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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Green marketing
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Duong Cong Doanh
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
27
Business strategy and the environment
22
Marketing Intelligence & Planning
19
Journal of Consumer Marketing
17
Journal of advertising : official publication of the American Academy of Advertising
16
Cogent business & management
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International journal of hospitality management
14
Journal of marketing communications
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Journal of retailing and consumer services
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Marketing intelligence & planning
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International journal of contemporary hospitality management
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International journal of consumer studies
10
Journal of strategic marketing
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Strategic Direction
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Journal of business ethics : JOBE
9
Amfiteatru economic : an economic and business research periodical
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of international consumer marketing
8
Amfiteatru Economic Journal
7
International Journal of Contemporary Hospitality Management
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International journal of advertising : the review of marketing communications
7
International journal of green economics : IJGE
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
The journal of business & industrial marketing
7
Asia-Pacific journal of business administration
6
Corporate social responsibility and environmental management
6
Global business review
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Green consumerism : perspectives, sustainability, and behavior
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Green marketing and environmental responsibility in modern corporations
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International journal of green economics
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International journal of production economics
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Journal of Business Research
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Journal of Islamic marketing
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Journal of global marketing
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Springer eBook Collection
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Asian Journal of Empirical Research
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1
Effect of green advertising attitude on collectivist consumer behavior : an integrative approach
Lee, Joseph Lok-Man
;
Liu, Vanessa
;
Cheng, Calvin
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3008-3031
Persistent link: https://www.econbiz.de/10014486567
Saved in:
2
A bibliometric analysis of
green
marketing
in marketing and related fields : from 1991 to 2021
Wang, Shaoshan
;
Liu, Matthew Tingchi
;
Pérez, Andrea
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
8
,
pp. 1857-1882
Persistent link: https://www.econbiz.de/10014430182
Saved in:
3
Competence or warmth : why do consumers pay for green advertising?
Shi, Jiarong
;
Jiang, Zihao
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2834-2857
Persistent link: https://www.econbiz.de/10014430291
Saved in:
4
Big Five personality traits and green consumption : bridging the attitude-intention-behavior gap
Duong Cong Doanh
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1123-1144
Persistent link: https://www.econbiz.de/10013390989
Saved in:
5
"I buy green products for my benefits or yours" : understanding consumers' intention to purchase green products
Sun, Ying
;
Li, Tieshan
;
Wang, Shanyong
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
8
,
pp. 1721-1739
Persistent link: https://www.econbiz.de/10013391126
Saved in:
6
Intents of green advertisements
Kumar, Prashant
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 70-79
Persistent link: https://www.econbiz.de/10011613306
Saved in:
7
Western consumers' understanding of carbon offsets and its relationship to behavior
Polonsky, Michael Jay
;
Germa, Romana
;
Grau, Stacy Landreth
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
5
,
pp. 583-603
Persistent link: https://www.econbiz.de/10009408828
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