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~isPartOf:"International journal of services and operations management"
~type_genre:"Article in journal"
~type_genre:"Übersichtsarbeit"
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Search: subject_exact:"Business-to-business marketing"
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B-to-B-Marketing
13
Business-to-business marketing
13
Lieferantenmanagement
7
Supplier relationship management
7
Beziehungsmarketing
4
Relationship marketing
4
Selling
4
Verkauf
4
Salespeople
3
Verkaufspersonal
3
Auction
2
Auction theory
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Auktion
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Auktionstheorie
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B2B sales
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Betriebliche Wertschöpfung
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Electronic Commerce
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Internet-Auktion
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Online auction
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Value creation
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Absatz
1
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Adaptive sales force
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Artificial intelligence
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B2B
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B2B marketing
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B2B social media
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Ahonen, Toni
1
Ardyan, Elia
1
Carr, Amelia
1
Chae, Bongsug
1
Dingus, Rebecca
1
Farida, Naili
1
Ferreira, João J. M.
1
Hallikas, Jukka
1
Hoyle, Jeffrey
1
Immonen, Mika
1
Ingalls, Ricki G.
1
Jelinek, Kate
1
Jelinek, Ronald
1
Ketabi, Saeedeh
1
Kumar, Ajith
1
Lappalainen, Inka
1
Lyngdoh, Teidorlang
1
McHaney, Roger
1
Morgan, Felicia N.
1
Nuutinen, Maaria
1
Paesbrugghe, Bert
1
Paschen, Jeannette
1
Pratt, David B.
1
Pynnönen, Mikko
1
Quelch, John A.
1
Rangarajan, Deva
1
Ranjbarian, Bahram
1
Sehwail, Loay M.
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Sharma, Arun
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Sheu, Chwen
1
Smeltzer, Larry R.
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Steward, Michelle D.
1
Udayana, Ida Bagus Nyoman
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Valjakke, Tiina
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Wilson, J. Holton
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Business horizons
International journal of services and operations management
Industrial marketing management : the international journal for industrial and high-tech firms
612
The journal of business & industrial marketing
238
Journal of business-to-business marketing
130
Journal of business research : JBR
100
Journal of marketing
34
Journal of the Academy of Marketing Science
19
The journal of personal selling & sales management : JPSSM
19
Harvard-Business-Manager : das Wissen der Besten
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing intelligence & planning
16
Harvard business review : HBR
15
European journal of marketing : EJM
14
Journal of customer behaviour
13
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
11
Journal of personal selling & sales management
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Psychology & marketing
10
The service industries journal
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
The journal of services marketing
9
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Management decision : MD
8
International journal of procurement management
7
Journal of marketing research
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Asia Pacific journal of marketing and logistics
6
Die Betriebswirtschaft : DBW
6
Electronic markets : the international journal on networked business
6
European journal of marketing
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of service research
6
International journal of e-business research : an official publication of the Information Resources Management Association
5
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ECONIS (ZBW)
13
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1
Business-to-business selling in the post-COVID-19 era : developing an adaptive sales force
Rangarajan, Deva
;
Sharma, Arun
;
Lyngdoh, Teidorlang
; …
- In:
Business horizons
64
(
2021
)
5
,
pp. 647-658
Persistent link: https://www.econbiz.de/10012990356
Saved in:
2
Collaborative intelligence : how human and artificial intelligence create value along the B2B sales funnel
Paschen, Jeannette
;
Wilson, Matthew
;
Ferreira, João J. M.
- In:
Business horizons
63
(
2020
)
3
,
pp. 403-414
Persistent link: https://www.econbiz.de/10012238296
Saved in:
3
Exploring social media use in B2B supply chain operations
Chae, Bongsug
;
McHaney, Roger
;
Sheu, Chwen
- In:
Business horizons
63
(
2020
)
1
,
pp. 73-84
Persistent link: https://www.econbiz.de/10012162018
Saved in:
4
Women count : perceptions of forecasting in sales
Wilson, J. Holton
;
Dingus, Rebecca
;
Hoyle, Jeffrey
- In:
Business horizons
63
(
2020
)
5
,
pp. 637-646
Persistent link: https://www.econbiz.de/10012301447
Saved in:
5
Selling relationship quality to increase salesperson performance in the pharmacy industry
Udayana, Ida Bagus Nyoman
;
Farida, Naili
;
Ardyan, Elia
- In:
International journal of services and operations management
33
(
2019
)
2
,
pp. 262-285
Persistent link: https://www.econbiz.de/10012106461
Saved in:
6
Framing transformation dynamics towards service-orientation : alternative trajectories of B2B relations
Lappalainen, Inka
;
Valjakke, Tiina
;
Ahonen, Toni
; …
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 131-157
Persistent link: https://www.econbiz.de/10012008950
Saved in:
7
Creating value with integrated B2B solutions : an empirical study of network maintenance services
Pynnönen, Mikko
;
Immonen, Mika
;
Hallikas, Jukka
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10012008990
Saved in:
8
Delivering a superior customer experience in solutions delivery processes : seven factors for success
Kumar, Ajith
;
Steward, Michelle D.
;
Morgan, Felicia N.
- In:
Business horizons
61
(
2018
)
5
,
pp. 775-782
Persistent link: https://www.econbiz.de/10011922259
Saved in:
9
Multi-attribute market segmentation for the major customers of an Iranian steel-making company using value proposition elements
Yavari, Zahra
;
Ranjbarian, Bahram
;
Ketabi, Saeedeh
- In:
International journal of services and operations management
25
(
2016
)
3
,
pp. 390-412
Persistent link: https://www.econbiz.de/10011636549
Saved in:
10
From clear to complicated : buying and selling accounting services post Sarbanes-Oxley
Jelinek, Ronald
;
Jelinek, Kate
- In:
Business horizons
53
(
2010
)
5
,
pp. 511-522
Persistent link: https://www.econbiz.de/10008655731
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