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~isPartOf:"Business horizons"
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Beziehungsmarketing
Relationship marketing
167
Consumer behaviour
97
Konsumentenverhalten
97
Strategic management
91
Strategisches Management
91
USA
75
United States
75
Corporate Social Responsibility
60
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60
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59
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59
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58
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56
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56
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Gil Saura, Irene
4
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3
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2
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2
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2
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2
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2
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2
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2
Jap, Sandy D.
2
Jelinek, Ronald
2
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2
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2
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2
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2
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2
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2
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2
Woisetschläger, David M.
2
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2
Zuraidah Zainol
2
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1
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Business horizons
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Journal of business research : JBR
644
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
191
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Psychology & marketing
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
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ECONIS (ZBW)
167
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1
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167
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1
A strategic risk approach to
knowledge
management
Perrott, Bruce E.
- In:
Business horizons
50
(
2007
)
6
,
pp. 523-533
Persistent link: https://www.econbiz.de/10003733932
Saved in:
2
Tacit
knowledge
as competitive advantage in relationship marketing : a literature review and theoretical implications
Barbosa Pereira, Carla Alexandra
;
Ferreira, João J. M.
; …
- In:
Journal of relationship marketing : innovations & …
11
(
2012
)
3
,
pp. 172-197
Persistent link: https://www.econbiz.de/10009660457
Saved in:
3
A privacy preserved data mining framework for customer relationship
management
Xu, Shuting
;
Qiu, Mable
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
3
,
pp. 309-322
Persistent link: https://www.econbiz.de/10003784379
Saved in:
4
Customer interaction
management
capabilities on the micro-retail fashion in Indonesia
Nurhayati, Tatiek
;
Hendar, Hendar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011820550
Saved in:
5
What really leads to partner relationship
management
? : a review of literature
Agarwal, Anuja
;
Singh, Deepali
;
Agariya, Arun Kumar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 245-285
Persistent link: https://www.econbiz.de/10011820608
Saved in:
6
Circle mapping your firm's growth strategy
Bruni-Bossio, Vincent
;
Sheehan, Norman T.
;
Willness, …
- In:
Business horizons
61
(
2018
)
2
,
pp. 285-296
Persistent link: https://www.econbiz.de/10011809172
Saved in:
7
Standing on the shoulders of giants : an examination of the interdisciplinary foundation of relationship marketing
Finch, David J.
;
O'Reilly, Norm
;
Hillenbrand, Carola
; …
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 171-196
Persistent link: https://www.econbiz.de/10011383848
Saved in:
8
Customer relationship
management
theory and research in the new millennium : directions for future research
Debnath, Rajarshi
;
Datta, Biplab
;
Mukhopadhyay, Susmita
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 299-325
Persistent link: https://www.econbiz.de/10011633650
Saved in:
9
Balancing customer privacy, secrets, and surveillance : insights and
management
Plangger, Kirk
;
Watson, Richard T.
- In:
Business horizons
58
(
2015
)
6
,
pp. 625-633
Persistent link: https://www.econbiz.de/10011392835
Saved in:
10
From marketing communications to brand
management
: factors influencing relationship quality and customer retention
Thaichon, Paramaporn
;
Quach, Sara
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 197-219
Persistent link: https://www.econbiz.de/10011383849
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