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~isPartOf:"Business history"
~isPartOf:"Business strategy and the environment"
~isPartOf:"Journal of East-West business"
~isPartOf:"Journal of global fashion marketing : JGfM"
~subject:"Markenführung"
~subject:"Umweltbewusstsein"
~subject:"United States"
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Markenführung
Umweltbewusstsein
United States
Fashion
79
Mode
79
Bekleidungsindustrie
46
Clothing industry
46
Consumer behaviour
41
Konsumentenverhalten
41
Brand management
21
Textile distribution
21
Textilhandel
21
Luxury goods
20
Luxusgüter
20
Nachhaltigkeit
11
Sustainability
11
Brand image
10
Markenimage
10
Social Web
9
Social web
9
Brand
8
Markenartikel
8
Nachhaltiger Konsum
8
Sustainable consumption
8
Corporate Social Responsibility
7
Corporate social responsibility
7
Marketing management
7
Marketingmanagement
7
Nachhaltige Entwicklung
7
Sustainable development
7
Film industry
6
Filmwirtschaft
6
Internet marketing
6
Italien
6
Italy
6
Online-Marketing
6
Textile industry
6
Textilindustrie
6
fashion marketing
6
Bekleidung
5
Bibliometrics
5
Bibliometrie
5
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2
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28
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28
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28
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English
28
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Mazzoli, Valentina
2
Aagerup, Ulf
1
Acuti, Diletta
1
Aiello, Gaetano
1
Akbarina, Farida
1
Bernardi, Alberta
1
Boman, Laura
1
Cantù, Chiara Luisa
1
Carranza, Rocío
1
Cedrola, Elena
1
Cox, Howard
1
Dahlén, Marianne
1
Dasmi, Costanza
1
Diaz Soloaga, Paloma
1
Diaz, Estrella
1
Donzé, Pierre-Yves
1
Du, Bo
1
Faheem Uddin Syed
1
Fani, Virginia
1
Faraoni, Monica
1
Font, Lourdes M.
1
Go, I
1
Hageman, Eva
1
Hewage, Ganga S. Urumutta
1
Ikeda, Kayo
1
Im, Hyunjoo
1
Isozaki, Yoko
1
Jain, Sheetal
1
Joo, Bo Ra
1
Jung, Jaehee
1
Kim, Eunyoung
1
Klucarova, Sona
1
Kniazeva, Maria
1
Kumar, Vikas
1
Kumari, Archana
1
Kusumawati, Andriani
1
Küster, Inés
1
Lee, Garim
1
Lim, Heejin An
1
Linh Nguyen Khanh Duong
1
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Business history
Business strategy and the environment
Journal of East-West business
Journal of global fashion marketing : JGfM
Journal of fashion marketing and management
81
Journal of retailing and consumer services
26
Journal of business research : JBR
16
The journal of product & brand management
10
The journal of brand management : an international journal
9
Asia Pacific journal of marketing and logistics
8
International journal of retail & distribution management
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International journal of consumer studies
6
Cogent business & management
5
Psychology & marketing
5
International journal of advertising : the review of marketing communications
4
International journal of business and globalisation : IJBG
4
International journal of retail and distribution management
4
SpringerLink / Bücher
4
Sustainable Luxury : An International Perspective
4
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
3
International journal of islamic marketing and branding
3
International journal of production economics
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of global marketing
3
Journal of international consumer marketing
3
Journal of marketing communications
3
Journal of marketing management : MM
3
Journal of promotion management : JPM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
3
Springer Series in Fashion Business
3
Springer eBook Collection
3
The international review of retail, distribution and consumer research
3
Young consumers : insight and ideas for responsible marketers
3
Baltic Journal of Economic Studies
2
Brands : interdisciplinary perspectives
2
Building corporate identity, image and reputation in the digital era
2
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ECONIS (ZBW)
28
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28
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date (oldest first)
1
Do fast
fashion
sustainable business strategies influence attitude, awareness and behaviours of female consumers?
Hageman, Eva
;
Kumar, Vikas
;
Linh Nguyen Khanh Duong
; …
- In:
Business strategy and the environment
33
(
2024
)
2
,
pp. 1081-1098
Persistent link: https://www.econbiz.de/10014467387
Saved in:
2
Why
fashion
brands enter the metaverse : exploring the motivations of fast
fashion
and luxury
fashion
brands
Kniazeva, Maria
;
Aiello, Gaetano
;
Dasmi, Costanza
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 62-89
Persistent link: https://www.econbiz.de/10014529954
Saved in:
3
Luxury
fashion
brands at the gates of the Web 3.0 : an analysis of early experimentations with NFTs and the metaverse
Murtas, Gabriele
;
Pedeliento, Giuseppe
;
Mangiò, Federico
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 90-114
Persistent link: https://www.econbiz.de/10014529960
Saved in:
4
Dominance versus collaboration models : French and Italian luxury
fashion
brands in Japan
Isozaki, Yoko
;
Donzé, Pierre-Yves
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 394-408
Persistent link: https://www.econbiz.de/10013410699
Saved in:
5
Solving the luxury
fashion
and sustainable development "oxymoron" : a cross-cultural analysis of green luxury consumption enablers and disablers
Carranza, Rocío
;
Zollo, Lamberto
;
Diaz, Estrella
; …
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2399-2419
Persistent link: https://www.econbiz.de/10014328944
Saved in:
6
Legacy transmission through
fashion
films : visual and narrative brand heritage integration
Diaz Soloaga, Paloma
;
Muñoz Dominguez, Gemma
;
Zhou, Jing
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 429-448
Persistent link: https://www.econbiz.de/10014373503
Saved in:
7
Art-derived designs promote the inconspicuous consumption of
fashion
bags
Wang, Manqian
;
Kim, Eunyoung
;
Du, Bo
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
3
,
pp. 263-278
Persistent link: https://www.econbiz.de/10014291553
Saved in:
8
Is it worth investing in an online
fashion
pop-up store?
Roozen, Irene T. M.
;
Raedts, Mariet
;
Schwolle, Muriel
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
3
,
pp. 279-293
Persistent link: https://www.econbiz.de/10014291563
Saved in:
9
Brand equity effects on financial performance in Japanese
fashion
market : applying complexity theory via fsQCA
Miao, Miao
;
Go, I
;
Ikeda, Kayo
;
Numata, Hideho
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10012803172
Saved in:
10
The strengths of
fashion
film series : the effects on character empathy and brand anthropomorphism
Lim, Heejin An
;
Im, Hyunjoo
;
Lee, Garim
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 289-303
Persistent link: https://www.econbiz.de/10013410693
Saved in:
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