
Prentice, Catherine
21
Jebarajakirthy, Charles
18
Pantano, Eleonora
17
Rana, Nripendra P.
17
Cleveland, Mark
16
Das, Gopal
16
Dennis, Charles
16
Kaur, Puneet
16
Richard, Marie-Odile
16
Melewar, T. C.
15
Talwar, Shalini
15
Valette-Florence, Pierre
15
Bartikowski, Boris
14
Diamantopoulos, Adamantios
14
Japutra, Arnold
14
Sharma, Piyush
14
Balaji, M. S.
13
Gupta, Suraksha
13
Kim, Jungkeun
13
Klaus, Philipp
13
Pereira, Vijay
13
Foroudi, Pantea
12
Kukar-Kinney, Monika
12
Lombart, Cindy
12
Otterbring, Tobias
12
Sands, Sean
12
Trinh, Giang
12
Babin, Barry J.
11
Borges, Adilson
11
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Published in...
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Asia Pacific journal of marketing and logistics
European journal of marketing
International journal of electronic marketing and retailing : IJEMR
Journal of business research : JBR
Journal of retailing and consumer services
Marketing letters : a journal of research in marketing
Psychology & marketing
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
8
Journal of strategic marketing
6
Technological forecasting & social change : an international journal
6
The journal of product & brand management
6
European management journal
5
International journal of consumer studies
5
International marketing review
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of marketing theory and practice
5
International journal of market research
4
Journal of advertising
4
The journal of consumer marketing
4
Australasian marketing journal
3
Business strategy and the environment
3
International business review : the official journal of the European International Business Academy
3
Journal of advertising research
3
Journal of consumer behaviour
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing
3
Marketing intelligence & planning
3
European journal of marketing : EJM
2
International journal of Indian culture and business management
2
International journal of advertising : the review of marketing communications
2
International journal of hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business ethics : JBE
2
Journal of consumer behaviour : an international research review
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of fashion marketing and management
2
Journal of marketing management : MM
2
Journal of marketing theory and practice : JMTP
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
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ECONIS (ZBW)
138
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1
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10
of
138
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
3
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
4
Brand competitiveness antecedents : the interaction effects of marketing and R&D expenditure
Koshksaray, Amir Abedini
;
Quach, Sara
;
Trinh, Giang
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014373373
Saved in:
5
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
6
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
7
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
8
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
9
The effects of organizational positioning and donation recognition on charitable giving : insights from moral foundations theory
Paramita, Widya
;
Septianto, Felix
;
Escadas, Marco
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
5
,
pp. 1093-1111
Persistent link: https://www.econbiz.de/10014285968
Saved in:
10
How gratitude shapes acceptance of questionable consumer behavior : the mediating role of self-righteousness
Septianto, Felix
;
Garg, Nitika
;
Agrawal, Nidhi
- In:
European journal of marketing
57
(
2023
)
5
,
pp. 1298-1326
Persistent link: https://www.econbiz.de/10014252283
Saved in:
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