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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Psychology & marketing"
~isPartOf:"The journal of brand management : an international journal"
~language:"bul"
~language:"eng"
~person:"Darley, William K."
~person:"Kim, Jungkeun"
~person:"Spence, Charles"
~source:"econis"
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Brand management
Consumer behaviour
Online-Marketing
Konsumentenverhalten
21
Advertising effects
4
Coronavirus
4
Experiment
4
Perception
4
Wahrnehmung
4
Werbewirkung
4
Beziehungsmarketing
3
Brand
3
COVID-19
3
Decision
3
Einzelhandel
3
Entscheidung
3
Ladengestaltung
3
Markenartikel
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Markenführung
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3
Marketingmanagement
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Psychology of advertising
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Relationship marketing
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3
Store design
3
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childhood socioeconomic status
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2
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21
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Article in journal
Aufsatz in Zeitschrift
22
Collection of articles of several authors
1
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Bulgarian
English
Author
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Darley, William K.
Kim, Jungkeun
Spence, Charles
Laroche, Michel
29
Ko, Eunju
25
Valette-Florence, Pierre
20
Merrilees, Bill
19
Cleveland, Mark
17
Melewar, T. C.
17
Woodside, Arch G.
16
Balmer, John M. T.
15
Filieri, Raffaele
15
Septianto, Felix
15
Diamantopoulos, Adamantios
14
Dwivedi, Yogesh Kumar
14
Veloutsou, Cleopatra
14
Wiedmann, Klaus-Peter
14
Bartikowski, Boris
13
Gupta, Suraksha
13
Krishen, Anjala S.
13
Phau, Ian
13
Richard, Marie-Odile
13
Spielmann, Nathalie
13
Foroudi, Pantea
12
Teng, Lefa
12
Balaji, M. S.
11
Bigné Alcañiz, J. Enrique
11
Dennis, Charles
11
Kukar-Kinney, Monika
11
Merchant, Altaf
11
Christodoulides, George
10
Das, Gopal
10
Gustafsson, Anders
10
Kim, Kyung Hoon
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Powell, Shaun M.
10
Rauschnabel, Philipp A.
10
Roper, Stuart
10
Russell-Bennett, Rebekah
10
Seo, Yuri
10
Shukla, Paurav
10
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Australasian marketing journal
Journal of business research : JBR
Psychology & marketing
The journal of brand management : an international journal
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
European journal of marketing
3
International journal of hospitality management
2
Journal of destination marketing & management
2
Journal of travel and tourism marketing
2
European journal of marketing : EJM
1
International journal of advertising : the review of marketing communications
1
Journal of advertising
1
Journal of consumer behaviour
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of global fashion marketing : JGfM
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of transnational management : the official journal of the International Management Development Association
1
Qualitative market research : an international journal
1
The journal of asset management
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
Tourism review
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ECONIS (ZBW)
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22
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date (oldest first)
11
Changing the influence of portion size on consumer behavior via imagined consumption
Petit, Olivia
;
Spence, Charles
;
Woods, Andy T.
;
Cheok, …
- In:
Journal of business research : JBR
75
(
2017
),
pp. 240-248
Persistent link: https://www.econbiz.de/10011699873
Saved in:
12
Is J the new K? : initial letters and brand names
Van Doorn, George
;
Paton, Bryan
;
Spence, Charles
- In:
The journal of brand management : an international journal
23
(
2016
)
6
,
pp. 666-678
Persistent link: https://www.econbiz.de/10011625263
Saved in:
13
Pleasure and the control of food intake : an embodied cognition approach to consumer self-regulation
Petit, Olivia
;
Basso, Frédéric
;
Merunka, Dwight
; …
- In:
Psychology & marketing
33
(
2016
)
8
,
pp. 608-619
Persistent link: https://www.econbiz.de/10011534718
Saved in:
14
Smiles over frowns : when curved lines influence product preference
Salgado-Montejo, Alejandro
;
Leon, Isabell Tapia
; …
- In:
Psychology & marketing
32
(
2015
)
7
,
pp. 771-781
Persistent link: https://www.econbiz.de/10011295602
Saved in:
15
Consumer-brand relationship quality : when and how it helps brand extensions
Kim, Kyeongheui
;
Park, Jongwon
;
Kim, Jungkeun
- In:
Journal of business research : JBR
67
(
2014
)
4
,
pp. 591-597
Persistent link: https://www.econbiz.de/10010363454
Saved in:
16
Love for logos : evaluating the congruency between brand symbols and typefaces and their relation to emtional words
Salgado-Montejo, Alejandro
;
Velasco, Carlos
;
Olier, …
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 635-649
Persistent link: https://www.econbiz.de/10010462628
Saved in:
17
Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Puccinelli, Nancy M.
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
Saved in:
18
Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
Saved in:
19
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
20
Guest editorial: The interaction of online technology on the consumer shopping experience
Darley, William K.
- In:
Psychology & marketing
27
(
2010
)
2
,
pp. 91-93
Persistent link: https://www.econbiz.de/10003945264
Saved in:
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