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~isPartOf:"B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"The journal of personal selling & sales management : JPSSM"
~subject:"Lieferantenmanagement"
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Search: subject_exact:"Business-to-business relationship"
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Lieferantenmanagement
B-to-B-Marketing
61
Business-to-business marketing
61
Relationship marketing
23
Beziehungsmarketing
22
Supplier relationship management
22
Salespeople
18
Verkaufspersonal
18
Selling
12
Verkauf
12
Marketing management
9
Marketingmanagement
9
Consumer behaviour
7
Konsumentenverhalten
7
Confidence
6
Customer satisfaction
6
Kundenzufriedenheit
6
Vertrauen
6
Social Web
5
Social web
5
Dienstleistungsqualität
4
Sales management
4
Service quality
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USA
4
United States
4
Customer service
3
Firm performance
3
Internet marketing
3
Kundenservice
3
Online-Marketing
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Physical distribution
3
Unternehmenserfolg
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Vertrieb
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Advertising effects
2
Arbeitsverhalten
2
Außendienst
2
B2B
2
Betriebliche Wertschöpfung
2
Betriebliches Bildungsmanagement
2
Brand image
2
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English
22
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Amin, Mohammad Sakif
1
Anderson, Erin
1
Baker, Thomas L.
1
Barry, James M.
1
Beitelspacher, Lauren Skinner
1
Berthon, Pierre R.
1
Bharadwaj, Sundar G.
1
Bill, Fabian
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Bitner, Mary Jo
1
Boyd, D. Eric
1
Chatterjee, Sharmila C.
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Christodoulides, George
1
Coleman, Darren Andrew
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Crecelius, Andrew T.
1
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1
De Chernatony, Leslie
1
DeCarlo, Thomas E.
1
DeLeon, Anthony J.
1
Doney, Patricia M.
1
Ewing, Michael
1
Feurer, Sven
1
Folse, Judith Anne Garretson
1
Friend, Scott B.
1
Godbole, Mousumi Bose
1
Gonzalez, Gabriel R.
1
Graça, Sandra S.
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Grewal, Dhruv
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Hansen, John D.
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Hoffman, K. Douglas
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Hollmann, Thomas
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Jarvis, Cheryl Burke
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Jiang, Yang
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Johnson, Jeff S.
1
Klarmann, Martin
1
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LaForge, Raymond W.
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B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
European journal of marketing : EJM
Journal of the Academy of Marketing Science
The journal of personal selling & sales management : JPSSM
Industrial marketing management : the international journal for industrial and high-tech firms
346
The journal of business & industrial marketing
150
Journal of business research : JBR
77
Journal of business-to-business marketing
76
SpringerLink / Bücher
12
Journal of marketing
11
Marketing intelligence & planning
10
Journal of personal selling & sales management
8
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Journal of strategic marketing
8
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of marketing research
6
Journal of service research
6
Springer eBook Collection / Business and Economics
6
Business-to-business marketing management : strategies, cases and solutions
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
The journal of services marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing
4
Gabler Edition Wissenschaft
4
Gabler Research
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of revenue and pricing management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
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ECONIS (ZBW)
22
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1
Customer journey management capability in business-to-business markets : its bright and dark sides and overall impact on firm performance
Homburg, Christian
;
Tischer, Moritz
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1046-1074
Persistent link: https://www.econbiz.de/10014336054
Saved in:
2
The design of B2B customer references : a signaling theory perspective
Boyd, D. Eric
;
Sesé, F. Javier
;
Tillmanns, Sebastian
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 658-674
Persistent link: https://www.econbiz.de/10014251255
Saved in:
3
Salesperson social media use in business-to-business relationships : an empirical test of an integrative framework linking antecedents and consequences
Bill, Fabian
;
Feurer, Sven
;
Klarmann, Martin
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
4
,
pp. 734-752
Persistent link: https://www.econbiz.de/10012293330
Saved in:
4
When it pays to have a friend on the inside : contingent effects of buyer advocacy on B2B suppliers
Lawrence, Justin M.
;
Crecelius, Andrew T.
;
Scheer, Lisa K.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
5
,
pp. 837-857
Persistent link: https://www.econbiz.de/10012107331
Saved in:
5
An exploratory study of business-to-business online customer reviews : external online professional communities and internal vendor scorecards
Steward, Michelle D.
;
Narus, James A.
;
Roehm, Michelle L.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 173-189
Persistent link: https://www.econbiz.de/10011844765
Saved in:
6
Understanding the long-term implications of retailer returns in business-to-business relationships
Beitelspacher, Lauren Skinner
;
Baker, Thomas L.
;
Rapp, Adam
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 252-272
Persistent link: https://www.econbiz.de/10011844791
Saved in:
7
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
8
B2B relationship calculus : quantifying resource effects in service-dominant logic
DeLeon, Anthony J.
;
Chatterjee, Sharmila C.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 402-427
Persistent link: https://www.econbiz.de/10011685005
Saved in:
9
Familiarity breeds contempt : perceived service and sales complacency in business-to-business relationships
Friend, Scott B.
;
Johnson, Jeff S.
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10011690133
Saved in:
10
When and why do customer solutions pay off in business markets?
Worm, Stefan
;
Bharadwaj, Sundar G.
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
4
,
pp. 490-512
Persistent link: https://www.econbiz.de/10011737459
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