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~isPartOf:"Business history"
~isPartOf:"Business strategy and the environment"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of East-West business"
~subject:"Markenführung"
~subject:"Umweltbewusstsein"
~subject:"United States"
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Markenführung
Umweltbewusstsein
United States
Fashion
29
Mode
29
Bekleidungsindustrie
14
Clothing industry
14
Consumer behaviour
12
Konsumentenverhalten
12
Brand management
7
Advertising
6
Advertising effects
6
Luxury goods
6
Luxusgüter
6
Textile distribution
6
Textilhandel
6
Werbewirkung
6
Werbung
6
Business history
5
Textile industry
5
Textilindustrie
5
Unternehmensgeschichte
5
Corporate Social Responsibility
4
Corporate social responsibility
4
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4
Frankreich
4
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4
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4
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4
Nachhaltige Entwicklung
4
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4
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4
Sustainability
4
Sustainable development
4
USA
4
sustainable fashion
4
Brand image
3
Environmental consciousness
3
Großbritannien
3
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3
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Acuti, Diletta
1
Carranza, Rocío
1
Choi, Sungchul
1
Cox, Howard
1
Dahlén, Marianne
1
Diaz, Estrella
1
Eguro, Yuka
1
Fani, Virginia
1
Faraoni, Monica
1
Font, Lourdes M.
1
Hageman, Eva
1
Jung, Jaehee
1
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Kim, Seoyoung
1
Ko, Eunju
1
Kumar, Vikas
1
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1
Lee, Jong-Ho
1
Lee, Sungkyu
1
Linh Nguyen Khanh Duong
1
Mazzoli, Valentina
1
McAuliffe, Eileen
1
Merlo, Elisabetta
1
Mowatt, Simon
1
Narisawa, Taichi
1
Nomura, Naoki
1
Ono, Akinori
1
Perugini, Mario
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Pinchera, Valeria
1
Rinallo, Diego
1
Sato, Takaya
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Song, Hayeon
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Taylor, Charles Raymond
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Teona, Gogichaishvili
1
Tranavičiūtė, Brigita
1
Yoo, Jinyoung Jinnie
1
Yoshida, Soichiro
1
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Business history
Business strategy and the environment
International journal of advertising : the review of marketing communications
Journal of East-West business
Journal of fashion marketing and management
81
Journal of retailing and consumer services
26
Journal of global fashion marketing : JGfM
18
Journal of business research : JBR
16
The journal of product & brand management
10
The journal of brand management : an international journal
9
Asia Pacific journal of marketing and logistics
8
International journal of retail & distribution management
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International journal of consumer studies
6
Cogent business & management
5
Psychology & marketing
5
International journal of business and globalisation : IJBG
4
International journal of retail and distribution management
4
SpringerLink / Bücher
4
Sustainable Luxury : An International Perspective
4
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
3
International journal of islamic marketing and branding
3
International journal of production economics
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of global marketing
3
Journal of international consumer marketing
3
Journal of marketing communications
3
Journal of marketing management : MM
3
Journal of promotion management : JPM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
3
Springer Series in Fashion Business
3
Springer eBook Collection
3
The international review of retail, distribution and consumer research
3
Young consumers : insight and ideas for responsible marketers
3
Baltic Journal of Economic Studies
2
Brands : interdisciplinary perspectives
2
Building corporate identity, image and reputation in the digital era
2
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ECONIS (ZBW)
14
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14
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date (oldest first)
1
Do fast
fashion
sustainable business strategies influence attitude, awareness and behaviours of female consumers?
Hageman, Eva
;
Kumar, Vikas
;
Linh Nguyen Khanh Duong
; …
- In:
Business strategy and the environment
33
(
2024
)
2
,
pp. 1081-1098
Persistent link: https://www.econbiz.de/10014467387
Saved in:
2
Solving the luxury
fashion
and sustainable development "oxymoron" : a cross-cultural analysis of green luxury consumption enablers and disablers
Carranza, Rocío
;
Zollo, Lamberto
;
Diaz, Estrella
; …
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2399-2419
Persistent link: https://www.econbiz.de/10014328944
Saved in:
3
Effect of brand prominence on
fashion
advertising images on Instagram : a computational analysis
Yoo, Jinyoung Jinnie
;
Choi, Sungchul
;
Song, Hayeon
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 384-407
Persistent link: https://www.econbiz.de/10014234107
Saved in:
4
The emergence of Italy as a
fashion
country : nation branding and collective meaning creation at Florence's
fashion
shows : 1951-1965
Pinchera, Valeria
;
Rinallo, Diego
- In:
Business history
62
(
2020
)
1
,
pp. 151-178
Persistent link: https://www.econbiz.de/10012181784
Saved in:
5
"I wanna be sustainable, but I don't wanna show it!" : the effect of sustainability cues on young adult consumers' preferences
Fani, Virginia
;
Mazzoli, Valentina
;
Acuti, Diletta
- In:
Business strategy and the environment
32
(
2023
)
6
,
pp. 3344-3358
Persistent link: https://www.econbiz.de/10014369786
Saved in:
6
Making Italian
fashion
global : brand building and management at Gruppo Finanziario Tessile : 1950s-1990s)
Merlo, Elisabetta
;
Perugini, Mario
- In:
Business history
62
(
2020
)
1
,
pp. 42-69
Persistent link: https://www.econbiz.de/10012181752
Saved in:
7
Dreaming of the West : the power of the brand in Soviet Lithuania : 1960s-1980s
Tranavičiūtė, Brigita
- In:
Business history
62
(
2020
)
1
,
pp. 179-195
Persistent link: https://www.econbiz.de/10012181785
Saved in:
8
Can premium private labels compete with luxury brands : the impact of advertising on perceived luxuriousness
Kim, Seoyoung
;
Lee, Sungkyu
;
Lee, Jong-Ho
;
Taylor, …
- In:
International journal of advertising : the review of …
39
(
2020
)
6
,
pp. 761-782
Persistent link: https://www.econbiz.de/10012260275
Saved in:
9
Is the effect of luxury advertising on consumer evaluations of
fashion
brands positive or negative?
Ono, Akinori
;
Eguro, Yuka
;
Narisawa, Taichi
;
Nomura, Naoki
- In:
International journal of advertising : the review of …
39
(
2020
)
6
,
pp. 843-857
Persistent link: https://www.econbiz.de/10012260279
Saved in:
10
Environmental claims in online video advertising : effects for fast-
fashion
and luxury brands
Teona, Gogichaishvili
;
Ko, Eunju
;
Kim, Sang Jin
- In:
International journal of advertising : the review of …
39
(
2020
)
6
,
pp. 858-887
Persistent link: https://www.econbiz.de/10012260280
Saved in:
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