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~isPartOf:"Business history"
~subject:"EU-Staaten"
~subject:"Grauer Markt"
~subject:"Markenführung"
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Business history
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1
Unbundling the brand : differentiation and the law in the Brazilian South American tea industry
Lopes, Teresa da Silva
;
Dourado, Bruna
;
Souza, …
- In:
Business history
66
(
2024
)
4
,
pp. 859-883
Persistent link: https://www.econbiz.de/10014580204
Saved in:
2
Special issue: the brand and its history, part i, trademarks and branding
2019
Persistent link: https://www.econbiz.de/10012042097
Saved in:
3
Trademarks in branding : legal issues and commercial practices
Sáiz, Patricio
;
Castro, Rafael
- In:
Business history
60
(
2018
)
8
,
pp. 1105-1126
Persistent link: https://www.econbiz.de/10012042114
Saved in:
4
Branding before the brand : marks, imitations and counterfeits in pre-modern Europe
Belfanti, Carlo
- In:
Business history
60
(
2018
)
8
,
pp. 1127-1146
Persistent link: https://www.econbiz.de/10012042116
Saved in:
5
The "disguised" foreign investor : brands, trademarks and the British expatriate entrepreneur in Brazil
Lopes, Teresa da Silva
;
Guimarães, Carlos Gabriel
; …
- In:
Business history
60
(
2018
)
8
,
pp. 1171-1195
Persistent link: https://www.econbiz.de/10012042166
Saved in:
6
Disney in Spain (1930-1935)
Bellido, Jose
;
Bowrey, Kathy
- In:
Business history
60
(
2018
)
8
,
pp. 1277-1307
Persistent link: https://www.econbiz.de/10012042171
Saved in:
7
A mark of distinction : branding and trade mark law in the UK from the 1860s
Mercer, John
- In:
Business history
52
(
2010
)
1
,
pp. 17-42
Persistent link: https://www.econbiz.de/10003958721
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